Role Description The focus of the B2B Growth Marketing Manager will be to serve as an integral role in identifying and creating high value and high impact strategies for our clients across delivery and account management teams. This will involve supporting CRM standards and program strategies through omni-channel collaboration, monitoring the success of those initiatives, and continually enhancing and optimizing that service value for our clients. This role will primarily focus on the ideation and execution of B2B marketing and customer journey initiatives for our clients, contributing to the growth of this channel at Logical. Primary Responsibilities Include: - Working across Account Teams - Collaborate with cross-functional account teams to ensure seamless execution of high impact initiatives and consumer journeys from kickoff to launch, with special attention to how client’s sales and marketing teams need to collaborate. - Focus on the core business KPIs for clients, develop and implement cross-channel programs that align to key moments of need within the customer’s journey based on insights from analytics and behavioral science. - Partner with client stakeholders to operationalize program-based strategies and develop cross-channel programs and initiatives that increase key performance indicators. - Lead strategic meetings (both internally and externally) to align on client goals and ensure that programs are operating in service of unique customer journey needs. - Work across accounts to oversee the creation of emails, forms, landing pages, reports, and other related infrastructure to optimize performance of our marketing efforts. - Build custom multi-channel reports and implement reporting processes that capture key insights, and define account success, while also identifying opportunities for continued improvements in efficiency, effectiveness, and impact of the complex, consumer-centric marketing strategies. - Maintain data hygiene and data/list integrity standards, including managing data and integrations between marketing and sales platforms (Hubspot, Salesforce, Marketo, Pardot, etc), and creating standards if they do not exist. - Participate in campaign planning to develop and maintain all project aspects, including timelines/schedules, budget, progress/status reports, and messaging/copy if needed. - Identify customer segments for targeted marketing programs and plan consumer loyalty and engagement programs to deliver ROI-positive results. - Identify and mitigate risk, specifically how CRM changes may impact reporting and other processes; support account manager in managing client expectations, and ensuring client-delivery alignment between requirements and downstream deliverables. - Working with the Sales Team - Craft service narratives to communicate what we are building in service of our client’s mission, the outcomes we deliver to our customers, and the continued value Logical Media Group can provide to increase client success. - Assist Account Management and Director of Growth with creating clear business cases for new engagement opportunities, and get buy-in from key clients and stakeholders. - Articulate business and functional requirements of CRM, engaging in strategic storytelling to align and inspire a wide range of internal and external stakeholders. Qualifications - CRM platform proficiency, Hubspot required. - An understanding of the nuances and challenges of tailoring performance marketing channels to unique customer journeys and/or Account Based Marketing needs. - Experience in identifying new marketing channels and target audiences, and devising marketing strategies that engage, inform and motivate innovation and ongoing optimization of performance for clients. - Comfortability with collaboration and presentation, both internally and client facing. - Passion for creative problem-solving, working independently and sometimes without clear instruction. - 2+ years of B2B strategy experience in-house or agency preferred. Benefits - Medical, Dental, Vision, Short-Term Disability, and Life insurance. - 401(k) plus match, to help plan for your future. - Paid time off (starting at 15 days), plus paid holidays, paid sick days, and paid personal days. - Flexible Fridays. - Option to work completely remote. - Access to senior management and mentoring opportunities. - Optional COVID safe company gatherings. Company Description Logical Media Group strives to create exceptional digital experiences for people to connect, transact, and explore. At the core of that lies with our partnership with our clients and ensuring their needs and goals are at the forefront of all our efforts.

