Headquartered in New York, New York, Bristol-Myers Squibb is a global biopharmaceutical company that works to develop and deliver medicines to help treat a broa
Senior Director, Marketing, Consumer Lead
Location
New Jersey
Posted
10 days ago
Salary
$214.6K - $260.1K / year
Seniority
Mid Level
No structured requirement data.
Job Description
Senior Director, Marketing, Consumer Lead
Bristol-Myers Squibb
Title: Senior Director, Marketing, Consumer Lead, US Milvexian Location:Princeton - NJ - US Job Description: Working with Us Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible. Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Key Responsibilities: - Develops and oversees a comprehensive product marketing strategy to foster adoption and revenue growth for assigned products. - Creates and manages the product marketing budget, ensuring efficient allocation of resources to maximize return on investment. - Develops and maintains relationships with key opinion leaders (KOLs) and stakeholders to gather insights and support advocacy efforts. - Manages external agencies and vendors to support marketing initiatives, including advertising agencies and creative services providers. - Defines key performance indicators (KPIs) and regularly analyzes marketing and product data to measure the success of marketing campaigns and product initiatives. - Manages the product marketing budget and tracks return on investment for all marketing initiatives. If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career. Compensation Overview: Princeton - NJ - US: $214,610 - $260,054 The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job, such as required skills, where the job is performed, the employee’s work schedule, job-related knowledge, and experience. Final, individual compensation will be decided based on demonstrated experience. Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/. Benefit offerings are subject to the terms and conditions of the applicable plans in effect at the time and may require enrollment. Our benefits include: - Health Coverage: Medical, pharmacy, dental, and vision care. - Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP). - Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support. Work-life benefits include: Paid Time Off - US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees) - Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays Based on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day. All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown. *Eligibility Disclosure: The summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours, depending on the nature of their work, and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors, leased workers and other service providers are not eligible to participate in the program. Uniquely Interesting Work, Life-changing Careers With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues. On-site Protocol BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role: Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.
Related Guides
Related Categories
Related Job Pages
More Marketing Jobs
Field Marketing Manager
IntercomIntercom is an award-winning developer of software designed to revolutionize the way that businesses communicate with clients. Founded in 2011, Intercom is now
Title: Field Marketing Manager Location: Dublin, Ireland Hybrid Job Description: Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. What's the opportunity? Fin is looking for a Field Marketing Manager to own and scale our portfolio of curated and third-party programs in EMEA. This role is critical to building meaningful, high-impact touchpoints with prospects and customers, turning regional experiences into measurable pipeline and revenue. You’ll lead the strategy and execution of roadshows, sponsored events, virtual programs, executive dinners, and hospitality experiences. Working closely with Sales, Marketing, Product, and GTM partners, you’ll design programs that not only generate early-stage pipeline but also accelerate deals and help close business. This is a highly strategic, cross-functional role for someone who knows how to balance creativity with performance and who thrives on building programs that deliver real business outcomes. What will I be doing? - Own regional event strategy: Plan and execute a portfolio of curated and third-party events, including roadshows, sponsored programs, conferences, tradeshows, virtual events, executive dinners, and hospitality experiences - Drive pipeline generation and acceleration: Build programs that create net-new opportunities while also influencing and accelerating active deals - Partner closely with Sales: Align with regional sales leaders to identify target accounts, define goals, and ensure strong pre- and post-event follow-up - Design high-impact experiences: Develop engaging, tailored event formats that resonate with target audiences and create meaningful connections - Manage third-party partnerships: Evaluate, negotiate, and manage sponsored event opportunities to maximize program efficacy - Develop account-focused programs: Collaborate with GTM teams to support account-based marketing (ABM) initiatives through curated experiences - Own performance measurement: Track results and report on pipeline, influence, and revenue impact - Build scalable processes: Create repeatable frameworks and playbooks for regional event execution and optimization - Collaborate cross-functionally: