Programmatic Media Buyer – Setup

MarketingMarketingFull TimeRemoteSeniorTeam 1,001-5,000Since 1897H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

4 days ago

Salary

$43.9K - $55K / year

Seniority

Senior

High School3 yrs expEnglish

Job Description

Programmatic Media Buyer – Setup

Gray Media

• Assist in digital revenue growth through programmatic buying and supporting Gray Digital Media’s client expectations. • Focus on identifying target audiences, managing large budgets in real-time bidding environments, and providing internal insight on digital campaign reporting. • Displays advanced knowledge of DSP platforms and features. • Effectively monitor pacing and performance for assigned markets, ensuring campaign KPIs and benchmarks are met within budget requirements. • Suggest optimization and budget strategies according to key performance indicators and internal reporting. • Constantly monitors and manages programmatic build/revision/QA/Comments queue. • Helps team members with troubleshooting and communication. • Actively contributes to the development of training documents and new hire trainings for both Ad Ops and Sales teams.

Job Requirements

  • 3-5 years in buy-side programmatic digital marketing experience, including daily work in a DSP.
  • Excel power user (pivot tables, VLOOKUP, INDEX MATCH, charts, etc)
  • Experience with Google Analytics, pixel creation and implementation, and Google Tag Manager.
  • Data visualization and first-party data activation experience.
  • Team Player
  • Thrives in a high-volume, fast-paced environment
  • Ability to meet multiple deadlines in a deadline-driven environment
  • Handles change easily.

Benefits

  • Comprehensive Medical(Rx), Dental and Vision Coverage
  • Health Savings Account with Company contributions
  • Flexible Spending Account
  • Employer-paid life and disability benefits
  • Paid parental leave benefits
  • Adoption and Surrogacy Benefits
  • 401(k) Plan, including matching and profit-sharing contributions
  • Employee Assistance Program
  • Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
  • Paid Time Off, including Relocation PTO

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