• Lead marketing communications strategy for global product launches, ensuring alignment with brand and portfolio objectives. • Develop integrated content plans that support product positioning and messaging across multiple channels. • Collaborate with Product Marketing, Field Marketing, Portfolio Strategy, and Central Imaging Marketing Communications teams to deliver impactful campaigns. • Create and manage high-value marketing assets, including product launch kits, thought leadership content, regional campaign materials, and digital content. • Ensure consistent messaging across global and regional initiatives. • Partner with internal stakeholders to optimize content workflows and leverage content management systems for efficient asset delivery.

Director/Sr. Director of Branding and Communications AcuityMD is a software and data platform that accelerates access to medical technologies. We help MedTech companies understand how their products are used, why customers vary, and identify opportunities for physicians to better serve their patients. Each year, the FDA approves ~6,000 new medical devices. Our solution helps MedTech companies get these products to physicians more effectively so they can improve patient care with the latest technology. We're backed by Benchmark, Redpoint, ICONIQ Growth, and Ajax Health. We’re a high-growth SaaS company scaling rapidly. AcuityMD is growing fast, and our brand and story have to keep up. We need a leader who can define and own our corporate narrative, brand voice, and market positioning, then turn it into a steady drumbeat of high quality thought leadership, PR pull through, and brand consistency across every touchpoint. This role blends brand, creative direction, and communications into one clear owner. You will set the strategy and also execute, especially early on. Team Mission AcuityMD’s mission is to accelerate the adoption of cutting edge medical technology. As part of the marketing team, you’ll play a pivotal role in shaping our go-to-market strategy, testing new campaign ideas, and driving revenue. We’re not just marketing a product; we’re driving an industry-wide shift in how MedTech companies find and close their best opportunities. Our focus is on equipping Sales for success, collaborating with Product to refine and communicate our value, and working closely with customers to ensure they get the most out of our solutions. If you're looking for a fast-paced, growing, and collaborative team that makes a positive impact, AcuityMD's marketing team is the place to be. Responsibilities Own AcuityMD’s corporate narrative, positioning, and point of view in the market Define and enforce brand voice, tone, and messaging across all external touchpoints Set creative direction and lead design and brand partners with a clear vision Lead the narrative and content strategy for Flywheel, overseeing thought leadership and customer stories to ensure a cohesive, high impact conference experience Build and run the editorial strategy, including bylined articles and executive ghostwriting Define brand and comms metrics and use performance data to tie work to pipeline and revenue Partner with PR to sharpen storylines, improve placement quality, and drive pull through Set direction for social presence and content distribution across channels Align messaging and timing with Product Marketing,, Demand, Sales, and the exec team Your Profile Proven experience owning brand and communications together, or leading one with strong capability in the other Strong narrative and editorial judgement with the ability to spot differentiated angles Excellent writer who can translate complex topics into clear, credible stories Strong taste and creative direction skills, including managing designers or agencies Excellent stakeholder management and cross-team collaboration skills Nice to Haves MedTech/healthcare B2B experience or fast growing tech startup Comfort using analytics to measure content and brand performance Background in journalism, editorial, research, analyst, or comms roles with long form writing responsibility AcuityMD is committed to providing highly competitive cash compensation, equity, and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, market data and may vary from the range provided. Base salary range: $200,000 -$240,000 You must have an eligible work permit in the USA to be considered for this position The Company: We are builders, who are inspired by our mission to expand patient access to cutting-edge medical technologies. We value working collaboratively to solve hard problems for our customers with simple, innovative solutions. We push ourselves to learn with empathy. We foster an active culture of mentorship and inclusion, and we welcome new team members that share our values. We're backed by Benchmark, Redpoint Ventures, Ajax Health, and several other leading software and medical device investors. Since Acuity launched in 2020, we've brought on customers ranging from publicly traded Fortune 500 companies to innovative growth-stage companies and regional medical device distributors. The Product: AcuityMD uses data and software to help teams collaborate around the complex relationships they have with the users of medical technologies: doctors. Our platform empowers medical technology companies to see how their products are used, understand why outcomes vary, and identify opportunities where physicians or sites of care can better serve their patients. AcuityMD is an Equal Opportunity Employer AcuityMD is seeking to create a diverse work environment because all teams are stronger with different perspectives and life experiences. We strongly encourage people of all backgrounds to apply. We do not discriminate on the basis of race, gender, religion, color, national origin, sexual orientation, age, marital status, veteran status, or disability status. All employees and contractors of AcuityMD are responsible for maintaining a work culture free from discrimination and harassment by treating others with kindness and respect.

