NP Digital Brasil é uma consultoria de marketing digital especializada em SEO, CRO e Mídia Paga.
Tracking Analyst, Junior
Location
Brazil
Posted
1 day ago
Salary
0
Seniority
Junior
Job Description
Tracking Analyst, Junior
NP Digital Brasil
• Implement and manage tags via Google Tag Manager (GTM) for multiple clients • Configure events, conversions, and parameters in Google Analytics 4 (GA4) • Install and validate media pixels on platforms such as Meta, Google Ads, TikTok, LinkedIn and others (conversion tracking) • Perform tracking validation/auditing routines and troubleshooting to ensure data quality and prevent discrepancies • Support implementation of data layers with technical teams, following predefined specifications • Ensure measurements function correctly to support media strategies • Ensure platform configurations provide the BI team with accurate data in dashboards (Looker Studio, Power BI or similar) • Organize requests from multiple clients, ensuring deadlines and quality of deliverables
Job Requirements
- Previous experience with tracking/measurement in marketing agencies or e-commerce
- Proficiency with Google Tag Manager (GTM), Google Analytics 4 (GA4) and advertising platforms
- Experience implementing conversion pixels on media platforms
- Knowledge of HTML and JavaScript applied to tracking
- Familiarity with UTMs, events and measurement structure (JSON/Data Layers)
- Organizational skills to manage multiple projects simultaneously in a fast-paced environment
- Ability to identify tracking inconsistencies that may impact media campaign performance
Benefits
- Paid time off
- Birthday day off
- Remote
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