• Own social content across both brands. • Drive organic growth and community. • Keep the content engine running. • Own event social. • Deliver short video.

Role Description Currently looking to hire a Senior Social Media & Content Manager. Location: South-East Asia (ideally Malaysia) Employment type: full-time Remuneration: competitive salary depending on experience. Duties & Responsibilities - Develop and execute social media strategies across LinkedIn, Facebook, Instagram, and other relevant channels - Create, write, and publish engaging content tailored to Forex, CFD, and financial services audiences - Develop content pillars, editorial calendars, and campaign plans aligned with business objectives - Manage day-to-day social media activity to increase brand awareness, engagement, and lead generation - Produce compelling copy for marketing campaigns, product launches, and promotional initiatives - Ensure all content complies with financial services marketing regulations and Meta advertising policies - Maintain consistent brand messaging across all digital communication channels - Support reputation management through review platforms and online brand monitoring - Work closely with designers, marketing teams, and external agencies to deliver high-quality campaigns - Support promotional campaigns, trading competitions, bonus offers, and client acquisition initiatives - Coordinate multilingual content projects where required - Manage multiple content projects while meeting deadlines and business priorities - Monitor and analyse content and social media performance using Google Analytics, Google Search Console, and platform insights - Identify opportunities to improve engagement, reach, and conversion through data-driven recommendations - Prepare performance reports and optimise content strategies based on key metrics Qualifications - Minimum 2 years of experience within a Forex Broker, CFD Broker, Multi-Asset Broker, FinTech, or Financial Services company - Strong understanding of Forex trading, CFDs, MT4/MT5 platforms, brokerage business models, and Affiliate/IB programmes - Proven experience managing LinkedIn, Facebook, Instagram, and other social media platforms - Strong copywriting, storytelling, and content creation skills - Ability to independently develop and execute content strategies without relying solely on agencies - Knowledge of Meta Advertising Policies for Financial Services and brokerage compliance requirements - Experience managing content calendars and social media strategies - Strong project management, organisational, and communication skills - Experience using Google Analytics, Google Search Console, and social media reporting tools - Fluent in English (C1 level and higher) both written and verbal - Portfolio showcasing relevant social media and content work (mandatory) - Experience with international brokerage brands - Experience managing multilingual content projects - Knowledge of Trustpilot and broker review platforms - Experience supporting bonus campaigns, trading competitions, and acquisition campaigns - Understanding of trader acquisition, retention marketing, and customer lifecycle communications Benefits - High visibility role supporting strategic decision making - Exposure to international projects - Professional environment focused on ownership growth and analytical excellence

• Own and manage Coalfire’s social media content calendar and publishing cadence across corporate priority channels. • Create original content across formats, including social posts, campaign copy, short videos, motion snippets, executive content, event recaps, customer story highlights, webinar promos, and other digital brand assets. • Write compelling, audience-first copy that turns complex cybersecurity, compliance, and AI topics into clear, engaging stories for executive and practitioner audiences. • Capture and shape content ideas into strong narratives, hooks, and story arcs that help Coalfire stand out in-market and make technical subject matter more accessible and memorable. • Edit video content for social and campaign use, including clipping webinars, interviews, event footage, demos, and thought leadership moments into polished, channel-ready assets. • Develop or adapt visual assets such as social graphics, quote cards, carousels, simple motion graphics, thumbnails, and branded promotional materials in partnership with design or through light hands-on production. • Partner with marketing leaders, designers, campaign owners, executives, and subject matter experts to develop channel-ready content and creative assets aligned to launches, campaigns, events, webinars, case studies, and research. • Repurpose long-form content into high-performing multi-channel assets, extending the value of reports, blogs, webinars, presentations, podcasts, video, and event content. • Manage day-to-day publishing, scheduling, and platform operations using social management tools such as Sprout Social or similar workflows already in use at Coalfire. • Support and help scale Coalfire’s employee advocacy efforts by activating internal voices, shaping suggested messaging, and encouraging broader participation across the business. • Monitor channel and content performance and produce clear, actionable reporting on engagement, audience growth, content performance, and social impact on website traffic, form fills, qualified leads, and broader business outcomes. • Manage and engage in Coalfire’s internal social workflows, including coordination in the social Slack channel and collaboration with cross-functional stakeholders. • Stay current on platform changes, content trends, storytelling formats, and creative best practices, then translate those insights into smarter recommendations for Coalfire’s brand and audience strategy. • Protect brand integrity by ensuring all external communications align with Coalfire brand guidelines, social media guidance, and confidentiality expectations.

• Owns the end-to-end organic social strategy, platform presence, and performance measurement framework. • Define and own the full organic social strategy across all platforms. • Lead the social channel roadmap, driving capability improvements and platform investment decisions. • Drive content innovation by piloting new formats, platforms, and storytelling approaches. • Own and enforce community management standards, ensuring social interactions reinforce brand voice.