• Plan and deliver customer marketing communications across newsletters, webinars, product updates, and spotlights. • Support the customer engagement and retention roadmap, keeping our messaging timely, relevant, and on brand. • Work closely with Product, Customer Success, and Account Managers to surface stories, updates, and opportunities. • Use in-platform opportunities to nurture, engage, and connect with our customers. • Support the customer advocacy pipeline, helping identify and activate champions for case studies, testimonials, and peer-to-peer content. • Act as an internal brand champion, ensuring consistency across all content and channels. • Build branded content, webpages, propositions, sales decks, and collateral that look sharp and land the message. • Be a driving force behind our CRM and customer marketing through HubSpot. • Support our flagship customer event, Customer Connect, and our wider approach to future in-person engagement. • Help keep projects moving, organised, and on track.

Your role at DynatraceAs a Partner Marketing Executive, you will be a key member of the Partner organization within Dynatrace. Reporting to the Global Manager - Regional Marketing, you will be responsible for planning and executing partner marketing initiatives in EMEA Central & Eastern Europe (CEE - Germany, Austria and Eastern Europe) with specific focus on building integrated campaigns with top, strategic partners in the region. The emphasis of this role will be on driving end-customer demand generation activities and awareness with and through Dynatrace partners. The role will collaborate closely with the EMEA Partner Sales team, the global partner marketing organization, and regional marketing teams. The role will also work with adjacent partner enablement teams to create campaigns that promote training and certifications. This is a results-driven role. Partner Deal Registration (PDR), and by extension, pipeline and ROI are fundamental metrics for success. Effective planning, execution and campaign follow-up will be key. You will be supported by a central Partner marketing team that will share To Partner communications, campaigns, content, and event best practices, while also providing access to market leading technology platforms to accomplish your goals. Hybrid/Flex (2 days a week at the office) - Develop and agree marketing objectives in partnership with EMEA partner sales leadership - Initiate and drive marketing plans with key partners to engage prospects - Plan, execute, measure, and analyze campaign and event activities that drive PDRs / pipeline and make recommendations to increase effectiveness - Utilize and manage MDF budget to co-fund partner marketing activities that drive partner- originated opportunities and pipeline - Identify and drive case studies for circulation, evangelism, and awareness within specific partners - Support the ongoing development, refinement, and optimization of the Partner Program, - Enforce appropriate Dynatrace brand usage and ensure messaging is within guidelines - Drive Partner Portal adoption along with portal feature and content enhancements based on Partner requirements and feedback What will help you succeed - Minimum of 3 years’ experience in B2B high tech/SaaS organizations with responsibility for partner marketing and programs - Experience working in hi-tech/SaaS companies - Experience with Partner GTM models including resellers, consultants, systems integrators, CIO advisories, and Managed Service Providers advantageous - Excellent written, verbal and presentation skills with comfort level presenting to business owners and senior management - Must be an independent, flexible self-starter with high-energy and a growth mindset who can build rapport and drive execution with Partner managers and Partner business owners - Salesforce.com and Asana/Monday experience - German (Fluent) + English (Fluent) - 10-20% travel required Why you will love being a Dynatracer - Dynatrace is a leader in unified observability and security. - We provide a culture of excellence with competitive compensation packages designed to recognize and reward performance. - Our employees work with the largest cloud providers, including AWS, Microsoft, and Google Cloud, and other leading partners worldwide to create strategic alliances. - You'll get to work at the forefront of innovation with Dynatrace Intelligence—the industry's first agentic operations system. Bringing together deterministic and agentic AI, it helps teams understand what's happening, why it matters, and what to do next— automatically. - Over 50% of the Fortune 100 companies are current customers of Dynatrace. Compensation and RewardsDue to legal reasons we are obliged to disclose the minimum salary for this position, which is €65,000 gross per year based on full-time employment (38.5 h / week). We offer a higher salary in line with qualifications and experience.

Drive SEO initiatives and optimize website content to enhance brand authority. Collaborate with teams to develop engaging content and analyze market trends to inform strategic growth opportunities. Maintain brand integrity across all marketing efforts.

• Develop and execute a comprehensive marketing strategy that drives growth, engagement and retention across all channels. • Partner with sales teams to align marketing activities with business goals, ensuring consistent messaging and a strong contribution to revenue growth. • Lead an integrated planning process to ensure campaigns and communications are cohesive across audience segments and touchpoints. • Oversee the development of programs that drive revenue growth across the customer lifecycle, from initial engagement through long-term retention. • Manage marketing performance across the full funnel, optimizing programs based on data, attribution, and revenue impact. • Collaborate with internal partners to design, launch, and evaluate digital campaigns (SEO, SEM, social, and paid media). • Lead messaging and campaign development for research releases, product launches, webinars, and events. • Drive marketing support for McLean & Company events, conferences, and webinars to maximize attendance and engagement. • Lead, mentor, and develop a multidisciplinary marketing team.