Work closely with Brand, Growth, Product Marketing, and Customer teams to ensure consistent messaging and strong execution What skills do I need? - 4+ years of experience in field marketing, event marketing, or demand generation in a B2B SaaS environment - Proven track record of driving pipeline generation and influencing revenue through events and field programs - Experience executing both curated (owned) and third-party (sponsored) events - Strong understanding of how to engage accounts across the funnel, from early-stage awareness to late-stage deal acceleration - Excellent stakeholder management skills, with experience partnering closely with Sales and cross-functional teams - Strategic mindset with the ability to connect program execution to broader business goals - Strong project management and organizational skills, with the ability to manage multiple programs simultaneously - Data-driven approach to measurement, reporting, and optimization - Experience with ABM strategies and targeting is a plus - Willingness to travel to support key regional events What success looks like - Regional event programs consistently generate high-quality pipeline and influence revenue - Strong alignment and trust with Sales and GTM partners - Events are thoughtfully designed, well-executed, and highly engaging for target audiences - Clear visibility into performance, with measurable impact on pipeline creation and deal acceleration - Scalable, repeatable frameworks are in place to grow regional programs efficiently Benefits We are a well-treated bunch, with awesome benefits! If there’s something important to you that’s not on this list, talk to us! - Competitive salary and equity in a fast-growing start-up - We serve lunch every weekday, plus a variety of snack foods and a fully stocked kitchen - Regular compensation reviews - we reward great work! - Unlimited access to Claude Code and best-in-class AI tools; experimentation & building is encouraged & celebrated. - Pension scheme & match up to 4% - Peace of mind with life assurance, as well as comprehensive health and dental insurance for you and your dependents - Flexible paid time off policy - Paid maternity leave, as well as 6 weeks paternity leave for fathers, to let you spend valuable time with your loved ones - If you’re cycling, we’ve got you covered on the Cycle-to-Work Scheme. With secure bike storage too - MacBooks are our standard, but we also offer Windows for certain roles when needed #LI-Hybrid Policies Fin has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week. We have a radically open and accepting culture at Fin. We avoid spending time on divisive subjects to foster a safe and cohesive work environment for everyone. As an organization, our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications. We respect personal opinion and expression on these topics on personal social platforms on personal time, and do not challenge or confront anyone for their views on non-work related topics. Our goal is to focus on doing incredible work to achieve our goals and unite the company through our core values. Fin values diversity and is committed to a policy of Equal Employment Opportunity. Fin will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law.
• Drive corporate trust in Thailand by managing flagship educational, AI, and safety programs. • Oversee agency vendors, lead local event execution, and adapt global campaigns using Thai consumer insights. • Support operational support and program management for flagship initiatives, including regional career certification tracks, student ambassador networks, AI academies, and country-level velocity program planning. • Systematise complex operational processes across multiple workstreams to ensure program goals and OKRs are met efficiently. • Manage high-visibility project timelines, track regional progress, and create compelling performance reports with limited guidance. • Support high-impact economic growth initiatives that help students, entrepreneurs, and individuals gain critical skills to advance their careers and businesses. • Drive digital responsibility education across the market, teaching users how to take control of their data and remain safe online regarding privacy and security. • Maintain meticulous documentation, including localised program trackers, training materials, and master vendor records. • Identify process gaps and implement scalable improvements across various external vendor operations. • Manage creative agencies, media partners, and event organisers to ensure high-quality project delivery that meets global standards. • Oversee the end-to-end Thai language translation and validation process for all marketing and campaign assets. • Translate global brand initiatives and adapt campaigns based on local consumer insights and regional cultural nuances. • Partner closely with agency partners, course providers, and distribution networks to maximise program footprint and community impact. • Build strong relationships with internal and external stakeholders, serving as the central point of contact to ensure absolute cross-functional alignment. • Independently manage large-scale digital and in-person corporate events from initial planning through to execution and post-event performance analysis.
Virtual Assistant - Marketing & Administration Support
Hunt StWe help Aussie companies find top 3% remote talent in the Philippines & Nepal for a single finder's fee.
