• Drive the industrial design work for Canopy’s next-generation vehicle security hardware, developing innovative product solutions from early concept exploration through to prototyping, validation and mass production. • Translate complex technical capabilities and engineering constraints into clear, compelling hardware experiences, working closely with AI, sensing, electrical, mechanical and embedded software teams to understand our technical challenges and opportunities. Integrate advanced sensors, processors and bespoke ML models into products that remain intuitive, useful and customer-centered. • Champion a customer-centered design approach, partnering with Ford and internal stakeholders to run user research and prototype testing, ensuring our design work responds to customer insights and delivers a frictionless experience for our customers and their vehicles. • Create and communicate design direction through sketches, CAD, prototypes, renders and design narratives that help align Canopy Engineering and Ford Product teams around the right product decisions. • Support the transition from prototype to mass production, working with internal engineering teams, suppliers and manufacturers on CMF and product quality expectations to protect design intent through to launch.

Role Description Design pages that convert. Backed by research, not vibes. We're hiring a Senior Conversion Designer to own the design of every page that touches our customers: landing pages, sales funnels, Shopify storefronts, checkouts, upsells, and the visual assets that live on all of them. You'll work across all 3 brands and report to the creative manager. The thing that makes this role different: you're not just making pages look good, you're designing for conversion. - You live in the mind of our target customer before you open Figma. - You synthesize what real customers are saying into design decisions that move the needle on conversion rate and revenue per visitor. What you'll own - Landing pages built to convert: - Turn copy from the Creative Strategist into high-converting landing pages. - Design the page flow, hierarchy, modules, and visual story. - Produce or source every asset on the page: images, graphics, icons, badges. - Achieve angle congruency from the ad to the landing page to the sales funnel. - Leverage AI image generation to produce custom imagery faster. - Consider above-the-fold conversion, scroll behavior, mobile-first rendering, page speed, and trust signals. - Ship pages that the buyer team is excited to send paid traffic to. - Sales funnel and checkout design: - Redesign and A/B test funnels, sales pages, checkouts, upsells, and post-purchase flows. - Design new funnel architectures with revenue per visitor as the success metric. - Build funnels in layered Figma files for easy implementation. - Think in upsell paths, decline flows, bundle psychology, and offer structure. - Partner with media buyers and Creative Strategist on testing strategies. - Shopify storefront design: - Own the design and improvement of Shopify storefront experiences. - Make decisions on product page layout, collection page UX, navigation, and trust signals. - Consider returning customer experience and repeat purchase paths. - Customer-driven design research: - Read Facebook comments, product reviews, and subreddits to understand customer objections and language. - Synthesize findings into design decisions: hero images, social proof modules, FAQ sections. - Final visual asset production: - Custom product photography direction or DIY when needed. - AI-generated imagery integrated into your workflow. - Produce icons, badges, graphics, illustrations, and lifestyle imagery. - Performance accountability: - Accountable for conversion rate and revenue per visitor on your pages and funnels. - Diagnose underperforming pages and iterate based on learnings. - Partner with media buyers and Creative Strategist on hypothesis generation. Qualifications - 5+ years designing landing pages, funnels, and DTC ecommerce experiences. - Proven conversion track record with a portfolio of successful projects. - Strong customer-research instinct. - Layered Figma fluency. - Experience with GemPages or equivalent Shopify funnel builder. - Basic front-end code skills (HTML, CSS, basic Liquid). - Strong AI image generation workflow. - DTC ecommerce native. - Self-starter, no handholding. - Proactive remote operator. - Strong written and verbal communication. Requirements - Treating the role as visual craft only, with no interest in conversion outcomes disqualifies you. - Designing without doing customer research first is not acceptable. - Falling in love with your designs instead of the data is a disqualifier. - Bringing problems without proposed solutions is not tolerated. - Waiting for direction rather than building is not encouraged. - Working hours that look busy without conversion improvements is a concern. - Operating without AI tools integrated into your workflow is not acceptable. Benefits - Report to the creative manager and work as a peer to the Creative Strategist and media buyers. - Work on brands, not clients. - Design across the full funnel from landing page to checkout. - Real budget for AI tools and image generation. - Focus on shipping and iterating designs. - Growth path into senior creative leadership or operator roles. - Remote work with proactive communication and tight async habits. What success looks like in 12 months - All 3 brands have angle congruency from ad to landing page to sales funnel. - Conversion rate on the landing pages and funnels has materially improved. - Revenue per visitor has increased due to redesigned funnels, checkouts, and upsells. - Shopify storefronts are a strength rather than a weakness. - Media buyers can attribute winning campaigns to your pages. - Your AI image generation workflow has reduced dependence on expensive photoshoots. - Collaboration with the Creative Strategist has improved workflow efficiency. - The CEO trusts your design judgment based on measurable improvements.

• Develop innovative 3D design solutions across POS, packaging, environments, and event design. • Translate client briefs into original concepts and comp structures that align with strategic objectives. • Develop detailed 3D models, renderings, and mockups using industry-standard software (e.g., 3ds Max, Cinema 4D, SketchUp, Rhino, Adobe Creative Suite) for internal presentations and client approvals. • Integrate 2D graphic elements into cohesive, multidimensional design outcomes. • Co-develop cross-functional design solutions in partnership with senior creatives to ensure alignment between design intent, brand goals, budget constraints, and manufacturing feasibility. • Apply materials knowledge and production understanding to propose realistic and cost-effective retail solutions, ensuring concepts can be produced efficiently at scale. • Communicate design intent clearly and use sound judgment to align outcomes with team and client expectations. • Independently manage multiple projects with composure, adaptability, and consistent delivery across timelines. • Apply mechanical and structural knowledge to ensure designs are accurate and purpose-driven. • Incorporate competitive trends and market insights to inspire and guide creative direction. • Translate brand identity and guidelines into consistent, physical design applications. • Maintain focus and flexibility while navigating fast-paced, deadline-driven environments. • Collaborate effectively across teams to support high-quality, integrated creative outcomes.

• Meet with clients to understand their storage needs, style, and preferences • Use our software to create custom closet solutions and present proposals • Communicate proactively and build lasting client relationships • Manage schedules and resources, maintaining documentation for projects