Global Brand Communications Director

CommunicationsCommunicationsFull TimeRemoteLeadTeam 1,001-5,000Since 1991H1B No SponsorCompany SiteLinkedIn

Location

Switzerland

Posted

2 days ago

Salary

0

Seniority

Lead

Bachelor DegreeEnglish

Job Description

Global Brand Communications Director

Sobi - Swedish Orphan Biovitrum AB (publ)

• Lead the global brand communications strategy, including launch readiness, data milestone planning, and lifecycle communications. • Maintain the brand narrative consistently across all channels and stakeholders. • Partner with Disease State Awareness lead on product media strategy, including channel selection, prioritization, and media investment (paid, earned, and owned). • Build and manage relationships with key international and specialty media. • Guide affiliates in local media engagement, ensuring consistency, compliance, and quality. • Lead the brand congress communications roadmap (pre-, during-, and post-congress). • Oversee development of global congress toolkits and ensure strong local amplification across markets. • Coordinate support cross-functional alignment (Medical, IR, Compliance) for data communication and own media engagement. • Develop and deploy global communication toolkits, digital assets, and campaign playbooks for affiliate use. • Oversee development of high-quality communication materials, including narratives, Q&As, digital content, and presentations. • Partner closely with country teams to strengthen capabilities and drive high-quality execution. • Lead agency management, ensuring strategic alignment, quality delivery, and efficient execution. • Partner with Medical and Brand teams to ensure scientific integrity and strong educational impact. • Collaborate with Community Engagement to amplify the patient voice and strengthen external partnerships. • Align with Corporate/IR Communications to ensure consistency and clarity of external messaging. • Lead global insight gathering (media landscape, social listening, advisory boards) to inform strategy. • Define and track KPIs to measure communication effectiveness and optimize impact. • Continuously refine communication approaches based on data, insights, and evolving market dynamics. • Drive continuous improvement of communications capabilities across international markets. • Introduce and scale best practices data-driven communications and promote the use of new tools, including AI, to enhance efficiency, personalization, and impact. • Manage the budget for communication programs; forecast, track ROI, and reallocate for impact while operating to SOPs, industry codes, and corporate values.

Job Requirements

  • Proven experience in brand communications/PR within healthcare, including significant experience in pharmaceutical or biotech environment.
  • Demonstrated success in leading complex, multi-market communications strategies at regional or global level.
  • Strong strategic mindset with the ability to translate business priorities into impactful communications and reputation initiatives.
  • Proven ability to work cross‑functionally, lead without authority, and manage complexity.
  • Strong relationship builder, capable of fostering trusted partnerships across functions (Commercial, Medical, Market Access, Regulatory, Policy, Patient Advocacy) and across country affiliates.
  • Excellent communication and influence across functions, cultures, and seniority levels; fluent in English.
  • Excellent judgment and decision-making skills, with the ability to prioritize in dynamic, fast-paced environments.
  • High energy, creativity, agility and a proactive, solutions‑orientated mindset.
  • Strong team player with the ability to work independently while maintaining high accuracy and accountability.
  • Proficiency with approval systems and compliant content workflows (e.g., Veeva).
  • Proficiency in digital and modern communication tools; familiarity with AI-enabled content development within company policies is an asset.
  • Travel requirement approximately 20% of working time.

Benefits

  • Competitive compensation for your work
  • Emphasis on work/life balance
  • Collaborative and team-oriented environment
  • Opportunities for professional growth
  • Diversity and Inclusion
  • Making a positive impact to help ultra-rare disease patients who are in need of life saving treatments

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