• Own the end-to-end product strategy across our distribution ecosystem – including independent agents (direct + via comp raters), hosted and API partnerships, and direct onboarding flows. • Drive roadmap clarity across multiple teams: ensure every PM knows the problem they are solving, the impact they are targeting, and how to measure success. • Partner with Engineering, Design, Analytics, Business Development, and State Management to bring new distribution products and experiences to market. • Set and maintain northstar metrics and OKRs across channels – balancing conversion, cost, partner needs, and long-term customer value. • Push the organization to move fast: remove blockers, simplify decision-making, and enforce high standards for shipping quality work. • Manage and develop a team of 4-6 Product Managers across IA, Partnerships, and DTC onboarding. • Coach PMs on problem definition, experimentation, hypothesis generation, and product craft. • Establish a culture of rigor – teaching “why” before “how” and driving teams to own outcomes rather than output. • Partner with cross-functional leaders to continually raise the bar on product quality, collaboration, and execution. • Help scale the distribution product organization as Root grows into new markets and partner ecosystems.

• Manage all aspects of new product implementation and existing product modifications, including the design and development of new services • Review new developments in markets, evaluating and recommending new services or new products, or the modification of existing services or products • Support the development of a product vision, strategy, and roadmap for digital asset offerings, ensuring alignment with business goals and market needs • Develop business case recommendations for investment to executive sponsors • Evaluate market entry digital asset products such as coin issuance, tokenized deposits, wallet management, B2B and cross-border payments, reserve management, and crypto settlement services • Establish partnerships with important external entities in the digital asset sector to enhance the Bank's time-to-market and presence in potential business models • Support work to integrate with blockchain infrastructure players, both existing and emerging • Ensure compliance with relevant regulations (e.g., KYC/AML, financial risk management) and coordinate regulatory submissions when required • Support the development of a stablecoin risk management control framework • Gather user feedback, monitor market trends, and analyze key performance metrics to refine products and drive adoption • Partner with Sales and Relationship Management to stay deeply connected to the voice of the customer, and deliver clear sales‑enablement collateral and support in new product capabilities and enhancements

• Drive the product vision and roadmap for the unification of our products into the next-generation AI-powered enterprise imaging documentation ecosystem • Define and execute the product strategy for generative AI integration, including ambient reporting, automated impression generation, imaging AI integration and intelligent automation of clinical documentation • Collect, analyze, refine and prioritize customer feedback • Establish evaluation frameworks and performance benchmarks that ensure product compliance with evolving AI regulations • Partner with customer success teams to drive product adoption and realize customer value • Lead the evolution of our platform requirements to support cloud-native, scalable, and interoperable solutions • Champion interoperability and open standards such as FHIR, FHIRcast, and HL7 for seamless healthcare ecosystem integration • Ensure product capabilities that seamlessly integrate with PACS, RIS, and emerging imaging infrastructure • Analyze market trends and competitive landscape for both legacy incumbents and emerging players • Identify market opportunities in ambient documentation, AI-powered clinical insights, and automated workflow management • Develop go-to-market strategies that position Smart Reporting as the leading enterprise imaging documentation platform • Lead and support customer research initiatives, beta programs, and post-market surveillance to ensure product-market fit • Analyze product usage data to drive feature prioritization, performance optimization, and customer success initiatives • Partner with health systems, radiologists, clinical leaders, imaging informaticists, and healthcare administrators to deeply understand clinical and administrative needs • Design user experiences that ease adoption, save time, reduce administrative burden, eliminate documentation gaps, improve report quality, and deliver value-added data • Drive innovation in workflow orchestration, incidental findings management, peer review automation, and quality assurance workflows

• Own Core Experience strategy and OKRs – Define, drive and deliver on the vision, strategy, and success metrics for the Core Experience area, aligning to company-level OKRs and vertical goals while clarifying what “great” looks like for cross-vertical experiences. • Lead a portfolio of cross-vertical teams – Oversee multiple MATs and product leaders working on homepage, value-add, membership & credits, payments, shared components, customer & agent success; ensure each team is solving the right problems with the right level of urgency. • Run Core Experience operating rhythms – Lead shared strategy reviews, OKR planning, and business reviews for this group, creating simple, repeatable ways to align decisions and trade-offs across verticals, while keeping vertical leaders focused on their core outcomes. • Shape the experience roadmap and portfolio – Build and maintain a unified roadmap for major cross-cutting experience bets (e.g., membership value surfaces, shared flows, support experiences, reputation levers), sequencing work to reduce friction, improve coherence, and unlock new growth. • Raise the bar on quality and consistency – Partner closely with Product Design, UXR, and Engineering to ensure experiences are usable, consistent, and “magical,” with clear quality bars and guidelines across surfaces and verticals. • Drive measurable business impact – Own experience-level metrics such as conversion, activation, engagement, retention, support/contact rates, and NPS within your domain; define the right KPIs, instrumentation, and experimentation plans with Data and Growth. • Lead and develop product talent – Manage and mentor PMs and/or MAT leads, helping them grow their craft, operate effectively in ambiguous spaces, and deliver meaningful business outcomes. Build a culture of ownership, clarity, and high-quality execution. • Be the connective tissue across leadership – Act as a key partner to GMs, vertical product leaders, Design leadership, and Engineering leadership, ensuring Core Experience work is sequenced correctly, dependencies are managed, and the broader organization understands what’s happening and why.