• The MHPSS Senior Specialist ensures the effective coordination, coherence and consistent implementation of a specific portfolio of War Child’s Evidence-Based Methods (EBMs) in a thematic area across an assigned cluster of partners and countries. • Responsible for translating strategies, standards and methodologies into contextually relevant thematic/EBM support to partners. • Oversees EBM quality assurance, partner onboarding, thematic guidance, and adaptive learning within a cluster. • Represents and builds the profile and reputation of War Child's EBM Care System Portfolio externally.

• Assist in the setup of campaigns across all paid media channels, including programmatic, search and social. • Help gather data to support campaign targeting and optimization efforts. • Support the setup and maintenance of digital advertising accounts and campaigns, including ad creation, keyword research, and audience targeting. • Assist with pixel placement, creative trafficking, and monitoring campaign implementation. Where dynamic creative is in use, aid in the setup, QA, and management of dynamic tools. • Support QA and auditing of campaigns to ensure accuracy and compliance. • Assist in tracking and reporting key performance metrics to assess campaign effectiveness and identify areas for improvement. • Monitor campaign performance and compile data for analysis, providing insights and recommendations for optimization. • Conduct competitive research and stay updated on industry trends to contribute ideas and suggestions for campaign enhancements. • Collaborate with Media Managers across a defined business segment or region, assisting in the development and implementation of digital media campaigns across platforms including search engines, social media, display networks, and programmatic advertising. • Support the creation and scheduling of media activation plans, ensuring alignment with campaign objectives. • Help coordinate and organize assets, materials, and documentation related to digital media campaigns. • Build an understanding of all necessary systems and platforms within each channel, as well as Goodway-specific systems (e.g., Smartguard, Goodlook). • Be resourceful when navigating new systems or constraints by asking clarifying questions and proposing workable solutions. • Balance and prioritize requests based on priority and complexity.

Role Description What you will own and improve: - INFRA Promotions Champion - In collaboration with INFRA team, Champion members to fully utilize the benefits and opportunities of Promotional Programs (EDLP, INFRA Deals) participation. - Support success of other INFRA strategies and programs (operational strategies, pricing recommendations, and participation agreement requirements) by helping members understand how promotions or merchandising programs align and complement. - Lead in-store program onboarding as needed and/or reinforce orientation elements into each member situation while in store. - Partner with store employees to create/implement tangible plans from recommendations to improve execution and impact. - Merchandising Development - Support or lead planning, implementation, and outcome tracking of store merchandising planograms. - Support or lead planning, implementation, and outcome tracking for new store setups, store resets, and store expansions/contractions. - Assist staff and members with merchandising best practices by providing training, development of systems and documentation, and introduction of new-and-next ideas. - Keep abreast of new-and-next ideas and/or exciting merchandising and promotional program best practice changes. - Retailer Competitive and Performance Analysis - Plan and perform competitive analysis with identified data-driven and anecdotal goals. - Support outcomes with data and share story of program impact. (Member data/KPIs, promotions/store performance metrics, retail data, distribution data, and/or available trend information). - Continuous Improvement Partner - Support and coach members toward solutions unique to their stores. Highlight value provided and the “why” a member would want to commit to recommendations. - Collaborate with INFRA Team to develop new or improved strategies and tactics to grow association-wide participation and alignment with Promotions Programs (EDLP, INFRA Deals, New Item), including increasing member participation, consumer, and brand participation as appropriate. - Create member-specific recommendations based on identified potential participation obstacles, performance gaps or wins, competitive analysis findings, and opportunities. - Connect member feedback to INFRA team. Capture in-the-moment or anecdotal feedback and support formal INFRA feedback processes. Incorporate outcomes from feedback into future work. Qualifications - 4+ years’ experience in creating and implementing broad-scale promotions and merchandising planning, multi-store buying and resets, or digital marketing and promotion program implementation. - Retail grocery and/or natural foods experience required. - Demonstrated experience working with businesses in a consultative role or professional services partnership role strongly preferred. - Experience working with independently owned businesses strongly preferred. - Proven experience defining and applying merchandising best practices. - Skilled with a variety of technology platforms including Microsoft365, Sharepoint, CRMs, Project Management tools, planogram tools, or equivalents. - Proven leadership through influence. Ability to inspire others by communicating benefits/value propositions, leading by example, and utilizing a spirit of service approach. - Self-directed and comfortable prioritizing time. - Comfortable navigating multiple projects, complex logistics and relationships, tight deadlines, and high-pressure situations, all while producing results with exceptional attention to goal attainment, detail and accuracy. - Depth of communication expertise, active listening, determining root causes, incorporating feedback, giving presentations, and keeping everyone up to date. - Proactive, solution-oriented, iterative mindset with high value on continual improvement. What you will learn - How to personalize your work to meet the needs and goals of each unique, independently owned retailer. - How to integrate story-telling, analysis of trends, insights, and program performance data to expand impact of your role. - How to build on your consultative skills, growing into promotional strategy, store operational excellence, and member education. - As this role grows and progresses, you will have the opportunity to create and directly deliver more strategic recommendations to members. Position Details - Reports to: Member Success Manager - Status: Full-time exempt - Travel: Travel up to 65% is required for this position, usually weekly - Pay info: MSP1 $65,000-$80,000-$95,000 - Location: These are remote roles based in the region they support. - North East territory: New Jersey, New York, Vermont, New Hampshire, Maine, Massachusetts, Rhode Island, and Connecticut - *Home state location must be within the territory with preference given to candidates in Massachusetts or Connecticut due to business establishment and territory layout. Home office must be located within 100 miles of a major airport.

