Attitude determines altitude.
Senior Channel Specialist, Paid Search – Affiliate Marketing
Location
United States
Posted
22 days ago
Salary
$80K - $90K / year
Seniority
Senior
Job Description
Senior Channel Specialist, Paid Search – Affiliate Marketing
Talencore
• Execute daily paid search campaign management activities, including campaign builds, keyword management, bid adjustments, ad trafficking, and performance monitoring. • Support affiliate and partner marketing programs through onboarding coordination, creative deployment, placement management, and performance optimization. • Monitor channel performance and proactively identify issues affecting conversion rates, acquisition costs, attribution, or campaign efficiency. • Coordinate the production and deployment of advertising assets, landing pages, banners, and promotional materials. • Manage affiliate reporting, billing reconciliation, and budget tracking activities. • Maintain tracking accuracy through proper use of UTM parameters, pixels, conversion events, and campaign governance standards. • Assist with weekly, monthly, and quarterly reporting deliverables. • Conduct competitive research and monitor market trends to identify optimization opportunities. • Collaborate with channel managers, analytics teams, and creative partners to support growth initiatives.
Job Requirements
- 2-4 years of hands-on performance marketing experience.
- Direct experience managing paid search campaigns through Google Ads.
- Experience supporting affiliate, partnership, or aggregator marketing programs.
- Understanding of campaign structure, bidding strategies, keyword management, and conversion optimization.
- Familiarity with Google Analytics or similar reporting platforms.
- Understanding of attribution concepts, tracking implementation, and campaign measurement.
- Strong organizational skills and attention to detail.
- Ability to manage multiple priorities and execute effectively in a fast-paced environment.
- Experience with Microsoft Ads, Looker, affiliate platforms, or BI reporting tools is a plus.
- Experience within insurance, financial services, ecommerce, lead generation, or other performance-driven industries is preferred.
Benefits
- 10% bonus
- full benefits
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