Role Description This is an opportunity to join a global marketing and social media operations team as a Paid Media Coordinator, supporting a large-scale international brand. This is a remote position based in Argentina, open to candidates located anywhere in the country. In this role, you will be responsible for managing and executing paid media strategies across multiple solution areas, ensuring campaigns are effectively planned, launched, and optimized. You will work closely with global stakeholders, media agencies, and cross-functional teams, including content and analytics. As most internal communication is conducted in English, advanced English proficiency is essential. Portuguese is considered a plus but is not mandatory. This role is ideal for a mid-level professional with strong organizational skills, strategic thinking, and hands-on experience in paid media execution and coordination. Qualifications - 3–5+ years of experience in paid media, digital marketing, or related roles - Solid understanding of paid media channels (e.g., social media ads, search, display) - Experience working with media agencies and managing campaign execution end-to-end - Advanced English proficiency (written and spoken) — mandatory for daily collaboration with global teams - Strong analytical skills with the ability to interpret performance data and generate actionable insights - High level of organization and ability to manage multiple campaigns simultaneously - Strong sense of ownership, accountability, and attention to detail - Experience collaborating with cross-functional teams (content, analytics, strategy) - Ability to work in a fast-paced, dynamic, and global environment Requirements - Develop and execute paid media strategies across different solution areas and campaigns - Manage relationships with media agencies, ensuring alignment on deliverables, timelines, and performance expectations - Oversee boosting activities and ensure campaigns are properly configured, launched, and optimized - Coordinate closely with the Content Coordinator to align paid media efforts with content plans and publication schedules - Monitor campaign performance and generate insights reports for internal stakeholders - Identify opportunities for process improvement and contribute to optimizing workflows and operational efficiency - Ensure proper tracking, tagging, and campaign setup in collaboration with analytics and media teams - Manage influencer partnerships, including coordination, deliverables tracking, and performance follow-up - Maintain clear and consistent communication with global stakeholders across different time zones - Support continuous improvement initiatives by identifying gaps, risks, and opportunities in current processes - Challenge media agencies to continuously improve campaign performance, recommend optimizations, and adjust media targets based on business needs, audience behavior, and performance insights Benefits - Ambitious goals for environmental sustainability with science-based emission reduction targets - Commitment to creating inclusive work environments - Opportunities for personal and professional growth

Role Description We seek to move the world forward through innovative thinking. Woolpert is an award-winning, global leader in architecture, engineering, and geospatial services. We blend design excellence with cutting-edge technology to deliver exceptional client value. Our team is passionate about their work and committed to building the next generation of industry leaders. Planner III (Dayton, OH): - Conduct work as an aviation urban planner on aviation planning project management. - Support clients in deploying technology and implementing programmatic solutions for: - Master plans - Airport layout plans - Site and facility plans - Statewide planning efforts - Implement emerging technology and policies regarding: - Unmanned aircraft system traffic management (UTM) - Urban air mobility (UAM) - Autonomous systems - Collaborate with the national aviation services operations team and dedicated aviation staff to deliver practice goals. - Assist in business growth of aviation planning and advanced air mobility (AAM) applications. - Drive partnerships in the aviation industry to win and perform projects. - Prepare articles and speak at regional conference presentations. - Ensure successful project delivery, quality, customer satisfaction, financial performance, and team and office satisfaction. - Manage, monitor, and forecast metrics using backlog, profit and loss, sales, net revenue, and utilization. - Support proposals, shortlist presentations, and white papers for prospective clients. - Participate in contract negotiations. - Review project documentation for work plans through final deliverables. - Advise clients on innovative technology and content. - Recommend strategies and prepare implementation and mitigation strategies. - Telecommuting permitted. Qualifications - Master’s/Bachelor’s degree in Urban Planning, Regional Planning, Aviation Planning, or related field of study. - Five (5)/seven (7) years experience with: - Interpreting and applying FAA advisory circulars, engineering briefs, design standards, and state or local regulatory frameworks. - Preparing planning documents, including master plans, airport layout plans, site and facility plans, statewide system plans, technical reports, or other produced deliverables. - Conducting data collection in the form of surveys, field inspections, and stakeholder interviews to support planning studies. - Interpreting data, performing statistical analysis, and synthesizing technical data to develop planning recommendations. - Synthesizing aviation regulatory guidance, industry trends, and operational forecasts with principles of infrastructure planning, civil engineering, environmental impact management, land use planning, and construction phasing. - Creating concepts for vertiports and other supporting infrastructure on and off airports. - Identifying and solving aviation issues associated with facility siting, growth or expansion. - Summarizing deliverables through presentations, workshop materials, executive summaries, webpages, and story maps. - Airport master planning and airport layout plan development. - Developing literature reviews, mobilizing field research teams, and developing GIS based exhibits, tools, and visualizations. - Preparing proposals and marketing materials and conducting project interviews for contract opportunities. Requirements - Master’s/Bachelor’s degree in Urban Planning, Regional Planning, Aviation Planning, or related field of study. - Five (5)/seven (7) years experience in relevant areas. Benefits - Woolpert is a certified Great Place to Work®. - Opportunities for career growth.

