Role Description Avalara is seeking a Senior Customer Marketing Manager to build and execute product-centric demand programs for our Enterprise segment — companies with $500M+ in annual revenue running complex, multi-entity tax environments. Reporting to the Director, Revenue Marketing, this role owns the post-sale marketing motion for our highest-value accounts, converting product usage data, ERP signals, and account health into qualified pipeline for cross-sell, upsell, and renewal. Enterprise customers represent approximately 30% of Avalara's customer base — making the expansion and retention of this segment a top company priority. You will operate within our Account-Based Experience (ABX) model, partnering with Customer Account Managers (CAMs), Customer Success, Renewals, and Sales to turn whitespace analysis and compliance complexity into targeted product demand. This role focuses on multi-product penetration — moving enterprise accounts from a single product toward the full Avalara compliance platform and beyond. This is a high-impact, cross-functional role that requires a strong product-and-customer mindset, comfort working in a named-account model, and the ability to translate ERP usage signals, health scores, and regulatory triggers into demand programs that expand revenue per account and drive toward our targets. This is a remote position in the United States. Qualifications - 4–6 years of experience in customer marketing, demand generation, or product marketing within a B2B SaaS organization (serving enterprise or strategic accounts is a plus!) - Proven experience building product-centric demand programs that support onboarding, adoption, cross-sell, upsell, and retention within a named-account or ABX model - Familiarity with enterprise ERP ecosystems and the buying triggers, stakeholder maps, and compliance complexity they create is a strong plus - Experience managing customer reference or advocacy programs featuring enterprise-caliber logos, including executive testimonials, case studies, and peer review programs - Proficiency with Gainsight, Salesforce, Marketo, Power BI, and advocacy or intent-data platforms (e.g., 6sense, G2, TrustRadius) - AI fluency to scale personalization, account-level segmentation, and campaign optimization across a complex named-account base - Strong cross-functional collaboration skills — particularly with CAMs, Customer Success, Product Marketing, and Renewals — in a matrixed, POD-based go-to-market environment - Comfortable operating with minimal oversight in a fast-paced environment and able to balance always-on programs with targeted ABX execution at scale Requirements - Plan product-centric demand campaigns by lifecycle stage and product whitespace — onboarding, adoption, cross-sell, upsell, and renewal — aligned to the profiles of $500M+ enterprise accounts managing multi-entity, multi-jurisdiction tax obligations - Identify which Avalara product or module to put in front of each account next, using ERP connector data, usage signals, health scores, and whitespace analysis to close adoption gaps and surface expansion opportunity - Align campaign priorities to enterprise buying triggers — ERP transformations, M&A activity, geographic expansion, and regulatory change - Partner with Product Marketing, Customer Success, and Renewals to prioritize at-risk and expansion-ready named accounts using health score, NPS, and contract milestone data - Own full execution of product-led demand campaigns targeting named enterprise accounts, ensuring timely launch, QA, and readiness with minimal oversight - Manage always-on nurture programs (ERP onboarding, product adoption, renewal reminders) alongside targeted, product-specific cross-sell and upsell campaigns - Coordinate closely with Product Marketing and Content to ensure campaign messaging connects each product's capabilities to enterprise outcomes - Support the enterprise ABX tiered model — from 1:1 strategic programs for top accounts to 1:many scaled programs across the broader named account base - Refine the enterprise channel mix — including email, in-product, executive roundtables, customer advisory board (CAB) touchpoints, peer review sites, and community platforms - Coordinate with enterprise CAMs and field marketing to align activation timing with renewal cycles, ERP transformation timelines, and product expansion opportunities - Evaluate enterprise-specific channels for their ability to surface demand and deepen product engagement among key personas - Own channel execution prep across campaigns, ensuring named-account targeting, product-specific content, and communication sequencing are deployment-ready - Manage customer reference, case study, and testimonial workflows that highlight enterprise-grade outcomes - Ensure outreach is coordinated with CAMs and CSMs to prevent conflicting or duplicate communication to high-value named accounts - Build and manage an enterprise reference and advocacy program — including case studies, peer reviews, executive testimonials, and speaking opportunities - Use NPS, CSAT, and enterprise customer feedback to shape campaign content, identify advocacy candidates, and flag accounts ready for product expansion - Support the Enterprise Customer Advisory Board and other executive engagement programs - Work across Gainsight, Salesforce, Marketo, and Power BI to manage enterprise demand campaigns - Apply AI for account-level content personalization, ERP-signal-based segmentation, product-fit scoring, and campaign optimization - Own peer-level working relationships with CAMs, Customer Success Managers, Enterprise AEs, Product Marketing, and Renewals - Represent the voice of the enterprise customer and product usage data in campaign planning - Serve as the marketing voice in the enterprise POD model Benefits - Total Rewards: In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses. - Health & Wellness: Benefits vary by location but generally include private medical, life, and disability insurance. - Inclusive culture and diversity: Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture.

