Tangible logo
Tangible

Liquidity made simple

Content & Marketing Lead

Content Marketing ManagerContent Marketing ManagerFull TimeRemoteLeadTeam 11-50Since 2023H1B SponsorCompany SiteLinkedIn

Location

United Kingdom

Posted

12 days ago

Salary

0

Seniority

Lead

No structured requirement data.

Job Description

Content & Marketing Lead

Tangible

Role Description Tangible is looking for a full-time Content & Marketing Lead to own the content function end to end. You will blend analytical rigour with commercial impact, producing insight-led content that builds authority, drives engagement, and supports revenue. This is a one-person marketing function, where you will: - Set the strategy and execute it. - Shape our positioning and coordinate freelance researchers and in-house designers. - Turn credible industry content into a genuine engine for lead generation and sales enablement. You will report directly to leadership and work closely with sales. Tasks - Thought Leadership & Authority Building - Build and own the content strategy and editorial calendar independently, end to end. - Produce high-quality LinkedIn content aligned with our leadership’s positioning. - Manage the production of long-form reports, whitepapers, and analytical articles on private markets and secondaries, coordinating freelance researchers and writers. - Work with our in-house design team to bring content to life through strong infographics, GIFs, video, and other formats. - Build and manage a mailing list and regular newsletters. - Launch and run a video interview series with industry counterparts. - Manage conference attendance, speaking opportunities, giveaways, and related visibility efforts. - Marketing & Lead Nurturing - Develop content strategies tied directly to growth priorities and pipeline targets. - Create sales enablement materials: outreach emails, follow-ups, one-pagers, pitch support, and presentations. - Optimise LinkedIn posts, newsletters, and paid amplification. - Support lead-nurturing sequences with value-driven insights. - Contribute to website messaging and landing page optimisation. - Identify content opportunities based on market trends and commercial objectives. - Engagement Tracking & Sales Enablement - Track engagement and performance across channels, including reach, inbound interest, content consumption, and sales usage. - Develop and refine lead scoring frameworks based on content engagement, website activity, and campaign interactions. - Turn engagement signals into action by surfacing warm leads and content insights to the sales team. - Guide and equip the sales team on how to use content effectively in outreach and deal conversations. - Refine the content programme continuously based on what drives pipeline. - Strategic Collaboration - Work closely with leadership and sales to align content with revenue goals. - Propose integrated content campaigns rather than one-off pieces. - Collaborate with designers on visual storytelling and data-led graphics. Qualifications - 3–6 years in content or marketing, ideally within private markets, PE/VC, financial services, or a comparable B2B environment. - Understanding of private markets, PE, VC, secondaries, or core investment concepts (preferred). - Commercially aware, with a clear sense of how content supports deal flow and pipeline. - Able to balance analytical depth with persuasive, accessible writing. - Comfortable directing designers and freelancers; working knowledge of Figma. - Independent, proactive, and confident owning projects end to end. - Strong editing discipline and high attention to detail. Benefits - You’ll shape the future of private markets liquidity alongside a brilliant team of engineers, ex-bankers, and startup operators. - Real ownership of a function that matters to the company’s growth. - Freedom to build it your way. Company Description Tangible is transforming the way secondary markets work for LPs, GPs and wealth managers. We combine technology and deep private markets expertise to bring transparency, efficiency and simplicity to secondary transactions. - Our products enable more LPs to sell on the secondary market. - Empower GPs and wealth managers to create scalable liquidity solutions for their investors.

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