Role Description The Digital Marketing Specialist will support the execution and optimization of digital marketing initiatives that drive lead generation and brand visibility across Sola Salons’ national and local markets. This role works across paid media, SEO, website optimization, and analytics, with a strong focus on performance, testing, and data-driven decision-making. This position is ideal for a hands-on digital marketer who enjoys working across channels, thrives in a fast-paced environment, and wants to continue building expertise in performance marketing for a multi-location brand. This role reports to the Director of Digital Marketing and collaborates closely with internal teams and external partners. Primary Responsibilities - Paid Media & Campaign Management - Execute and optimize paid digital campaigns across channels including Google and Bing Ads, Meta, TikTok, Performance Max, and emerging platforms, in alignment with established strategies. - Monitor campaign performance and optimize toward lead generation and conversion goals. - Assist with audience targeting, campaign builds, creative testing, budget pacing, and reporting. - Partner with agencies and vendors to ensure campaigns align with business objectives. - This role is both hands-on in-platform while collaborating closely with agency partners for scale, testing, and specialized execution. - Improving marketing efficiency through testing and ongoing optimization. - SEO & Website Optimization - Execute on-page, off-page, local, and technical SEO initiatives in partnership with internal stakeholders and external agencies. - Partner with technical and marketing teams on website enhancements and content development. - Manage local business listing updates, publish Google Business Profile content, and support online reputation management efforts. - Monitor and analyze website performance, identifying opportunities to improve user experience, conversion rates, and overall site effectiveness. - Support keyword research, landing page creation, A/B testing, and ongoing optimization efforts to drive organic traffic and lead generation. - Analytics & Reporting - Track and analyze digital marketing performance across channels. - Build reports and dashboards to communicate insights and recommendations. - Monitor KPIs including lead volume, cost per lead, conversion rates, organic traffic growth, and engagement metrics. - Translate performance data into actionable insights to inform ongoing optimization and testing. - Support monthly budget forecasting and vendor invoice reconciliation. - Cross-Functional Collaboration - Work closely with franchise marketing teams, creative partners, agencies, and web development partners. - Support local marketing initiatives and new salon opening campaigns. - Stay current on digital marketing trends, platform updates, and emerging opportunities. Qualifications - 3–5+ years of hands-on digital marketing experience. - Strong understanding of paid media platforms with an emphasis on Google Ads and Meta Ads. - Experience with SEO and website optimization best practices. - Proficiency with core ad platforms, Google Analytics, Looker Studio, Google Search Console. - Strong creative instincts and a knack for developing, testing, and optimizing high-performing ad content. - Strong analytical and problem-solving skills. - Excellent communication and project management abilities. - Ability to manage multiple projects and priorities simultaneously. - Bachelor's degree in Marketing, Business, Communications, or a related field. - Experience supporting franchise, multi-location, or local marketing environments. - Familiarity with CRM and marketing automation platforms. - Experience working with agencies or external partners. - Understanding of lead generation funnels and conversion optimization. - Beauty, wellness, retail, or lifestyle brand experience. Compensation The salary range for this role is $70,000-$80,000 annually, commensurate on experience. This role is bonus-eligible and is based on company and individual performance; all bonuses are subject to board and CEO approval. Benefits - Paid Holidays: Take advantage of time off to relax and rejuvenate with 10 paid holidays! - Flex Time Off (FTO): Our employees work hard and we care about their well-being. Our FTO policy allows the ability to get the rest needed to maintain a well-balanced life! - Health Benefit Program: As a full-time employee, enjoy access to Medical, Dental and Vision insurances with various plans to choose from that best fit your needs! - Safe Harbour 401(k): You will be eligible to participate in the company sponsored Safe Harbor 401(k) retirement plan, with up to 4% company match, to help you reach your retirement goals! - Bonus: We believe in the power of rewarding those who go above and beyond and have curated bonus plans for every role to ensure all contributions are recognized and rewarded. - Employee Discount Program for Spa Services: Pamper yourself with a visit to one of our four corporately owned Woodhouse Day Spas! - Employee Assistance Program: We believe in supporting your mental well-being so you can be the best version of yourself!

