• Steward the product design strategy and roadmap • Build an AI-native design practice • Serve as a mentor for a team of Product Designers • Champion collaboration and innovation within the design team • Govern the development of a comprehensive design system • Stay ahead of design trends and methodologies • Forge connections with key stakeholders

• Champion the pedagogical vision for science across our science portfolio • Lead a team of Learning Experience Designers to turn complex research into innovative digital experiences • Drive the development of engaging instructional artifacts that reflect learning science • Establish robust frameworks for content creation and gather feedback to improve resources • Coach and support team in creating content for gamified and teacher-directed learning experiences • Partner with internal teams to design based on real feedback from teachers and students • Manage capacity planning, project budgets, and optimize workflows for content creation

• Partner with the Executive Producer and Technical Director to provide leadership and oversight across a portfolio of projects within the External Development business unit. • Help establish, communicate, and maintain creative intentions and appropriate quality bars across ports, remasters, live service initiatives, and co-development projects. • Drive creative and product due diligence for new partner opportunities, evaluating gameplay, presentation, user experience, modernization opportunities, production complexity, and quality expectations to inform proposals, staffing strategies, and project planning. • Evaluate project roadmaps, feature plans, and major initiatives to ensure teams are pursuing the highest-value opportunities within schedule and budget constraints. • Work with project leadership teams to identify risks, uncover gaps in planning, and support mitigation strategies. • Help teams decompose complex creative, gameplay, UX, technical, and production challenges into clear initiatives, ownership structures, dependencies, and measurable outcomes. • Collaborate with Design, Art, UI/UX, Engineering, Production, and Technical Art teams to align quality expectations and delivery strategies. • Support teams in evaluating trade-offs between quality, scope, schedule, cost, and player value. • Facilitate alignment between clients, project leadership, and development teams regarding priorities, scope, quality expectations, and execution plans. • Participate in project reviews, milestone planning, roadmap discussions, and quality assessments across the business unit. • Help establish scalable frameworks, planning methodologies, and best practices that improve consistency across projects. • Support project leaders and multidisciplinary teams by providing guidance on prioritization, initiative structuring, quality evaluation, and solution development. • Communicate recommendations, risks, dependencies, and strategic considerations clearly to internal and external stakeholders. • Contribute to the long-term growth and maturity of the business unit through leadership, mentorship, and continuous improvement initiatives.

• Develop and execute our brand strategy with a focus on narrative development, storytelling, and copywriting excellence. • Lead the creation of engaging, on-brand copy and creative for marketing campaigns, product launches, website, email, social media, and in-app experiences. • Collaborate with design, product, and growth marketing teams to ensure all messaging and creative is cohesive, compelling, and tailored to our audiences. • Champion the brand voice, ensuring consistency and authenticity in all written communications and storytelling efforts. • Oversee and mentor a team of writers and brand designers, providing feedback and fostering a culture of creativity and innovation. • Analyze audience insights and campaign performance to refine messaging and storytelling approaches.Co-own awareness metrics with growth. • Identify and develop new storytelling opportunities, including partnerships, campaigns, and product narratives. • Stay up-to-date on industry trends, best practices in copywriting, brand design, and emerging storytelling formats in digital media. • Maintain the documentation of brand standards and guidelines ensuring all of our communications are on brand.