Role Description We are seeking a strategic and execution-driven Product Manager to join our Digital Purchases team. This role is central to shaping the future of our data platforms that enrich and deliver digitized transactional data across global markets. You will lead product initiatives from ideation to delivery, working cross-functionally to ensure our solutions meet client needs, scale efficiently, and align with our broader product vision. Key Responsibilities - Support the definition of the NIQ Digital Purchases roadmap - Pilot the execution of this roadmap, enabling our ambitious revenue targets - Maintain and enhance our existing solutions - Identify and build momentum around the strategic opportunities NIQ should consider Product Roadmap Definition - Partner with commercial and customer success teams to understand client pain points and opportunities - Translate market trends, client feedback, and internal goals into problems we must solve - Identify, size and sponsor new business opportunities (geo expansion, product / feature development, etc) - Contribute to business cases and revenue projections for new initiatives and market expansion - Define how we should play in adjacent businesses, like eRetail Media Execute with Excellence - Lead end-to-end product development cycles: from requirements gathering and prioritization to launch and post-launch optimization - Collaborate with engineering, design, and data science teams to deliver high-quality features and enhancements - Partnering with our Tech & Ops Teams, drive product improvements that enhance data granularity, merchant coverage, and automation capabilities Data, Platform & Front-end - Work closely with the broader NIQ Organization to help identify and remove technical debt and keep the product as scalable as possible - Support our Sales Team to win by helping with the adjustments / transformations of our front-end Qualifications - 3–5 years of experience in product management, preferably in e-commerce, market intelligence, or data platforms - Strong understanding of digital consumer behavior and panel data ecosystems - Experience working with cross-functional teams including sales, Tech & Operations - Excellent communication skills - Familiarity with tools like JIRA and BigQuery is a plus - Ability to work with SQL and Python to query and analyze data is a plus Benefits - Flexible working environment - Volunteer time off - LinkedIn Learning - Employee-Assistance-Program (EAP)

• Own the digital ecosystem roadmap for shared capabilities across web, app, acquisition, and retention touchpoints. • Translate commercial objectives from Ecommerce, Loyalty & Retention, and Paid Media into scalable platform solutions. • Define and prioritize product initiatives across CMS, promotions, checkout, personalization, experimentation, analytics, and performance. • Balance short-term commercial needs with long-term platform sustainability, technical debt reduction, and architectural integrity. • Act as the primary decision-maker on product trade-offs, sequencing, and solution design in partnership with agencies. • Manage delivery with appropriate external teams and partners. • Partner closely with the eCommerce Director to convert trading priorities, campaign needs, and experience goals into clear product requirements; Build a Shopify-centric technology stack that enables the eCommerce team to deliver their goals. • Work with the Ecommerce team on the digital channel optimization workstream, directly inputting into the experimentation roadmap. • Work with Loyalty & Retention leadership to enable known-user experiences, personalization, lifecycle orchestration, and experimentation through shared product capabilities and integrations. • Collaborate with Paid Media teams to ensure feeds, tracking, attribution, and performance requirements are supported by the underlying platforms; own the Martech feed stack. • Collaborate with Brand Marketing on needs for the influencer, ambassador, and partnership workstreams, enabling operational capability over time. • Serve as the connective layer between commercial strategy and technical execution, ensuring clarity, alignment, and delivery confidence. • Directly manager and mentor the App & Data Product Manager, supporting roadmap development, prioritization, and stakeholder management. • Establish consistent product discovery, delivery, and prioritization practices across digital product initiatives, giving a consistent process for sign-off, reviews, and development. • Support the long-term evolution of the digital product operating model as the organization scales. • Effectively manage timelines, output, and budgets with external partners across design and development. • Leverage workflow tooling to maintain a fully referenceable roadmap with live, visual tickets, enabling clarity across the team on project status. • Own prioritization of the digital product backlog in partnership with engineering and digital leadership. • Ensure high standards of delivery quality, platform performance, resilience, and security – particularly during peak trading periods. • Proactively identify risks, dependencies, and bottlenecks across platforms and products before they impact commercial execution. • QA all releases before handing over to the eCommerce Manager for operational use • Champion platform observability and data-informed decision-making across digital products. • Define success metrics for digital product initiatives focused on enablement outcomes; Speed to market, reduction in manual effort, platform stability and scalability, and reusability of features and components. • Manage implementation with analytics and marketing teams to ensure robust, consistent event tracking and insight generation across web and app. • Use data to guide and challenge product prioritization and continuously improve platform effectiveness for commercial teams.

• Manage and plan the product backlog, setting priorities based on business objectives and customer needs, taking quarter planning into account; • Create and write initiatives, epics and stories, eliciting, documenting and detailing functional requirements and business rules related to insurance, including auto insurance; • Conduct backlog refinement sessions with the technical team; • Provide partial status updates for initiative deliveries; • Coordinate and align with external partners; • Work on integrations via APIs and insurers' digital ecosystems; • Support the development of new products and initiatives related to digital services, including solutions focused on mobility, customer experiences and financial services.

• Responsible for developing and executing plans to defend the bank and our clients from fraud losses associated with the bank’s payment rails, products, and tools. • Serves as the central point of accountability for aligning bank resources across the enterprise to help Commercial and Business Banking clients mitigate their exposure to fraud. • Aligns closely with Product Managers, Operations, and IT partners to drive the investment in, and delivery of, highly effective fraud mitigation product and tools for our clients. • Continuously assesses the condition of our fraud mitigation program and deliver fact-based recommendations for improvements and refinements. • Establish an enterprise view of our fraud control investment portfolio and roadmap by coordinating with Product, IT (including Cyber Security, application owners, and agile teams), Operations (including Financial Crimes), and business leaders. • Effectively advocate for appropriate investments to address weaknesses and establish a best-in-class fraud defense program. • Play the leading role in defining and delivering client authentication capabilities for all client interactions that are both effective and market-competitive. • Develop educational programs and communications that will keep all Commercial and Business Banking clients, front line teams, and support teams well-informed on fraud trends, risk mitigation techniques, and changes in bank processes and policies that will help mitigate fraud. • Act as point of escalation when fraud events occur to coordinate communications and action steps between clients, relationship teams, and support teams (including Legal, Financial Crimes, and service teams).