Role Description Join Cartwheel to help tackle the student mental health crisis. Cartwheel is an early-stage company building a new kind of mental health program for kids that puts schools at the center. We see our role as supporting school staff who see kids every single day. Instead of going around them, we collaborate with them. This means: - Earlier intervention - Higher student and family engagement in care - Better coordination among the trusted adults in a student’s life Kids shouldn't just aspire to get out of bed and drag themselves to class. They should be able to experience joy. They deserve to envision and build a life they’re excited to live. If you join Cartwheel, you’ll help make this vision a reality for millions of students across the country. We’re backed by top investors including Menlo Ventures, Reach Capital, General Catalyst, BoxGroup, and Able Partners, and we're looking for mission-driven teammates to join our team. Qualifications - 5+ years of experience as a Customer Success Manager implementing and supporting education, education technology, or school-based mental health programs. - Located in Louisiana, Mississippi, or Arkansas (or a neighboring state). - 2+ years of experience working in or around K-12 school systems, such as in a school-based clinician, administrator, teacher, vendor, or business partner. - Commitment to serving communities traditionally overlooked in the healthcare setting – uninsured and underinsured families, youth in foster care, English learners, etc. - Passion for our mission to tackle the youth mental health crisis! Requirements - Active license to deliver clinical care (LCSW, LICSW, LMHC, LCPC, PhD/PsyD) in the South (extra credit). - Clinical experience in the outpatient setting, with comfort managing clinical complexity and safety/risk (extra credit). - Experience working with immigrant populations, rural communities, and/or military families (extra credit). - Experience supporting state-wide initiatives or contracts (extra credit). Benefits - Competitive cash compensation between $95,000 to $115,000 plus 10% variable compensation. - Equity ownership stake in the company. - High-quality health insurance with a $0 monthly premium option for employees. - Dental, Vision, and Employer-Sponsored Life Insurance. - 4 weeks of paid PTO (3 weeks any time + 1 week office closure in December). - Sick Leave + Holidays. - 401K with 2% employer match. - Team-based culture with mission-driven colleagues who will go to bat for you.

• Manage a book of high value Meal Program accounts with full accountability for retention and GMV protection. • Serve as the primary point of contact and strategic partner for your accounts after AE handoff, building trusted relationships with account admins and key stakeholders so ezCater has an active partner inside each account. • Conduct regular business reviews (in person and virtually) with accounts to align on goals, surface value delivered, and identify opportunities to deepen the relationship. • Escalate to cross functional partners when service, delivery, restaurant variety, and order accuracy issues arise, coordinating across internal teams on behalf of the customer. • Maintain accurate, up-to-date account records in Salesforce — including stakeholder maps, account health, risk factors, and next steps — so context is always visible and actionable. • Help refine the playbooks, signals, and model for how ezCater retains its most valuable Meal Program customers over time. • Advocate internally for product and service improvements based on direct customer feedback and usage patterns. • Use AI tools in your day-to-day work to prioritize accounts, personalize outreach, summarize customer feedback, and surface next best actions — while applying strong judgment and maintaining a high-quality customer experience.

• Own the Top Tier Account Book: Take full relationship and revenue ownership of Timely’s largest, highest-potential accounts globally, carrying direct accountability for Net Revenue Retention (NRR) targets. • Proactively identify cross-department upsell vectors, navigate complex procurement, and execute corporate-wide rollouts to systematically close seat expansion, upsell, and cross-sell pipeline. • Build deep, multi-layered relationships across your portfolio. Move aggressively beyond a single point of contact to align with C-suite executives, business unit leaders, and key economic buyers to cement Timely as a long-term strategic vendor. • Partner with the Sales team during late-stage cycles to meet with high-value prospects, present the post-sales success roadmap, and serve as a powerful differentiator to win deals. • Establish and conduct structured, data-driven Quarterly Business Reviews (QBRs) and ROI presentations that tie Timely’s product adoption metrics directly back to the customer's high-level business outcomes and strategic goals. • Lead complex implementations and proof-of-concept transitions, picking up the baton perfectly from Sales to ensure rapid time-to-value during the critical first 90 days. • Customize and execute Top tier account rollout frameworks to ensure smooth, organization-wide software adoption. • Establish and monitor proactive portfolio health indicators. Use AI-driven usage data and relationship signals to identify risks early and deploy mitigation strategies long before the renewal window. • Act as the strategic bridge between our largest clients and internal Product/Engineering teams. Translate complex compliance, security, and feature requests into actionable roadmap inputs that unlock future Top tier account pipeline. • Partner with the Head of CS to design playbook iterations, scale departmental infrastructure, and mentor mid-market CSMs as the team grows.