A Global Creator Economy Company
Senior Campaign Manager
Location
United States
Posted
2 days ago
Salary
0
Seniority
Senior
Job Description
Senior Campaign Manager
Kyra
• Own day-to-day delivery of multiple influencer campaigns at once, across several brands • Run timelines, budgets, deliverables, and approvals so nothing slips • Act as the single point of contact for creators, clients, and internal teams • Hold cross-functional team members accountable to deadlines and deliverables, without direct authority over them • Stay ahead of problems and keep every stakeholder aligned, rather than firefighting • Build creator pricing from the ground up using CPV (cost per view) and projected performance • Negotiate creator fees against budget and target CPV, protecting both the campaign outcome and the margin • Proactively negotiate added-value assets and maximise the value on every deal • Manage campaign budgets line by line, model scenarios, and flag commercial risk early • Treat every campaign as a commercial unit, not just a creative one • Build trusted relationships through clear, proactive, no-surprises communication • Read each client's style and match it, from polished weekly reporting to fast informal updates • Anticipate client needs, surface insight, and create the conditions for renewal and growth • Build casting shortlists and identify creator-fit based on client archetype, campaign goals, and creator vertical • Source, brief, and manage creators across the full campaign lifecycle, leading all creator communications and fielding • Make sure content lands on brand guidelines, cultural nuance, and campaign objectives • Handle creator contracting, usage rights, and disclosure compliance cleanly • Track performance against the numbers that matter: CPV, reach, engagement, and conversion • Use Kyra's proprietary platform and analytics tools to monitor campaigns in flight, not just at wrap • Keep Kyra as the single source of truth, with all updates, creator comms, and status reflected in-platform rather than in private spreadsheets • Flag data inconsistencies and workflow gaps early • Turn data into clear, actionable recommendations clients can act on, with reliable daily reporting • Live in Kyra's proprietary platform as a power user, running campaigns end to end inside the tech rather than around it • Generate the campaign insights that shape the product, and put the platform's outputs to work in how you run accounts: a genuine two-way loop between you and the tech • Use AI daily to move faster and raise the quality of your work • Adopt new tools quickly and improve workflows on Kyra's AI-native platform • Bring a willingness to experiment. This is paying off across the team and we want people who lean in
Job Requirements
- Agency experience running influencer or creator campaigns. This is the one we care about most
- A genuine KPI and performance mindset, comfortable owning numbers and being measured on them
- CPV fluency: you can build creator pricing from performance targets and defend it
- Strong Excel and data skills: formulas, pivots, and building a tracker from scratch
- AI fluency and a real willingness to use it as part of how you work
- Able to work EST hours
- 3 to 4 years in influencer marketing, creator and talent management, or campaign and project management
- Experience across both consumer / DTC and tech / B2B brands
- Creator negotiation and contracting experience
- Client-facing experience
- Strong cultural competency and a feel for what is about to trend in the US market
- Fluency across social platforms, creator culture, and the mechanics of digital and creator marketing
- Real passion for the creator economy
- Proactive problem-solver who stays calm at speed and juggles multiple projects without dropping the ball
- High standards, low ego, collaborative, and adaptable
Benefits
- Remote-first team, with the flexibility to work from wherever you do your best work
- 25 days PTO plus public holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each year
- Annual Learning and Development budget to invest in your skills
- Annual bonus scheme to recognise great work
- Healthcare stipend for US-based team members
Related Guides
Related Categories
Related Job Pages
More Performance Marketing Jobs
