Seeking partners, franchisees, and businesses to help every kid discover and develop lifelong passions.
Director of Performance
Location
United States
Posted
5 days ago
Salary
$100K - $115K / year
Seniority
Lead
Job Description
Director of Performance
Youth Enrichment Brands
• Network performance • Set, track, and drive KPIs across the franchise network including registration volume, revenue per territory, season-over-season retention, and multi-sport participation rates • Build and maintain performance dashboards that give the VP of Operations and home office leadership a clear, real-time view of network health • Identify underperforming markets early and deploy targeted intervention plans in partnership with FBCs • Own the annual and seasonal performance planning cycle, including goal-setting frameworks and accountability rhythms across the network • Directly manage and develop the Franchise Business Coach team by setting expectations, coaching to outcomes, and building a high-performance culture on the team • Design and implement a consistent FBC operating cadence: visit schedules, coaching call structures, reporting standards, and escalation paths • Serve as the escalation point for complex franchisee performance conversations and turnaround situations • Partner with training and operations to continuously sharpen the FBC playbook • Lead the evolution of how i9 Sports thinks about the franchisee sales funnel from initial registration campaigns through repeat enrollment and multi-sport upsell • Develop a clearer model for how franchise owners (ADs) engage with and move prospective players through the funnel, ensuring FBCs are coaching to this approach consistently • Partner with marketing to align field-level execution with brand campaigns and seasonal promotions • Introduce data-driven segmentation so that coaching conversations are tailored to where each franchisee is in their growth arc • Serve as a trusted advisor and strategic partner to the VP of Operations by proactively surfacing network trends, risks, and opportunities • Lead special projects to modernize performance management infrastructure, including tools, processes, and reporting • Represent the operations team in cross-functional initiatives with marketing, training, tech, and franchise development • Contribute to the long-range operating strategy as the brand scales
Job Requirements
- 5–8+ years of experience in franchise operations, field performance, or a related multi-unit business environment
- Proven track record of leading field-based teams (FBCs, district managers, area coaches, or similar) and driving measurable performance improvement
- Strong commercial acumen, you understand how a franchise P&L works and can connect operational behaviors to business outcomes
- Experience building or evolving a sales funnel process in a consumer-facing, enrollment-driven business
- Natural coach and communicator, equally comfortable challenging a high performer and rebuilding confidence in a struggling franchisee
- Analytically fluent; you know how to work with data, build dashboards, and draw insights without needing a data team to do it for you
- Highly organized with the ability to manage a broad portfolio and stay on top of what matters most
- Passion for the i9 Sports mission, making youth sports fun, accessible, and positive for kids and families
- Nice to Have: Experience with youth sports, recreation, or family-focused consumer brands
- Background in franchise development or having been a franchisee yourself
- Familiarity with CRM or performance management platforms used in franchise networks
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