• Define and execute comprehensive go‑to‑market plans for product launches and solution enhancements. • Operate as a true self‑starter—identifying gaps, building plans independently, and driving initiatives forward with minimal oversight. • Develop clear positioning, messaging, and value propositions for both technical and executive audiences. • Own end‑to‑end development of marketing assets, including presentations, product sheets, case studies, landing pages, and digital content. • Design visually compelling materials using modern graphic design tools, maintaining a high standard of brand consistency and professionalism. • Partner with demand generation to execute integrated, multi‑channel campaigns. • Build and manage email marketing programs, including campaign strategy, segmentation, and performance optimization. • Develop automated nurture streams that move prospects through the funnel and generate measurable pipeline impact. • Conduct market research, competitive analysis, and voice‑of‑customer interviews. • Translate complex technical concepts into clear, compelling messaging tailored to defined personas. • Work closely with product management and engineering to align product development with market needs. • Champion the MISTRAS brand and acoustic emissions product offering through trade shows, webinars, and industry engagement.

• Design, develop, and maintain Anaplan models for headcount planning, quota planning, revenue forecasting, and ROI analysis • Lead model-building efforts end-to-end from requirements gathering to ongoing support • Partner with business model owners and analytics teams to translate planning needs into scalable solutions • Improve existing models focusing on performance, usability, auditability, and governance • Build and enhance data integrations between Anaplan and other business systems • Troubleshoot production issues and implement solutions to reduce future risks • Use Hex and AI-assisted workflows to improve analysis and overall team productivity • Serve as a senior technical partner to stakeholders by providing updates and creating clear documentation

• Own and execute the global GTM strategy for the SUSE AI portfolio. • Define target audiences, buyer personas, market segmentation, ecosystem partners, and the channels required to drive awareness and adoption. • Synthesise complex technical concepts into clear, differentiated messaging. • Define the narrative for why SUSE is the best platform for AI workloads. • Produce engaging whitepapers, blog posts, visionary videos, website copy, and keynote presentations that establish SUSE as a thought leader in open-source enterprise AI. • Collaborate with strategic technology alliances to develop joint value propositions, co-marketing campaigns, and integrated GTM motions. • Equip the global sales, partner, and customer success teams with the tools they need to win. • Develop pitch decks, battle cards, demo scripts, and ROI calculators. • Keep a constant pulse on the rapidly evolving AI and cloud-native landscapes.

• Own all commercial activity in North America. • Pipeline generation, discovery, demos, pilots, negotiation, close. No SDR support, no warm inbound to rely on. Build and activate a genuine network of engineering leaders in the SF Bay Area — VP Engineering, CTO, CPTO at growth-stage and scale-up companies. • In-person relationships, not just LinkedIn connections. Work directly with our co-founders on deal strategy, pricing, ICP definition, and how we position in the market. Show up in the engineering and developer tooling ecosystem — events, communities, conversations — as someone who understands the space, not just someone selling into it. • Feed market intelligence back into the product — what buyers care about, what objections come up, what we should build next. Turn early customers into advocates. • The first ten logos matter more than the next hundred.