• Lead multiple VCO projects and workstreams end-to-end, owning scope, schedule, budget, team resourcing, and outcomes from initiative design through stage-gate close-out and value realization • Oversee and ensure integrity of labor synergy and headcount tracking across the program master roster, including monthly reconciliation • Lead the design, planning, and execution of integration and transformation workstreams — including TSA management • Author and own executive-level materials for SteerCo, Board, and ELT reviews • Own and continuously improve the VCO’s monthly operating review (MOR) cadence across the five lines of business • Build, own, and refine advanced financial models, business cases, and variance analyses • Lead Corporate Development workstreams in partnership with senior VCO leadership • Drive the development of scalable solutions and governance that enable sustainable growth and operational excellence beyond immediate integration • Lead workstreams within the VCO’s commercial intelligence initiative (Project Oculus) • Proactively identify, scope, and prioritize enterprise-level risks across assigned portfolios • Lead, mentor, and develop direct reports and project team members

• Lead the development and execution of comprehensive sales and marketing strategies for the Strategic Alliance and Member Advantage Programs • Establish ambitious annual revenue targets; drive new business, renewals, and program growth • Identify and secure new revenue‑generating opportunities within and outside the field of psychology • Build and manage a long‑term, multi‑year corporate supporter pipeline that delivers sustainable revenue • Negotiate agreements and secure annual renewals through strong relationship management and demonstrated program value • Ensure the successful ongoing performance of all strategic program initiatives, including delivery of contracted assets and measurement of outcomes • Co-manage the APA Member Advantage Program, overseeing vendor acquisition, contract negotiation, relationship management, and program optimization in collaboration with Membership Marketing • Collaborate with internal stakeholders to design and evaluate market research that informs program offerings and enhancements • Serve as a primary liaison between program participants and APA internal teams to ensure alignment, execution excellence, and mission integrity • Represent APA professionally to corporate leaders, sponsors, and external stakeholders • Directly manage and mentor the Senior Manager, Paid Topical Webinar & Strategic Partner Program Operations • Oversee internal review, approval, and delivery workflows to ensure timely execution of all program components

• Serve as the primary relationship owner for assigned accounts, building trusted partnerships with senior stakeholders. • Develop and execute customized account strategies aligned with both the partner’s objectives and Verdesian’s commercial goals. • Create and maintain annual and multi-year strategic plans for each assigned account, including revenue targets and growth initiatives. • Lead joint business planning sessions and quarterly business reviews with each account. • Identify and pursue revenue growth opportunities including new product placements and volume expansion. • Negotiate commercial terms for new and existing programs. • Partner with Marketing to develop account-facing campaigns and promotional initiatives. • Coordinate internal resources to ensure commitments to assigned accounts are met. • Monitor competitive activity and provide regular intelligence to commercial leadership. • Accurately forecast sales and track key performance indicators across assigned accounts.

• Serve as the primary relationship owner for assigned accounts, building trusted partnerships with senior commercial, technical, and category management stakeholders. • Develop and execute customized account strategies aligned with both the partner’s business objectives and Verdesian’s commercial goals. • Create and maintain annual and multi-year strategic plans for each assigned account, including revenue targets, program milestones, and growth initiatives. • Lead joint business planning sessions, annual operating reviews, and quarterly business reviews with each account. • Map internal decision-making processes at each account; identify the stakeholders who approve, influence, and champion new programs and chemistry. • Identify and pursue revenue growth opportunities including new product placements, private label, co-formulation, and white-label programs, and volume expansion within existing programs. • Negotiate commercial terms for new and existing programs including pricing, volume commitments, exclusivity provisions, and co-marketing support. • Develop and execute competitive displacement strategies where Verdesian chemistry should replace competing products in the account’s portfolio. • Partner with Marketing to develop account-facing campaigns, programs, and promotional initiatives. • Collaborate with field account managers and agronomists to design and implement pull-through strategies that drive product movement and grower adoption. • Coordinate internal resources — including Marketing, Supply Chain, Regulatory, Finance, and Product Development — to ensure Verdesian’s commitments to assigned accounts are met. • Monitor competitive activity, pricing moves, and evolving customer needs across assigned account geographies; provide regular intelligence to commercial leadership. • Accurately forecast sales on a monthly and quarterly basis with account and product-level detail; proactively communicate risks and opportunities to the VP, Business Development. • Track and report key performance indicators across assigned accounts including revenue, program adoption, competitive win/loss, and milestone achievement. • Maintain accurate account plans, pipeline records, and CRM documentation.