Role Description The Domain Owner for Digital Banking is the senior product leader responsible for the strategic direction, squad output, and commercial outcomes of the Digital Banking domain at Nymbus. You lead multiple squads that build digital banking experiences — from retail and commercial account management to digital account opening, onboarding, self-service, and cross-channel consistency. You manage Builders directly, collaborate daily with Architects and Shippers assigned to your domain, and are accountable for everything your domain ships. This is not a traditional product management role. You operate with four capabilities simultaneously: - Strategic product leadership - People leadership of Builders - Domain subject matter expertise - AI-first execution You are expected to be a hands-on SME in digital banking systems — someone who has designed, built, or deeply operated digital banking platforms and can guide your teams through the complexity of real bank workflows. Your Domain: Digital Banking The Digital Banking domain encompasses the product surfaces through which end users and businesses interact with their financial institution digitally. Current and planned pods include: - Digital Base / Retail: Core retail digital banking experience — account management, transaction views, transfers, bill pay, alerts, profile management, and mobile-first UX patterns. - Digital Commercial: Commercial banking digital experience — multi-user access, entitlements, ACH/wire origination, account analysis, positive pay, and complex approval workflows. - Deposit Origination: Digital account opening flows — consumer and business deposits, identity verification, KYC/CIP orchestration, funding, and stateful onboarding workflows. Essential Job Functions / Responsibilities - Strategic Product Leadership: - Own the product roadmap for the Digital Banking domain. - Define the vision for how Nymbus delivers digital banking experiences that differentiate community financial institutions. - Prioritize squad work against business outcomes, client needs, and platform strategy. - Represent the domain in executive planning, client conversations, and board-level updates. - Drive commercial outcomes — your domain's output directly impacts revenue, client acquisition, and retention. - People Leadership (Builder Management): - Hire, develop, and performance-manage all Builders in the Digital Banking domain. - Set clear expectations for AI-first execution, specification quality, and delivery velocity. - Coach Builders on domain expertise, product judgment, and technical decision-making. - Build a team culture of high agency, ownership, and continuous improvement. - Ensure Builders operate at the Nymbus hiring bar and AI fluency standard. - Domain Subject Matter Expertise: - Serve as the authoritative SME for digital banking within Nymbus. - Design and reason about end-to-end digital account opening flows for consumer and business deposits. - Orchestrate identity verification, KYC, CIP, and fraud checks across multiple third-party providers. - Specify stateful onboarding workflows including retries, exceptions, and manual review paths. - Ensure cross-channel consistency between digital, branch, and call-center servicing experiences. - Define UX patterns that balance regulatory disclosure requirements with modern, low-friction user experiences. - Understand core-to-digital integration patterns including event propagation, synchronization delays, and reconciliation strategies. - Guide teams through the complexity of multi-tenant digital banking — where platform capabilities must be configurable per institution without per-client engineering. - AI-First Execution: - Model AI-first working practices for the domain — use Kiro, Claude, and spec-driven development personally. - Set the standard for how Builders in your domain leverage AI tools. - Ensure specifications, designs, and implementations take full advantage of AI-augmented workflows. - Drive continuous improvement in pod velocity through AI-native methodology. - Evaluate and adopt new AI tools and practices that accelerate domain output. - Cross-Domain Coordination: - Coordinate with other Domain Owners on shared surfaces and dependencies. - Partner with the Architecture Spine on platform-wide patterns that affect Digital Banking. - Collaborate with COEs (UX, QA, Security) on standards compliance and shared components. - Align with the Applied AI Practice on AI-driven opportunities within digital banking. Qualifications - AI-First Mindset: - Active, hands-on experience with AI-assisted product design and development workflows. - Demonstrated use of AI tools for specification, iteration, and problem-solving. - Willingness to model AI-first practices for the entire domain. - Comfort operating in a spec-first, AI-native development methodology. - Digital Banking Expertise (Required): - 8+ years in product, engineering, or technical leadership roles in digital banking or financial services. - Deep hands-on experience with digital banking platforms — you have built, operated, or led teams building digital banking products. - Expert-level understanding of digital account opening, onboarding orchestration, KYC/CIP/fraud workflows. - Experience designing multi-channel banking experiences (mobile, web, branch, call center). - Understanding of core banking integration patterns — how digital layers consume and interact with core systems. - Experience with multi-tenant SaaS platforms serving multiple financial institutions. - Knowledge of regulatory frameworks affecting digital banking (Reg E, Reg DD, BSA/AML, UDAAP). - Leadership & Management: - Experience managing and developing product builders, engineers, or technical product managers. - Track record of building high-performing teams that ship working software. - Ability to operate at strategic and tactical levels simultaneously — roadmap one day, specification review the next. - Experience making priority tradeoffs across competing demands with incomplete information. - Comfort with direct accountability for commercial outcomes tied to product delivery. - Technical Fluency: - Strong understanding of REST APIs, data modeling, and system architecture. - Ability to engage deeply in technical design discussions with Architects. - Experience with modern development workflows, CI/CD, and deployment practices. - Understanding of front-end and back-end technology stacks for web and mobile. Benefits - Annual Cash Bonus and Equity Options commensurate with the role level and experience. - 100% Remote. - 401(k) plan. - Insurance - Health, Dental and Vision. - Paid Time Off.

