AIM produces magazines, websites, events, and TV shows that reach millions of readers, fans, and attendees.
Digital Content Editor
Location
United States
Posted
1 day ago
Salary
$60K - $65K / year
Seniority
Senior
Job Description
Digital Content Editor
Active Interest Media
• Write, edit, and produce accurate, high-quality content across the Garden Group portfolio, including articles, posts, and video. • Edit legacy content in WordPress/Contentful using SEO best practices, improving discoverability without sacrificing voice. • Partner with the Multimedia/Video Producer to develop short- and long-form video for web and social. • Research and implement innovations in content engagement, storytelling formats, and editorial presentation. • Use AI tools thoughtfully to support research, drafting, and production — with rigorous human review and adherence to company guidelines. • Meet strict content delivery deadlines across multiple concurrent projects and platforms. • Manage, assign, and edit submissions from contributors across all three brands. • Evaluate content proposals from prospective authors; provide clear editorial direction to freelancers. • Identify story opportunities and develop ideas with contributors and stakeholders that support membership growth and audience depth. • Use analytics, SEMRush, and audience data — in partnership with the Executive Digital Editor — to identify content gaps and inform editorial priorities. • Collaborate on monthly/seasonally compelling content calendars for each brand, balancing SEO needs, article performance, and editorial judgment. • Contribute to creative content promotion campaigns, digital publishing best practices, and e-letter planning and execution. • Support planning and execution of online webinars and digital events, from topic development through promotion and post-event follow-up. • Contribute to e-learning content, including course structure, instructional copy, and subject matter expert coordination. • Help develop project guides, white papers, and downloadable resources for members across experience levels. • Monitor webinar and digital event metrics; share insights to shape future programming.
Job Requirements
- 3–5+ years in digital editorial, ideally in home, garden, lifestyle, or enthusiast media.
- Demonstrated ability to manage contributors, meet deadlines, and oversee multi-platform production schedules.
- Working knowledge of WordPress or Contentful and SEO best practices.
- Proficiency with analytics tools (Google Analytics, SEMRush, or equivalent).
- Strong written communication across multiple brand voices.
- Experience managing competing priorities with minimal supervision.
- Genuine knowledge of gardening, horticulture, or outdoor living — enough to edit for accuracy, not just clarity.
- Experience producing or editing video and multimedia content.
- Familiarity with webinar production or e-learning content development.
- Background in lifestyle, home, garden, food, or enthusiast media.
- Comfort with project management tools (Trello, Monday.com, or similar).
Benefits
- Active Interest Media values diversity in the workplace and is an equal opportunity/affirmative action employer.
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