Marketing Lead – Content, Demand Gen

Lead GenerationLead GenerationFull TimeRemoteSeniorTeam 51-200Since 2013H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

17 days ago

Salary

0

Seniority

Senior

Bachelor Degree3 yrs expEnglish

Job Description

Marketing Lead – Content, Demand Gen

PGLS

• Own the editorial calendar across every content channel: articles, newsletters, webinars, LinkedIn Lives, and other marketing events. • Own the newsletter strategy, production schedule, and distribution via HubSpot and LinkedIn. • Plan and produce webinars from concept through post-event content repurposing. • Work directly with PG's leadership team to develop and maintain their public voice across LinkedIn, podcasts, industry publications, research features, and press releases. • Build and maintain content production workflows using tools like HubSpot, ClickUp, and Claude.

Job Requirements

  • 3-5 years of experience in content marketing, ideally in B2B or SaaS.
  • Ownership of at least one content channel from scratch (a newsletter, blog, webinar program, or similar) and strong opinions about what separates good B2B content from forgettable noise.
  • A systems mindset.
  • Specific examples of how you're using AI in your work today.
  • The ability to write for executives, decision-makers, and the buying committee.
  • Organized and detail-oriented.
  • Creativity and rigor in equal measure.
  • Clear, direct communication and comfort working independently in a remote environment.
  • Strong understanding of SEO, AEO, and content optimization best practices.
  • Proficiency in content management systems (CMS) and marketing automation platforms (e.g., HubSpot).
  • Familiarity with project management tools (e.g., ClickUp), design tools (e.g., Canva, Adobe Suite), analytics platforms (e.g., Google Analytics), and AI-powered marketing tools and workflows.

Benefits

  • Competitive salary
  • Flexible working hours
  • Professional development opportunities
  • Remote work options

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