Role Description We are looking for a talented and commercially minded freelance Digital Marketing Specialist to take ownership of our social media presence, online advertising, and SEO strategy someone who can hit the ground running and who has a genuine interest in building something from the ground up. Duties & Responsibilities - Social Media Management - Plan, create, and schedule content across LinkedIn, Facebook, Instagram, and other relevant platforms - Develop and manage a consistent content calendar aligned to SAK's brand voice and business objectives - Monitor engagement, respond to comments and messages, and grow our follower base organically - Produce or source graphics, short-form video, and written copy suited to each platform - Paid Advertising (PPC & Social Ads) - Set up, manage, and optimise paid advertising campaigns across Google Ads and social media platforms (Meta, LinkedIn) - Monitor ad spend, performance metrics, and ROI — adjusting strategy as needed to maximise results - Produce clear, concise reporting on campaign performance and make data-driven recommendations - Design and run A/B testing on ad creatives, copy, and landing pages - Search Engine Optimisation (SEO) - Conduct keyword research relevant to the EOR, recruitment, and UK-SA employment sectors - Implement and maintain on-page SEO across our website (meta titles, descriptions, headers, internal linking) - Identify and pursue backlink and off-page SEO opportunities - Use tools such as Google Search Console, SEMrush, or Ahrefs to track rankings and drive improvement - Content & Copywriting - Write and publish blog posts, articles, and thought leadership content to support SEO and brand authority - Draft ad copy, email marketing content, and website copy that speaks to both UK clients and South African candidates - Ensure all content is on-brand, grammatically sound, and tailored to the intended audience - Analytics & Reporting - Set up and maintain GA4, Google Search Console, and social media analytics dashboards - Provide regular performance reports with clear insights and actionable next steps - Track website traffic, lead generation metrics, and conversion activity Qualifications - Minimum 3 years of experience in digital marketing, with a proven track record across social media, SEO, and paid advertising - Demonstrated experience managing social media accounts professionally (not just personal use) — LinkedIn experience essential - Hands-on experience with Google Ads and Meta Ads Manager, including campaign setup and ongoing optimisation - Strong SEO knowledge — both on-page and off-page — with experience using tools such as SEMrush, Ahrefs, or Moz - Proficiency in Google Analytics (GA4) and Google Search Console - Strong copywriting skills with the ability to adapt tone and style for different platforms and audiences - Graphic design capability (Canva or Adobe Suite) for creating social media visuals is advantageous - Experience marketing professional services, recruitment, or B2B organisations is a bonus - Relevant qualification in Marketing, Communications, or a related field preferred — but portfolio and results speak louder - Google Ads, Meta Blueprint, or other relevant digital marketing certifications are advantageous - Highly self-directed with the ability to work independently, manage your own deadlines, and deliver without hand-holding Package & Remuneration - Rate: Negotiable based on experience and scope — open to hourly, retainer, or project-based proposals - Initial engagement: Project-based, covering a defined scope of social media, SEO, and advertising setup - Ongoing retainer: Subject to performance and mutual fit following the initial project phase - All work is fully remote — no travel or office-based requirements