E-commerce Growth Manager – Beauty & Skincare

Location

Germany

Posted

1 day ago

Salary

0

Seniority

Senior

3 yrs expGerman

Job Description

E-commerce Growth Manager – Beauty & Skincare

111brands GmbH

• You manage our performance creatives on Meta. • Strategically set hooks and angles, finalize scripts with the founder team, test iterations, and scale winning creatives. • You will gradually take over the operational leadership of our marketing team — copywriter, video editor, and, over time, additional areas. • You build and optimize our funnel architecture (landing pages, product pages, checkout flow) in close collaboration with Creative. • You identify new levers — channels, angles, markets, product bundles — and present them with a concrete implementation plan. • You analyze the relevant KPIs, make clear data-driven decisions, and run marketing by the numbers, not by gut feeling.

Job Requirements

  • 3+ years of experience in performance marketing or growth at DTC/e-commerce brands
  • Operational depth in Meta Ads and direct-response creative processes
  • Demonstrable cases: brands you have operationally built or scaled
  • Experience managing small teams (copy, video, creators)
  • Strong funnel-thinking and conversion optimization skills
  • Experience with AI-supported workflows in creative production (must have)
  • Hands-on and strategic working style

Benefits

  • Remote: Yes — Freelance (DACH time zone)

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