• Lead the outreach, planning, and execution of in-person Workday Enablement Meetings, equipping Workday sellers to position Varicent effectively. • Drive the development of Workday-sourced pipeline through a combination of direct outreach to Workday account and opportunity owners (with tailored account-level POVs) and the ideation, design, and execution of 1:many marketing and ecosystem events. • Act as the Workday subject matter expert in support of Varicent Regional Sales Managers (RSMs) and Presales, shaping pursuit strategy and ensuring effective co-sell execution. • Maintain an accurate and timely weekly forecast, including opportunity notes and account status updates in CRM. • Collaborate cross-functionally with Marketing, Alliances, Services, and Product teams to align programs, messaging, and delivery to Workday’s priorities. • Support and/or lead supplemental strategic initiatives that strengthen Varicent’s position in the Workday ecosystem, such as roadmap development, customer value documentation, competitive positioning, and ecosystem expansion.

• Lead the outreach, planning, and execution of in-person Workday Enablement Meetings, equipping Workday sellers to position Varicent effectively. • Drive the development of Workday-sourced pipeline through a combination of direct outreach to Workday account and opportunity owners (with tailored account-level POVs) and the ideation, design, and execution of 1:many marketing and ecosystem events. • Act as the Workday subject matter expert in support of Varicent Regional Sales Managers (RSMs) and Presales, shaping pursuit strategy and ensuring effective co-sell execution. • Maintain an accurate and timely weekly forecast, including opportunity notes and account status updates in CRM. • Collaborate cross-functionally with Marketing, Alliances, Services, and Product teams to align programs, messaging, and delivery to Workday’s priorities. • Support and/or lead supplemental strategic initiatives that strengthen Varicent’s position in the Workday ecosystem, such as roadmap development, customer value documentation, competitive positioning, and ecosystem expansion.

• Work across disciplines and collaborate across systems, tools, and functions • Use AI and automation to improve workflows and jumpstart projects • Manage inboxes, draft messages, and communicate clearly • Own shifting calendars, managing time and priorities • Coordinate meetings, travel, and logistics for principals • Track key initiatives and stay ahead of deadlines • Spot workflow friction and implement better systems for efficiency • Manage financial admin tasks with accuracy and discretion

• Develop and strengthen relationships with public decision-makers in the education sector (secretaries, deputy secretaries, directors and technical teams) • Lead market development and generation of qualified demand, moving beyond reliance on public tenders • Identify strategic opportunities within city halls and public agencies • Support the development of proposals with technical insight and alignment to public management realities • Support institutional negotiations and consultative sales cycles with government • Act strategically in public procurement/tender cycles (when applicable), providing critical analysis and positioning • Contribute market intelligence and insights on public education trends • Represent the company in institutional engagements, events and meetings with public stakeholders