Social Media Manager
Location
Germany
Posted
1 day ago
Salary
0
Seniority
Lead
No structured requirement data.
Job Description
Social Media Manager
FIZIR - Marketing Service
Role Description Deine Aufgabe bei uns: - Du übersetzt diese Idee in Bilder, Texte und kleine Videos, die genau diese Zielgruppe ansprechen: - Menschen, die sich nach Begegnung sehnen, aber den ersten Schritt schwierig finden - Menschen, die kein „Fitness-Wandern“ wollen, sondern einen ruhigen Nachmittag in der Gruppe der Gleichgesinnten Qualifications - Erfahrung im Social Media Management für eine emotionale, beziehungsorientierte Marke (Dating, Gemeinschaft, Psychologie, Lebenshilfe – gerne auch eigene Kanäle) - Du weißt, dass Menschen nach „erster Spaziergang Date Idee“ suchen – und kannst solche Inhalte gezielt einbauen - Du hast ein Gespür für leichte, warme, nicht peinliche Kommunikation (kein Gepushe, keine unnötige Dramatik) - Das Verfassen von Texten (z. B. für Blogs, Webseiten oder Newsletter) sowie die Koordination von Grafikern und Videoproduzenten sind für dich nicht fremd - Grundlagen SEO sind für dich kein Buch mit sieben Siegeln – du musst keine Website programmieren, aber du verstehst, warum ein Blogartikel „So gelingt der erste Spaziergang“ einen klaren Titel braucht Requirements - Du erstellst wöchentlich 3–5 Posts/Reels für Instagram (und ggf. Facebook) – atmosphärisch, ehrlich, mit Augenzwinkern - Du schreibst Texte wie: „gestern SOLO morgen DUO. Diesmal: Spaziergang mit keinem Ziel außer Reden.“ - Du bindest die Community: „Was war dein schönster Moment bei einem Spaziergang mit einem neuen Menschen?“ - Du sorgst dafür, dass Menschen von Social Media auf singleschule(.)de/ klicken – zu unseren Artikeln über Gesprächsthemen, erste Dates oder schöne, ebene Wege - Du hast Grundwissen in SEO (z. B. was ist ein guter Seitentitel, wie schreibe ich einen Alt-Text für ein Foto von zwei Menschen im Wald) – aber keine tiefe Technik nötig Benefits - Feste Zusammenarbeit (10–15 h/Woche) auf Minijob- oder Freelance-Basis - Kreative Freiheit – du darfst auch mal einen Post machen: „5 Dinge, die man beim ersten Spaziergang lieber nicht sagt“ - Direkter Draht zu mir (keine unnötigen Meetings) - Du musst nicht selbst wandern gehen – aber du solltest die Sehnsucht nach leichten Begegnungen verstehen
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