• Own the end-to-end production of the client's podcast, from raw recordings through to publishing. • Review podcast recordings and transcripts to identify unnecessary content, improve storytelling and enhance the overall listener experience. • Make independent editorial decisions to tighten pacing, improve narrative flow and elevate production quality. • Edit professional long-form podcast episodes for YouTube and audio platforms. • Produce engaging short-form videos from podcast episodes for LinkedIn, Instagram and YouTube. • Edit additional content including founder interviews, community event highlights, vox pops, employer branding videos and community reels. • Write engaging captions and assist with publishing content across social media platforms. • Maintain a consistent weekly publishing cadence. • Build, document and continuously improve podcast production workflows, templates and operating procedures. • Collaborate closely with the founder and stakeholders to refine production quality, creative direction and content strategy. • Take ownership of the overall production quality, visual identity and consistency across all content. • Develop content repurposing strategies to maximise the value of every podcast episode across multiple platforms. • Manage podcast assets, production files and documentation using Google Drive, Notion and collaborative tools. • Coordinate voice-over recordings and seamlessly integrate them into final podcast episodes. • Ensure podcast episodes progress efficiently from recording through to publishing with minimal supervision. • Utilise AI tools to improve editing efficiency, caption generation, workflow automation, transcription and content production. • Identify production bottlenecks and proactively implement better systems and workflows. • Continuously improve every piece of content, raising the production standard over time.

• Plan, launch, manage, and optimize Connected TV, OTT, YouTube TV, and video-first paid media campaigns. • Work directly with CTV providers, publishers, platforms, and media partners to evaluate inventory, pricing, targeting capabilities, and campaign opportunities. • Build and scale CTV campaigns focused on direct-response performance, lead generation, cost efficiency, and measurable business outcomes. • Manage campaign pacing, spend, targeting, placements, creative performance, and optimization decisions. • Analyze campaign data to identify what is working, what is underperforming, and where additional testing or budget should be allocated. • Partner with internal marketing, creative, analytics, and leadership teams to improve campaign strategy and performance. • Provide clear reporting and insights on campaign results, including spend, cost per lead, conversion performance, audience performance, and ROI. • Help evaluate new opportunities across emerging video, streaming, social, display, and AI-driven advertising channels. • Stay current on the evolving CTV, OTT, streaming, and video advertising landscape. • Bring forward recommendations on how EIP can diversify beyond traditional search and strengthen its paid media mix.

• Own end-to-end video production from business goal to polished final cut: AI generation, compositing, motion graphics, sound design, color grading, and finishing. • Tell stories through video. Every piece has narrative structure, intentional pacing, and a clear arc. Write your own scripts and storyboards. Understand how music, silence, and timing serve the narrative. • Produce high-volume short-form and long-form content using AI video gen models combined with traditional finishing. Same-day or next-day turnaround with social, PMM, and brand teams. • Build and document repeatable AI video workflows that increase output velocity without sacrificing quality, and that the broader team can leverage. • Stay on the bleeding edge: evaluate new AI video models within days of release and integrate what works into production pipelines.

• Create and deliver year-round Iowa Athletics video content for BTN’s social, digital and broadcast channels • Collaborate with Senior Manager, Digital, and Content Coordinators to produce video content for digital and social platforms (Facebook, Twitter, Instagram, TikTok, YouTube) • Use sound editorial judgement and BTN/Iowa viewer trends to produce content/highlights to serve an Iowa audience • Drive day-to-day content collaboration with the Iowa Athletics Department (Communications, Social Media, and Video Teams) • Shoot, edit, and produce long-form storytelling content for BTN’s Crossover Franchise series, including At The Net (volleyball), On The Pitch (soccer), On The Beam (gymnastics), On The Mat (wrestling), On The Court (women’s basketball), and At The Plate (baseball/softball) • Shoot, edit, and deliver content from live sporting events • Perform pre/post video production optimized for social media sharing • Ensure all content aligns with brand standards – consistent in style, quality, and voice • Cover real-time breaking Iowa Athletics news • Occasionally execute duties of field producer on ENG shoots • Manage video inventory and share assets with key internal stakeholders