• Execute day-to-day paid search campaign management across Google Ads and Microsoft Ads for all active ISC retail brands, including campaign builds, ad copy trafficking, bid adjustments, keyword list maintenance, negative keyword management, and quality score monitoring. • Support affiliate and aggregator channel operations across the ISC portfolio: manage creative asset trafficking and partner onboarding logistics, maintain active placements for partners including LendingTree, NerdWallet, Red Ventures, Forbes, Money Group, The Knot, Cvent, and others, and action performance-based optimizations. • Monitor paid search and affiliate campaign performance daily; flag anomalies in conversion rates, impression share, CPL, and partner attribution to the Channel Manager and escalate data integrity issues to the Snr. Manager Marketing Analytics / Operations. • Coordinate creative production and asset management across both channels: brief and traffic paid search ad copy updates, maintain the affiliate creative asset library (IAB banner sets, co-branded landing pages, text links, partner email templates), and manage seasonal or campaign-based refresh cycles. • Own monthly affiliate vendor billing reconciliation across all active partners; maintain accurate budget tracking records and surface material pacing variances to the Channel Manager and Finance. • Ensure UTM parameter governance, pixel tagging accuracy, and affiliate tracking integrity across all active placements in coordination with the Snr. Manager Marketing Analytics / Operations; actively flag and help resolve attribution discrepancies. • Support the Channel Manager in preparing weekly performance summaries, monthly channel reports, and competitive intelligence research across paid search and affiliate for the ISC retail brand portfolio.

• Own paid search campaign strategy and optimization across Google Ads and Microsoft Ads for all active ISC retail business units, including bid strategy, budget allocation, match type governance, non-brand keyword expansion, negative keyword hygiene, and quality score improvement. • Own the affiliate and aggregator partnership performance across the ISC portfolio, including performance oversight of existing partners (LendingTree, NerdWallet, Red Ventures, Forbes, Money Group, The Knot, Cvent, Nationwide, and others), identification and onboarding of net-new partners, and commercial optimization of placement terms and commission structures. • Lead channel-level test design and optimization across paid search and affiliate, including bidding experiments, landing page routing tests, partner placement tests, and audience segmentation. Synthesize results into actionable recommendations for the Director of Channel Acquisition and Head of Marketing. • Serve as the primary channel performance reviewer: monitor paid search and affiliate KPIs daily, detect anomalies in impression share, CVR, CPL, and partner attribution. • Partner with the Snr. Manager Marketing Analytics / Operations to validate conversion tracking accuracy (including offline bind pass-back, UTM governance, and affiliate pixel integrity) and ensure optimization decisions are grounded in clean, reliable data. • Provide monthly and quarterly channel performance analyses, budget forecasts, and strategic recommendations to the Director of Channel Acquisition; contribute to executive-level reporting and the ISC retail marketing planning cycle. • Coordinate with BU leads and creative resources to brief and refresh paid search ad copy, affiliate creative assets (IAB banners, co-branded landing pages, partner templates), and landing page variants aligned to channel intent. • This is an individual contributor role with the opportunity for future management of junior team members.