Genie AI logo
Genie AI

Your AI Legal Assistant

Marketing Lead

MarketingMarketingFull TimeRemoteSeniorTeam 11-50Since 2017H1B No SponsorCompany SiteLinkedIn

Location

United Kingdom

Posted

4 days ago

Salary

£70K - £80K / year

Seniority

Senior

Bachelor DegreeEnglish

Job Description

Marketing Lead

Genie AI

• Build market awareness and mindshare: Develop and execute strategies that increase awareness, conversation volume and advocacy for Genie AI across legal, procurement, operations and AI audiences • Build distribution: Ensure Genie's content, product launches, customer stories and thought leadership reach millions of the right people through innovative distribution strategies, partnerships, communities, influencers, media and advocacy programmes • Build category leadership: Shape how the market thinks about legal AI, contract creation and legal operations by developing narratives, positioning and campaigns that help define the category • Become a public face of Genie AI: Represent Genie AI through social media, podcasts, webinars, conferences, customer conversations, industry events and media opportunities • Build relationships that compound: Develop meaningful relationships with customers, influencers, partners, journalists, legal leaders, procurement professionals and AI communities to increase trust, reach and advocacy • Create memorable moments: Design and execute creative campaigns, marketing stunts, launches and initiatives that generate attention, conversation and lasting market impact • Champion storytelling: Translate complex products and technology into compelling stories that customers, prospects and industry leaders understand, remember and share • Measure and improve mindshare: Build frameworks that help us understand brand awareness, market influence, word-of-mouth growth and share of attention over time

Job Requirements

  • Proven track record of growing awareness, influence or category leadership for a company, product, personal brand or community
  • Experience developing and executing multi-channel distribution strategies spanning content, social media, communities, influencers, PR, events and thought leadership
  • Exceptional storytelling, communication and relationship-building skills
  • Experience representing a company, brand or movement publicly through content creation, speaking engagements, media, podcasts, events or community leadership
  • Strong understanding of modern AI tools and workflows, with an AI-native mindset towards scaling impact and productivity.
  • Commercial acumen and the ability to engage credibly with legal, procurement, operations or B2B audiences
  • Entrepreneurial mindset with a demonstrated ability to build something from scratch and create momentum with limited resources
  • Ability to operate both strategically and tactically in a high-growth startup environment (Don’t worry about ticking every single box on the list to be considered for this role.)

Benefits

  • Generous Stock Options: We want all our genies to share in our success
  • Private healthcare: To help keep you fit as a fiddle
  • Fully Remote Working: Work from anywhere your heart desires
  • Unlimited book budget: Dive into an unlimited budget for business, law, or technology books
  • Home Office Setup: Equip your home office with the best – a top-of-the-range laptop, monitor, wireless keyboard, mouse, and a comfortable office chair. Your workspace will be as splendid as a royal palace.
  • Learning and Development Budget: Each Genie gets an individual £500 L&D budget annually, plus five days off for any job specific learning adventures
  • Unlimited Holiday: Take as much time off as you need to recharge your batteries
  • Parental Leave: Both genie parents get enhanced leave to welcome their little genies into the world
  • Free access to Genie: For you to create, negotiate and collaborate on legal documents in real time on one platform!

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