Role Description We're currently looking for top talent to fill the role below: - Role: Marketing & Operations Coordinator - Monthly Rate: $650-750 - Availability: 20 hours/week - Time Zone: 9AM- 12NN EST To streamline your application, please carefully review and complete ALL THREE items below before proceeding to the application form. What to Prepare: - English Proficiency Rating – You will need to enter your CEFR English proficiency level in the application form. If you’re unsure of your rating, you can take a quick assessment here: EF SET Quick Check. - Coconut VA Profile (Resume) – Before submitting your application, please create your Coconut VA profile using this template: Coconut VA Profile Template. ⚠️⚠️⚠️ YOUR RESUME MUST FOLLOW THIS FORMAT AND SHOULD BE IN ENGLISH. This is a test of how keen you are with details and how well you follow instructions. ⚠️⚠️⚠️ - 1-Minute Introduction Video – Record a short introduction video (preferably using Loom) and provide the link in your application. Important: By submitting your video, you grant Coconut permission to share it on our platforms to help increase your chances of being matched with a client. Videos with broken or dummy links will result in disqualification. Experience Needed/Responsibilities - Own day-to-day marketing operations and keep marketing projects moving from planning through execution. - Maintain marketing calendars, campaign timelines, and product launch schedules to ensure deadlines are met. - Coordinate with agencies, freelancers, contractors, and other external partners to keep projects on track. - Organize and maintain creative assets, marketing files, and internal documentation. - Upload blog content and educational resources to support AI search optimization and organic visibility. - Build, schedule, and manage email marketing campaigns. - Create and maintain automated email flows and customer nurture sequences. - Manage email marketing calendar and customer segmentation. - Monitor email campaign performance and recommend improvements to increase engagement and conversions. - Schedule and publish content across Instagram and TikTok. - Coordinate user-generated content (UGC) campaigns and manage relationships with creators and influencers. - Maintain an organized content library and track content performance metrics. - Research competitors, skincare industry trends, influencer opportunities, and emerging marketing strategies. - Support ecommerce operations by coordinating product launches, promotions, website updates, and FAQ maintenance. - Monitor the website for issues and coordinate fixes when necessary. - Manage the Faire wholesale storefront. - Process wholesale inquiries and coordinate retailer sample shipments. - Maintain retailer and wholesale partner databases. - Prepare wholesale sales materials and track follow-ups with boutiques, spas, and retail partners. - Lead preparation for the bi-weekly Customer Insights meeting. - Compile reports covering Shopify and Amazon reviews, customer support trends, sales performance, marketing performance, competitor activity, and emerging opportunities. - Maintain a centralized database of customer feedback, objections, FAQs, product requests, marketing ideas, and retailer insights. - Provide executive support through calendar management, inbox management, meeting coordination, research, documentation, and occasional travel logistics. - Support strategic initiatives including wholesale expansion, customer segmentation, AI optimization, retail readiness, customer retention, conversion rate optimization, product launches, holiday campaigns, and strategic partnerships. Good to have - Highly organized with excellent project coordination skills. - Strong experience supporting marketing operations and campaign execution. - Experience with email marketing, automation, and audience segmentation. - Comfortable managing multiple projects and stakeholders simultaneously. - Strong attention to detail and ability to build repeatable systems and processes. - Proactive, self-driven, and able to follow projects through to completion. - Strong research and analytical skills for customer insights and market research. - Excellent written and verbal communication skills. - Ecommerce experience, preferably with skincare or consumer products. - Wholesale or retail partnership experience. - Experience managing creator or influencer relationships. - Familiarity with AI search optimization (AIO) and content marketing. - Experience preparing reports and presenting customer insights. - Interest in skincare, beauty, or wellness industries. Non-negotiable Requirements - Klaviyo - Canva - Shopify Industry/Tools Experience - Klaviyo - Canva - Shopify - AI for analysis Benefits - ✅ Competitive Salary – We recognize your skills and experience with a great compensation package. - ✅ 13th Month Pay – Enjoy an extra month’s salary—because who doesn’t love a little bonus? - ✅ Paid Time Off – Recharge with 12 days of PTO to use however you like—vacation, self-care, or just a break from it all! - ✅ US Holidays Off – Enjoy 12 paid US holidays throughout the year. - ✅ Maternity & Paternity Leave – We support growing families with dedicated leave for new parents. - ✅ Comprehensive Healthcare – We’ve got you and your family covered with quality healthcare benefits. - ✅ Life Insurance* – Our full-time HMO plan includes life insurance for extra peace of mind. - ✅ Mental Health Support – Prioritize your well-being with access to mental health consultations and wellness resources. - ✅ Milestone Gifts & Birthday Treats – We celebrate your achievements and make your special day even better! - ✅ Exciting Team Experiences – Think island getaways, virtual town halls, and regional meetups—because work should be fun, too! - ✅ Stay Connected – Be part of a supportive network where you can learn, grow, and connect with amazing people. Some benefits may vary. Full details will be provided during the onboarding process.