QuidelOrtho logo
QuidelOrtho

Changing lives one test at a time – Connect with us and explore how we’re shaping the future of diagnostics.

Senior Marketing Manager, Customer Informatics

MarketingMarketingFull TimeRemoteSeniorTeam 5,001-10,000H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

1 day ago

Salary

$135.4K - $176.0K / year

Seniority

Senior

Bachelor Degree10 yrs expEnglish

Job Description

Senior Marketing Manager, Customer Informatics

QuidelOrtho

• Lead development and execution of the North America marketing strategy for Informatics solutions aligned to global portfolio strategy and regional commercial priorities • Translate global product strategies, positioning, and launch plans into North America-specific market development, segmentation, messaging, and sales enablement plans • Evaluate digital health services and solutions that expand the current informatics product portfolio specific to the North American market • Present business cases for investment in the digital health services and solutions space • Lead launch planning and execution for Informatics and digital health products, features, and upgrades • Develop a clear North America value proposition for Informatics solutions and digital health portfolio • Create high-impact sales tools, messaging, training materials, and customer-facing content • Partner cross-functionally with Sales, Service, Product Management, Marketing, Finance, and Operations to drive commercialization success • Monitor Informatics portfolio performance including adoption, utilization, customer feedback, revenue contribution, and competitive positioning • Collaborate with sales and service leadership to ensure field teams understand how to position Informatics as part of a broader QuidelOrtho value proposition • Support development of customer reference sites, case studies, peer-to-peer programs, webinars, conference messaging, and thought leadership content • Perform other work-related duties as assigned

Job Requirements

  • Bachelor’s degree in Marketing, Business, Life Sciences, Healthcare, Informatics, or related field
  • Typically requires a minimum of 10 years of related experience with a Bachelor’s degree; or 8 years and a Master’s degree; or a PhD with 5 years experience; or equivalent experience
  • Experience commercializing products or solutions in a regulated healthcare or diagnostics environment
  • Strong understanding of healthcare and laboratory customer workflows and market dynamics
  • Demonstrated ability to develop marketing strategies, positioning, launch plans, segmentation, and sales enablement tools
  • Strong communication, presentation, and analytical skills
  • Proven ability to influence cross-functional stakeholders in a matrixed organization
  • Strong business acumen and ability to balance strategic thinking with hands-on execution
  • Must be willing to travel up to 20% overnight

Benefits

  • medical, dental, vision, life, and disability insurance
  • 401(k) plan
  • employee assistance program
  • Employee Stock Purchase Plan
  • paid time off (including sick time)
  • paid Holidays

Related Categories

Related Job Pages

More Marketing Jobs

OtherRemoteTeam 201-500

Role Description Shurco is seeking a Marketing Production Specialist to support the creation, production, and execution of marketing materials across print and digital channels. This role is responsible for developing and maintaining marketing assets while ensuring accuracy, consistency, and adherence to brand standards. The ideal candidate is highly organized, detail-oriented, and thrives in a fast-paced environment. While graphic design skills are required, this role is primarily focused on marketing production, layout development, content updates, vendor coordination, and project execution. The successful candidate will create and adapt marketing materials within established brand standards and templates to deliver polished, production-ready assets. Qualifications - 2–5 years of experience in marketing production, graphic design, creative services, or a related field. - Advanced proficiency in Adobe InDesign, Illustrator, and Photoshop. - Strong understanding of print and digital production processes. - Experience preparing production-ready files, including large format graphics, bleeds, trim, color management, and artwork packaging. - Working knowledge of file formats, image resolution, vector and raster graphics, and asset optimization to ensure materials are produced correctly across channels. - Exceptional attention to detail, organization, and quality control. - Ability to manage multiple projects, priorities, and deadlines in a fast-paced environment. Requirements - Support the development, production, and maintenance of marketing materials across print and digital channels. - Create and adapt layouts and marketing assets using established brand standards and templates. - Prepare and manage production-ready files for print and digital applications. - Coordinate with printers, promotional suppliers, agencies, and other external partners to ensure timely and accurate project execution. - Maintain marketing assets, file organization, and version control. - Review proofs and final deliverables for quality, accuracy, and brand consistency. - Support website content updates, digital marketing initiatives, trade shows, and other marketing programs as needed. Company Description

