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ALL REALTRUCK Career logo
ALL REALTRUCK Career

RealTruck is the premier manufacturer and digital destination of accessories for truck, Jeep®, Bronco® and off-road enthusiasts around the world. Globally headquartered in Ann Arbor, Michigan, RealTruck’s 6,000+ associates operate from 35+ facilities across four continents. RealTruck’s industry leading product portfolio, which includes the Husky Liners total vehicle protection brand, boasts over 1,000 patents and pending applications. The company’s omni-channel retail approach delivers a seamless consumer experience online at RealTruck.com, as well as through its 12,000+ dealer network and automotive (OEM) partnerships.

Product Category Manager

Location

United States

Posted

111 days ago

Salary

0

Seniority

Lead

No structured requirement data.

Job Description

Product Category Manager

ALL REALTRUCK Career

The Product Category Manager will serve as the single point of contact for our OE and International Sales partners. This person will connect product category plans with these distinct sales channels ensuring alignment on product strategy, prioritization, and commercialization plans, while proactively identifying opportunities to expand our reach and strengthen global and OE partnerships. The Product Category Manager will define category positioning and segmentation, analyze market trends and competitive dynamics, and build compelling business cases for new products and enhancements. Partnering closely with teams in engineering, sourcing, manufacturing, marketing, and sales as well as RealTruck’s international business units, this role ensures sustained category performance. The ideal candidate is a strategic thinker with a passion for consumer insight, a strong grasp of product economics, and the ability to connect data-driven analysis with real-world market execution.

Job Requirements

  • Bachelor’s degree in Business, Marketing, or a related field preferred; High school diploma required.
  • Minimum 7 years of experience in product management, category management, or merchandising, ideally within consumer goods, automotive, or related industries.
  • Proven experience managing multi-channel and multi-tiered distribution models (eCommerce, retail, wholesale).
  • Strong background in product lifecycle management, including product development, pricing strategy, and launch execution.
  • Demonstrated success leading cross-functional projects from ideation to launch.
  • Financial acumen and experience managing P&L or EBITDA-driven category metrics.
  • Strategic and analytical mindset with the ability to interpret complex data and translate it into actionable business plans.
  • Strong project management and organizational skills, with the ability to manage multiple initiatives simultaneously.
  • Excellent communication and presentation skills; able to influence and collaborate across departments.
  • Proficiency in product management tools, PLM/ERP systems, and Microsoft Office Suite.
  • Passion for automotive products, consumer experience, and innovation in the aftermarket accessories space.
  • Occasional travel will be required - international and domestic.

Benefits

  • Medical, dental, and vision coverage
  • Company-paid life insurance and disability
  • 401(k) with company match (eligible the first of the month after you start)
  • Wellbeing days and parental leave
  • Educational reimbursement
  • Referral bonuses
  • Exclusive employee discounts on RealTruck products

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