Role Description We’re looking for a designer to join our Brand & Marketing Design team. It’s an exciting time for the brand and the business, so with the right talent and attitude, you can expect the role and opportunities to evolve rapidly. Reporting to the Design Director of Brand and Marketing and working closely with the wider marketing team, this role is responsible for the design and production of assets to support Karbon’s marketing effort. - Design web and mobile-based marketing experiences in complex contexts - Provide design partnership for long form content such as ebooks and reports - Design and produce social post imagery and advertising creative, using AI to generate variations and test concepts efficiently - Design presentations, sales collateral, and event materials - Partner on design and execution of branded merchandise - Be involved in conversion point optimization and testing - Provide design support for internal company initiatives as needed - Help ensure consistency in Karbon's brand identity across touchpoints - Stay up to date with design trends and emerging AI capabilities, contributing new creative ideas and tool approaches to enhance Karbon's marketing efforts - Partner on brand expression evolution - Collaborate with marketing team on group ideation and execution Qualifications - Strong ability to work in Figma, including directing and refining AI-assisted design workflows - Solid layout and visual design skills - Very good organization ability - Good communication and writing skills - A solid understanding of web and digital media - Passion to take your part of a project and own it to the finish - Maturity to discuss work critically - Ability to work autonomously once briefed - Attention to detail, especially quality-checking outputs against brand standards - A drive to learn, develop, and expand your skill set - Confident writer of short-form content, because words are design too - Judgment about when to use AI tools for efficiency vs. when hands-on creation is required - Ability to handle multiple projects and deadlines in a fast-paced environment - Three or more years professional experience in marketing-related design - Lightweight video editing ability a plus - Experience with B2B software brands a plus - Experience using AI-assisted design or content tools required Benefits - Gain global experience across USA, New Zealand, UK, and Canada - 4 weeks annual leave plus 5 extra "Karbon Days" off a year - Flexible working environment - Work with (and learn from) an experienced, high-performing team - Be part of a fast-growing company that firmly believes in promoting high performers from within - A collaborative, team-oriented culture that embraces diversity, invests in development, and provides consistent feedback - Generous parental leave

• You'll own customer loyalty, retention and re-engagement, and our owned channels: email and social. • You'll own our email program in Klaviyo end-to-end — the campaign calendar, trigger-based flows (welcome, browse and cart abandonment, post-purchase, winback), segmentation, testing and deliverability. • You'll own repeat purchase rate — building the journeys that turn a first order into a second, and re-activating customers who've gone quiet. • You'll relaunch our loyalty program end-to-end — positioning, mechanics, build (across Shopify and Klaviyo), launch and measurement. • You'll personalize our marketing campaigns and on-site experience — using browsing behaviour, purchase history and brand affinities. • You'll run our organic social presence as a true owned channel — content that builds the brand, feeds the funnel.

Role Description Our client is seeking a skilled and proactive Digital Marketer & Web Coordinator to take ownership of their digital marketing activity and web presence. This role combines digital marketing strategy, website coordination, CMS management, content creation, analytics, and general business support. The successful candidate will be responsible for developing and executing marketing initiatives while ensuring the company’s websites, landing pages, and digital assets are professional, user-friendly, mobile-responsive, and conversion-focused. Due to the time-poor nature of the client, this person must be able to work independently, manage their own workload, take initiative, and confidently drive tasks forward without constant supervision. The ideal candidate is a self-starter who is comfortable balancing creative, technical, marketing, and administrative responsibilities in a remote environment. Duties & Responsibilities - Web Design & CMS Management - Oversee the design, layout, updates, and general maintenance of client websites, primarily through platforms such as HubSpot CMS, WordPress, Webflow, or similar. - Design and implement landing pages that prioritise user experience, lead generation, and conversion rate optimisation. - Create high-quality web graphics, icons, banners, and digital assets in line with brand guidelines. - Ensure all web content is mobile-responsive and optimised across devices and browsers. - Assist with basic HTML/CSS updates where required. - Troubleshoot website or workflow issues and liaise with developers where needed. - Analytics, Reporting & Website Insights - Monitor and report on website performance using tools such as Google Analytics 4 and Google Search Console. - Use heatmapping tools such as Hotjar, Microsoft Clarity, or similar to identify user behaviour, friction points, and opportunities for improvement. - Provide insights and recommendations to improve website performance, user experience, and conversion rates. - Collaborate with relevant technical teams to resolve technical SEO issues, improve site speed, and support website optimisation. - Content Research, Ideation & Creation - Research, plan, and create engaging content across blogs, social media, websites, and digital campaigns. - Apply SEO best practices to website copy, blog content, metadata, and page structure to support organic traffic growth. - Use Canva, Adobe Creative Suite, or similar tools to create professional visual content for web and social media platforms. - Assist with web-based interactive content, campaign assets, and promotional material. - Ensure all content is aligned with brand tone, marketing objectives, and audience needs. - Marketing Coordination & Operations - Develop and manage a strategic content calendar across website, social media, and digital platforms. - Coordinate marketing activities, campaign timelines, and digital project deliverables. - Facilitate client WIP meetings, provide regular updates, and manage expectations around project milestones. - Support general office administration and operational tasks where required. - Assist with basic accounting and administrative compliance support, including BAS, GST, payroll-related administration, and general record keeping where needed. Qualifications - Bachelor’s degree or relevant qualification in Marketing, Web Design, Business, Digital Media, Communications, or a related field. - Proven experience in digital marketing, website coordination, web design, or a similar role. - Strong experience working with CMS platforms such as HubSpot CMS, WordPress, Webflow, or similar. - Advanced HubSpot knowledge, including CRM functionality, workflows, automation, and marketing tools. - Working knowledge of HTML/CSS would be advantageous. - Experience using Google Analytics 4 and Google Search Console. - Experience with heatmapping tools such as Hotjar or Microsoft Clarity would be beneficial. - Strong understanding of SEO, SEM, digital sales funnels, landing pages, lead generation, and conversion rate optimisation. - Proficiency in Canva, Adobe Creative Suite, or similar design tools. - Basic understanding of Australian accounting standards, GST, BAS, payroll, or general financial administration would be advantageous. - Previous experience working remotely and independently would be highly beneficial. Personal Attributes - Strong eye for design, layout, typography, branding, and user experience. - Highly independent, autonomous, and capable of working without constant supervision. - Self-starter who takes initiative and follows through on tasks. - Strong problem-solving ability, especially when troubleshooting website, workflow, or digital platform issues. - Organised and able to manage multiple priorities across marketing, website, content, and administration. - Comfortable switching between creative, technical, strategic, and administrative tasks. - Excellent written and verbal communication skills. - Detail-oriented, reliable, and deadline-driven. - Comfortable working with a time-poor client and proactively keeping projects moving. - Adaptable and willing to assist across different areas of the business when required. Package & Remuneration - R25,000 per month (non-negotiable)

• Responsible for independently managing and executing field marketing programs, digital initiatives, and physician education activities • Serve as a key marketing partner to the sales organization and cross-functional teams • Manage local Peer-To-Peer programs with the Surgical Sales Consultants (SSCs) • Lead operational execution of field marketing initiatives • Assist in tracking program activities and supporting reporting needs • Execute email blasts through Constant Contact for US and OUS on a regular basis • Create calendar invitations for each advertisement due date • Analyze digital marketing performance metrics and independently recommend enhancements