Role Description - Develop and execute performance marketing strategies across paid digital channels, including Google Ads, Meta, TikTok, LinkedIn, and Snapchat. - Plan, launch, and manage multi-channel campaigns aligned with business objectives. - Identify and evaluate new acquisition channels and growth opportunities. - Ensure campaign messaging aligns with Aanaab's brand and marketing strategy. - Design and optimize high-converting landing pages for different campaign objectives. - Conduct A/B testing across landing pages, ad creatives, and campaign elements. - Optimize the customer acquisition funnel from awareness to conversion. - Collaborate with internal teams to improve lead nurturing and conversion performance. - Build and manage B2B lead generation campaigns targeting schools and enterprise clients. - Configure and maintain tracking using Google Tag Manager, Google Analytics 4, and related platforms. - Monitor campaign performance and analyze marketing data to identify optimization opportunities. - Develop dashboards and reports to measure KPIs and campaign effectiveness. - Ensure accurate attribution across marketing channels and customer touchpoints. - Manage and optimize advertising budgets across multiple digital channels. - Monitor campaign performance against CAC, CPL, CPA, ROAS, and ROI targets. - Continuously improve campaign efficiency through data-driven optimization. - Ensure marketing investments contribute to sustainable business growth. - Partner with Marketing, Sales, Product, and Design teams to align campaign execution with business priorities. - Support sales teams by improving lead quality and campaign effectiveness. - Share performance insights and recommendations with stakeholders to support strategic decision-making. Qualifications - Bachelor's degree in Marketing, Business Administration, Digital Marketing, Communications, or a related field. - A Master's degree is considered an advantage. - 5+ years of experience in Performance Marketing or Digital Marketing. - Proven experience managing multi-channel paid advertising campaigns. - Experience across both B2B and B2C marketing environments. - Previous experience within EdTech, SaaS, Technology, or Digital Services is preferred. - Advanced knowledge of Google Ads, Meta Ads Manager, LinkedIn Ads, TikTok Ads, and Snapchat Ads. - Strong understanding of Google Analytics 4, Google Tag Manager, and marketing attribution. - Experience with conversion rate optimization (CRO) and A/B testing methodologies. - Strong analytical and reporting skills with the ability to translate data into actionable insights. - Budget planning and performance optimization expertise. - Strong project management and prioritization skills. - Professional proficiency in Arabic and English (written and spoken). Benefits - Flexible remote work. - Medical insurance (as per company policy). - Supportive and collaborative work environment. - Open and collaborative culture. - Continuous learning and growth opportunities. - High level of autonomy and ownership. - Opportunity to make a real impact.
Head of Demand Generation
EasygeneratorTurn knowledge into training with an authoring tool anyone can use
• Own paid, organic, website, and conversion channels. • Translate growth targets into clear priorities and roadmaps. • Deliver predictable marketing-sourced pipeline while balancing short- and long-term growth. • Lead website structure, messaging, UX, landing pages, and CRO. • Partner with PMM to ensure clear, differentiated positioning. • Maintain clarity, credibility, and performance across touchpoints. • Lead paid acquisition and €2M+ budget allocation aligned to revenue goals. • Optimize for pipeline and revenue impact with strong attribution visibility. • Build scalable SEO/GEO and intent-based content clusters to grow authority and long-term pipeline. • Lead revenue-focused content aligned to buyer journey and enterprise sales. • Ensure digital design supports differentiation, clarity, and conversion. • Own marketing-sourced pipeline targets and key revenue KPIs. • Build quarterly growth plans and improve funnel bottlenecks. • Lead paid, content, web, and design teams. • Establish scalable processes and experimentation frameworks. • Partner closely with PMM, Revenue, and Leadership.
Unit Lead SEA / Google Ads
anocus GmbHanocus GmbH ist eine Digitalagentur für SEA & Web Analytics. Wir unterstützen sowohl operativ als auch strategisch.