Role Description We are seeking a highly capable Virtual Assistant who can support digital marketing, customer service, social media management, bookkeeping, administration, and business growth initiatives. This role will work directly with the business owner and will be involved in a wide variety of activities across both businesses. The ideal candidate will be proactive, highly organised, tech-savvy, detail-oriented, and capable of working independently while taking ownership of tasks and outcomes. Key Responsibilities: - Will support 2 Businesses in: - Digital Marketing & Advertising - Create, manage, and optimise Meta Ads (Facebook and Instagram) - Create, manage, and optimise Google Ads campaigns - Monitor campaign performance and provide reporting - Email Marketing & Klaviyo - Maintain existing automated Klaviyo email campaigns - Social Media Management - Manage Facebook, LinkedIn, YouTube and Instagram accounts - To be automated through each - Create and schedule content - Monitor engagement and respond to messages and comments - Customer Service - Respond to customer enquiries via email and social media - Utilise our existing ChatGPT-powered knowledge base - Administration & Business Support - Email and calendar management - Data entry and reporting - Manage puppy waitlists, customer records, and general administration - Xero & Bookkeeping Support - Basic Reconcile bank transactions in Xero by Match receipts and invoices to transactions. - Website & E-Commerce Support - Update Shopify and Wix websites when required - Content Creation & Design - Create content using Canva and ChatGPT - Assist with graphics, promotions, and product updates - Support content creation across both businesses Qualifications - Proven experience as a Virtual Assistant, Marketing Assistant, or similar role - Experience managing Meta Ads campaigns - Experience managing Google Ads campaigns - Experience using Klaviyo - Experience using Shopify - Strong Canva design skills - Experience managing Facebook and Instagram business accounts - Excellent written and spoken English - Strong organisational and time-management skills - High attention to detail - Comfortable learning and implementing new software and AI tools Requirements - Experience supporting e-commerce businesses - Experience in customer service - Experience using ChatGPT and AI-powered tools Work Arrangement & Expectations This is a remote role that will be set up as an independent contractor engagement. To ensure alignment and transparency, successful candidates will be expected to: - Disclose any existing ongoing roles or client work - Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”)
Role Description Drive corporate trust in Thailand by managing flagship educational, AI, and safety programs. You’ll oversee agency vendors, lead local event execution, and adapt global campaigns using Thai consumer insights. Requires 1–2 years’ experience and native Thai fluency with strong English. - Support operational support and program management for flagship initiatives, including regional career certification tracks, student ambassador networks, AI academies, and country-level velocity program planning. - Systematise complex operational processes across multiple workstreams to ensure program goals and OKRs are met efficiently. - Manage high-visibility project timelines, track regional progress, and create compelling performance reports with limited guidance. - Support high-impact economic growth initiatives that help students, entrepreneurs, and individuals gain critical skills to advance their careers and businesses. - Drive digital responsibility education across the market, teaching users how to take control of their data and remain safe online regarding privacy and security. - Maintain meticulous documentation, including localised program trackers, training materials, and master vendor records. - Identify process gaps and implement scalable improvements across various external vendor operations. - Manage creative agencies, media partners, and event organisers to ensure high-quality project delivery that meets global standards. - Oversee the end-to-end Thai language translation and validation process for all marketing and campaign assets. - Translate global brand initiatives and adapt campaigns based on local consumer insights and regional cultural nuances. - Partner closely with agency partners, course providers, and distribution networks to maximise program footprint and community impact. - Build strong relationships with internal and external stakeholders, serving as the central point of contact to ensure absolute cross-functional alignment. - Independently manage large-scale digital and in-person corporate events from initial planning through to execution and post-event performance analysis. Qualifications - BA/BS degree or equivalent experience. - 2+ years of experience in marketing, agency production, or program management, with a proven ability to execute projects independently. - Native fluency in Thai with strong written and verbal communication skills in English to coordinate seamlessly across local and international teams. - Exceptional organisational skills with a meticulous eye for detail and a proactive, "can-do" attitude toward evolving job scopes. - High proficiency in modern project management tools, spreadsheets, and executive-ready slide formatting. - Strong baseline knowledge of the local digital ecosystem, market trends, and online safety landscapes in Thailand. - Prior experience in stakeholder management or directly collaborating with government, non-profit, or educational institutions is a significant advantage. - A natural problem-solver who can navigate cross-functional matrix environments and manage multiple priorities simultaneously. Company Description Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.
