Dixon Ticonderoga Company

• Own SKU setup, taxonomy, and attribute governance across all eCommerce platforms • Ensure product data accuracy, completeness, and consistency across systems • Manage complex product variations (size, color, bundles, multipacks) • Maintain and optimize product content within PIM/DAM systems (e.g., Salsify, Syndigo) • Partner with marketing to develop and optimize product titles, bullets, descriptions, and attributes • Partner with marketing teams for best-in-class A+ content deployment • Apply SEO and keyword strategies to improve discoverability and ranking • Conduct content testing and refinement to improve conversion and engagement • Lead content syndication across retailers using platforms such as Salsify or Syndigo • Manage content submissions and troubleshooting within retailer ecommerce platforms • Communicate with Amazon & other leading retailers support teams to resolve catalog and operational issues • Collaborate with marketing and sales to align product content with business priorities and new product launches • Assist in executing promotional campaigns and seasonal merchandising strategies