• Full management of marketing campaigns — from planning and creative briefs to channel oversight • Planning and execution of micro-events and brand activations (media days, fan events, trade shows such as FIBO) • On-site event marketing at our live tournaments (coordinating deliverables, show planning, guest management) • CRM and newsletter marketing (content creation in German, coordinating ticket launch, and lead-generation campaigns)

• Assist in digital revenue growth through programmatic buying and supporting Gray Digital Media’s client expectations. • Focus on identifying target audiences, managing large budgets in real-time bidding environments, and providing internal insight on digital campaign reporting. • Displays advanced knowledge of DSP platforms and features. • Effectively monitor pacing and performance for assigned markets, ensuring campaign KPIs and benchmarks are met within budget requirements. • Suggest optimization and budget strategies according to key performance indicators and internal reporting. • Constantly monitors and manages programmatic build/revision/QA/Comments queue. • Helps team members with troubleshooting and communication. • Actively contributes to the development of training documents and new hire trainings for both Ad Ops and Sales teams.

Role Description Regpack is looking for a creative, organized, and motivated Marketing Assistant & Copywriter to join our Marketing team. This is an excellent opportunity for someone starting their marketing career who enjoys writing, creating content, learning digital marketing strategies, and working in a collaborative SaaS environment. The ideal candidate is eager to learn, has strong writing skills, and is excited to help grow the Regpack brand. - Assist in writing and editing content for the Regpack website, blog, email campaigns, social media, landing pages, and other marketing materials. - Help maintain and update website content to ensure information is accurate and current. - Create engaging content for target audiences while following Regpack's brand voice and messaging guidelines. - Support SEO initiatives by creating keyword-focused content and assisting with content optimization. - Assist the marketing team with planning and implementing marketing campaigns and initiatives. - Research competitors, industry trends, and customer interests to support marketing strategies. - Perform administrative and other marketing-related tasks as assigned. Qualifications - Bachelor's degree in Marketing, Communications, English, Journalism, or a related field, or equivalent combination of education and relevant experience. - Strong written and verbal communication skills. - Excellent proofreading, editing, and attention to detail. - Basic understanding of digital marketing, social media, and SEO concepts. - Familiarity with Microsoft Office or Google Workspace. - Experience with Canva, WordPress, Google Analytics, or other marketing tools is a plus, but not required. - Highly organized, dependable, and able to manage multiple tasks. - Eagerness to learn, take initiative, and work collaboratively in a fast-paced environment. Benefits - Health insurance - Paid time off - 401(k) - Employee discounts - Parental leave - Stock options plan - Vision insurance - Flexible schedule Company Description

• Own the lifecycle marketing strategy across CeriFi's 10-brand portfolio • Design, build, and optimize lifecycle journeys including onboarding, cross-sell, renewal, re-engagement, and win-back campaigns • Continuously improve segmentation framework to ensure relevant communication • Identify new opportunities to increase engagement, retention, and customer lifetime value through lifecycle marketing • Own campaign planning, Pardot builds, segmentation, automation, deliverability, and suppression management • Manage campaign intake using Jira workflows and established SLAs • Maintain email deliverability, preference centers, compliance standards, and brand-specific communication requirements • Serve as internal subject matter expert on Pardot and email marketing best practices • Connect email engagement to revenue by maintaining attribution reporting and performance dashboards • Analyze campaign performance, cohort behavior, and year-over-year trends • Present actionable recommendations to improve business outcomes • Partner closely with Brand Marketing, Creative, Revenue Operations, Product Marketing, and Digital teams