Role Description We’re looking for a driven, detail-oriented Advertising Account Strategist to join our team. In this role, you’ll own the strategic analytics, actionable insights and performance for a portfolio of accounts while staying hands-on with campaign execution across digital media, paid search, and web. If you thrive at the intersection of strategy and execution — and love turning data into compelling client stories — this role is for you. The role of a Digital Advertising Coordinator is to be a trusted resource and strategy driver on a subset of clients spanning multiple mediums. In addition to development, the Digital Advertising Coordinator is responsible for maintenance and management of various campaigns, internal tools/systems, and service offerings. - Creation and ongoing development of digital advertising campaigns - Management and maintenance of digital advertising campaigns including: - Budgeting and bid management - Ad copy/keyword/targeting updates - In-depth secondary/tertiary account updates (ie. RLSA, extensions, shared libraries, placements, etc.) - Learn to analyze data and act upon it to improve account performance - Changes to keep up with the latest service offerings across Google, Bing, Facebook, and other advertising platforms - Changes to abide by client requests/needs/new services - Updates to campaigns from global account analysis - Cross-team and client communication and education, including, but not limited to: - In-depth reporting - Account planning and execution - Development of actionable insights - Maintaining internal documentation to ensure it is always up-to-date and in-line with best practices - Other functions include: - Updating ad creative - Using internal tools for purposes of tracking/reporting and data-diving in an effort to increase overall account performance Qualifications - Great Communicator: Ability to present reports/findings to clients as needed - Amazing with Numbers and Excel: A strong mathematical background is strongly preferred - Detail Oriented: A keen attention to detail is strongly preferred - Strong problem-solving skills and the ability to handle ambiguous situations - Must be proficient with Microsoft Excel, Microsoft PowerPoint, and Microsoft Word - Must be proficient in spelling and grammar utilization - Must be comfortable working with large data sets - Google Ads certification is a plus Requirements - Bachelor’s degree in Economics, Math, Finance, Marketing, Advertising or related field or equivalent job experience required - Minimum 1 year of work experience - Exposure to Google ads, Microsoft ads, or Facebook ads is a plus - Exposure to GA4 is a plus - Exposure to data visualization software (Google Data Studio or Tableau) is strongly preferred