Role Description Wir möchten die Anlaufstelle für Google Ads & Web Analytics für E-Commerce Unternehmen mit einem großem Produktsortiment im DACH-Raum werden. Wir sind davon überzeugt, dass viele Online-Shops noch nicht ihr volles Potenzial aufgrund von schlechter Betreuung ausschöpfen. Wir wollen das ändern. Dabei legen wir bei uns einen großen Wert auf persönliche Entwicklung, operative und strategische Erstklassigkeit sowie Transparenz. Wir wollen, dass sich alle unsere Teammitglieder fachlich als auch menschlich weiterentwickeln und so für außergewöhnlich gute Kundenergebnisse sorgen. Um dies zu gewährleisten und unser Team auf das nächste Level zu heben, suchen wir eine weitere starke Führungspersönlichkeit. Wenn du Lust hast, neben Kunden- auch noch Teamverantwortung zu übernehmen und als Unit-Lead aktiv Agentur-Prozesse mitzugestalten, Menschen zu entwickeln und als Sparringspartner auf Augenhöhe zu agieren, dann bist du hier genau richtig! Qualifications - Mindestens 5 Jahre praktische Erfahrung im Performance-Marketing (SEA), idealerweise im Agenturumfeld. - Hands-On Mentalität: proaktive Arbeitsweise in einem kleinen Team (aktuell 7 Personen). - Leadership-Skillset: Erfahrung in Teamführung oder Mentoring. - Technisches Tiefenwissen: Kenntnisse in Google Ads, Google Merchant Center und GA4. - Analytisches Mindset: Vertrautheit mit Attributionsmodellen, Consent Banner Anpassungen und Wettbewerbsanalysen. - Kundenorientierte, selbstständige, strukturierte und zielorientierte Arbeitsweise. - Starke Kommunikationsfähigkeiten und selbstbewusstes Auftreten. - Nice to have: Abgeschlossenes wirtschaftliches Studium und/ oder vergleichbarer Studiengang/ Ausbildung. - Fließende Deutsch- und Englischkenntnisse in Sprache und Schrift. - Fester Wohnsitz in Deutschland. Requirements - Teamführung & Personalentwicklung: - Erster Ansprechpartner für das Team, Durchführung von Weeklys mit Teammitgliedern. - Qualitätssicherung im Team durch regelmäßige Deep-Dive-Reviews. - Ressourcenmanagement: Überwachung der Teamauslastung und Unterstützung bei der Kapazitätsplanung. - Strategische & Operative Kundenbetreuung (SEA): - Operative und strategische Betreuung von Großkunden (6- bis 7-stellige Budgets). - Setup, Steuerung und Optimierung von Kampagnen über alle relevanten Kanäle. - Analyse wirtschaftlicher KPIs und eigenständige Führung von Kunden-Terminen. - Prozessoptimierung & Qualitätssicherung: - Definition und Überwachung von agenturweiten Qualitätsstandards. - Aktive Automatisierung und Effizienzsteigerung von Arbeitsabläufen. - Business Development & Repräsentation: - Ausarbeitung von Potenzialanalysen und Mitwirken an Sales-Meetings. - Begleitung des Geschäftsführers auf Fachmessen. Benefits - Erlebe eine wachsende Agentur hautnah und nutze die Möglichkeit, direkt an Entscheidungen beteiligt zu sein. - Flache Hierarchien: direkte Zusammenarbeit mit dem Geschäftsführer. - Steile Lernkurve durch Weiterbildungsmöglichkeiten und jährlicher Besuch von Fachmessen. - Lange Kundenbindung ermöglicht tiefes Verständnis der Kundenprozesse. - Maximal 5 Kunden pro Mitarbeiter. - Zugriff auf umfangreiches internes Wissens Wiki. - Quartalsweise mehrtägige Meetings für gemeinsames Arbeiten und Teambuilding. - Ausstattung mit Apple MacBook und hochwertigen Peripheriegeräten. - Home Office (innerhalb Deutschlands) mit Option ins Büro in Hamburg zu kommen. - Flexible Arbeitszeiten - 39h Wochenarbeitszeit mit Kernarbeitszeiten von Mo. - Fr. 10:00 - 15:00. - 30 Tage Urlaub + 1 Urlaubstag am Geburtstag + Halber Tag am 24. & 31.12 = Bis zu 32 Urlaubstage. - Urban Sports Club Mitgliedschaft. Company Description anocus steht für "analytics focus". Wir sind eine Digitalagentur für SEA & Web Analytics und treffen unsere Entscheidungen nicht aus dem Bauch heraus, sondern auf Basis von Daten. Wir helfen E-Commerce Unternehmen ihren Umsatz profitabel zu steigern und verstehen uns nicht nur als verlängerte Werkbank, sondern auch als strategischer Partner bei der Weiterentwicklung der SEA-Kanäle Google Ads und Microsoft Ads. Unsere Arbeit basiert immer auf einem soliden Fundament - Web Analytics. Wir helfen beim Implementieren vom Google Tag Manager inkl. Google Analytics (4) sowie Conversion Tracking und bei der Auswertung der Nutzerdaten.
• Plan and execute integrated demand generation campaigns across paid search, paid social, content syndication, email nurture, webinars, and virtual and in-person events • Manage campaign setup, monitoring, and optimization across channels to improve conversion rates, lead quality, and cost efficiency • Support the development of campaign briefs and collaborate with content, product marketing, and design to produce demand-generating assets aligned to target buyer personas • Maintain a structured feedback loop with BDR and Sales teams on lead quality, follow-up cadences, and conversion performance • Build and maintain campaign performance reporting covering MQL volume, pipeline sourced, channel ROI, and cost per lead • Support the evaluation and testing of new channels and tactics relevant to the B2B finance and technology market.