United States

Role Description Shurco is seeking a Marketing Production Specialist to support the creation, production, and execution of marketing materials across print and digital channels. This role is responsible for developing and maintaining marketing assets while ensuring accuracy, consistency, and adherence to brand standards. The ideal candidate is highly organized, detail-oriented, and thrives in a fast-paced environment. While graphic design skills are required, this role is primarily focused on marketing production, layout development, content updates, vendor coordination, and project execution. The successful candidate will create and adapt marketing materials within established brand standards and templates to deliver polished, production-ready assets. Key Responsibilities - Support the development, production, and maintenance of marketing materials across print and digital channels. - Create and adapt layouts and marketing assets using established brand standards and templates. - Prepare and manage production-ready files for print and digital applications. - Coordinate with printers, promotional suppliers, agencies, and other external partners to ensure timely and accurate project execution. - Maintain marketing assets, file organization, and version control. - Review proofs and final deliverables for quality, accuracy, and brand consistency. - Support website content updates, digital marketing initiatives, trade shows, and other marketing programs as needed. Qualifications - 2–5 years of experience in marketing production, graphic design, creative services, or a related field. - Advanced proficiency in Adobe InDesign, Illustrator, and Photoshop. - Strong understanding of print and digital production processes. - Experience preparing production-ready files, including large format graphics, bleeds, trim, color management, and artwork packaging. - Working knowledge of file formats, image resolution, vector and raster graphics, and asset optimization to ensure materials are produced correctly across channels. - Exceptional attention to detail, organization, and quality control. - Ability to manage multiple projects, priorities, and deadlines in a fast-paced environment. Additional Experience - Video editing experience (Adobe Premiere Pro or similar). - Familiarity with CMS and Digital Asset Management (DAM) platforms. - Creating and optimizing assets for email marketing and social media. - Supporting website content updates and digital marketing initiatives.

United States
Full TimeRemoteTeam 10,001+Since 1935H1B Sponsor

Role Description This mid-level leadership role heads the company’s internal “marketing agency” (Center of Excellence) for North America. This Manager will lead a team of marketing professionals across creative, digital, campaign management, and media – executing high-volume marketing programs for internal stakeholders and partners. - Overseeing end-to-end campaign production - digital, creative and content execution - Ensuring all marketing initiatives are delivered on time, on brand, and on budget - Driving operational efficiency through standardized workflows, capacity planning, and continuous process improvements - Managing team capacity and resource allocation – e.g. conducting regular capacity utilization analyses to anticipate workload peaks and adjust resources as needed - Serving as a people manager – coaching and developing a multidisciplinary team of marketers and creatives - Financial and performance accountability – treating the Marketing CoE as a profit center that’s managing budgets, expenses vs. revenue (or cost recoveries), and forecasting financial performance - Set team operational targets and KPIs - service-level agreements for on-time campaign delivery and quality - Track results and report on outcomes/ROI to senior leadership - Working closely with sales, vendor/supplier marketing teams, and other stakeholders to align the in-house agency’s services with business goals - Adapt to market headwinds or changes in demand (e.g. shifts in vendor funding, new product launches, seasonal campaigns) - Adjusting strategies and capacity plans accordingly Qualifications - Typically requires a minimum of 12 years of related experience with a 4 year degree; or 8 years and an advanced degree; or equivalent related experience - 8 years minimum in creative/digital marketing roles - Strong experience managing a large team in a fast-paced environment - A blend of experience at agencies or in corporate marketing preferred - Proven ability to run marketing operations with a data-driven, financially savvy approach - Experience securing marketing funding and overseeing marketing budget - Project management experience (resource allocation, setting deadlines, ensure deliverables are met) Requirements - Fully Remote: Must be able to travel to an Arrow office location as requested by Arrow leadership Benefits - Medical, Dental, Vision Insurance - 401k, With Matching Contributions - Short-Term/Long-Term Disability Insurance - Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options - Paid Time Off (including sick, holiday, vacation, etc.) - Tuition Reimbursement - Growth Opportunities - And more!

United States
$143.1K - $159.7K / year
CVS Health logo

Senior Manager, Strategic Marketing

CVS Health

Bringing our heart to every moment of your health.

Marketing1 day ago
Full TimeRemoteTeam 10,001+Since 1963H1B No Sponsor

• Support the design, implementation, and maintenance of planning and resource management processes. • Help establish and reinforce team-wide norms, workflows, and governance practices. • Develop repeatable templates, frameworks, and schedules. • Partner with portfolio and functional leaders to help sequence work, manage capacity, and surface risks. • Serve as the primary owner and subject-matter expert for Asana within the organization. • Translate planning processes into intuitive Asana workflows. • Train, coach, and support teams to drive strong adoption of project management tools. • Translate complex, cross-functional work into clear, concise leadership-ready materials.

New York
$82.9K - $199.1K / year