• Lead and execute zerohash’s earned media strategy across financial/business, fintech, crypto, and technology publications • Serve as a strategic communications advisor to the CEO and executive leadership team • Adapt messaging and storytelling based on audience, outlet, and market context • Develop and maintain strong relationships with key reporters, editors, and producers • Drive proactive pitching tied to product launches, partnerships, data reports, and major market moments • Secure executive interviews, thought leadership placements, speaking opportunities, and awards • Shape and refine the corporate narrative across announcements and partner communications • Partner closely with CMO, Product, and Relationship Management on joint announcements and positioning • Leverage proprietary data and market insights to create differentiated story angles • Oversee internal communications alignment as needed

About Us Let’s go on an adventure together! Hey there, we’re G Adventures. We’re one of the world’s leading small group travel companies, and we’ve always believed that travel isn’t just about where you go — it’s about how it changes you. For the last 35 years, we’ve set out to do things differently. No cookie-cutter tours. No giant buses or cruise ships. And not to mention, as few selfie sticks as possible. Just real humans, travelling your heart out across the world with open minds and a non-stop desire to make our planet better, simply by exploring it. At G Adventures, our DNA (or GNA, if you will) is built on belonging — where bringing your authentic self to work every day isn’t just accepted, it’s downright celebrated. For our office crew — you wanna rock a t-shirt with your dog’s face on it? We say go for it. For our Chief Experience Officers — you wanna hit the road and call some of the most epic places on Earth your home office? We love that — and we’ve got you. Wanna spend your days with people you genuinely like? Us too — and we’re pretty sure you’ll fit right in, wherever that is. Now about that career of yours — this is the kind of place where you can spread your wings and truly grow into your role. The best part? You get to do it all alongside a passionate, freakishly talented, one-of-a-kind bunch excited to produce top-notch work and spread a ridiculous amount of goodness at the same time. Feel like this could be the right fit? We think so too, and we’re already way too excited to meet you. About the Role G Adventures is searching for a passionate PR and communications expert to join our PR powerhouse. Overseeing all public relations in the U.S, this is a rare opportunity for a creative, connected and values-driven individual to join our community and share in our mission of changing lives through travel. We work hard, and we play hard! This role offers global travel, a passionate team, a global community united by our award-winning culture, access to leading industry events and a wealth of stories, ready to be told. You will act as the regional expert for all elements of PR and communications across the United States. The location of the role is negotiable, with Boston, Toronto (Canada) or a US-based media hub being preferred. Working closely with both the global and regional teams, you will develop and implement the communications strategy for the US in line with the global vision, working with the very best media, content creators and partners to amplify our message. With a wealth of untold stories, innovative launches and access to some of the industry’s best thought leaders, the Communications Manager will be responsible for sharing the word of G in a strategic and impactful way. Responsibilities: - Write and distribute press releases, targeted pitches and other media materials to consumer and trade media, securing impactful coverage for G Adventures in target media - Work with key stakeholders to develop news-worthy pitches for media - Plan, organise and execute small and large-scale events in the region with the support of the regional and global teams - Build on G Adventures’ strong reputation as the leader in the adventure travel sector and the pioneer of community tourism. Work closely with Planterra, G Adventures’ non-profit partner, to tap into the human stories which demonstrate the impact our travel has on local communities - Secure and support interviews, speaking opportunities and comment pieces for leaders across the business, including our founder, Bruce Poon Tip, Chief Executive Officer, Ben Perlo and VP of Growth Steve Lima - In line with the global and regional strategy, continue to secure a strong bank of impactful media coverage in A list titles, both across trade, consumer and broadcast - Scope, curate, and submit our industry award entries, to maintain consistent success - Manage all press trips from US media and content creators, helping them to tell the story of G Adventures through first-hand travel experiences - Lead group press trips with media from across the US and beyond, where relevant - Maintain relationships with key partners including airlines, tourism boards and travel agents, keeping them updated on G Adventures news and opportunities to be able to work collaboratively on media trips and editorial - Lead with service, managing all press office duties including responding in timely manner to incoming media requests, monitoring all coverage and managing press lists - Work alongside the critical incident team to manage and develop media responses to any crisis incidents - Reporting on communications from your region, providing tangible stats in line with the strategy to demonstrate successes and inform learnings - Supporting the Sales and Marketing teams in the US, participating in local consumer and trade events - Support larger business-wide projects and launches, where relevant - Work with the leader and regional marketing teams to ensure all communications are streamlined for maximum impact. What we’re looking for: With no two days the same at G Adventures, here is an overview of what we are looking for in the ideal candidate: - Passion! We do things differently here at G Adventures and are untied by our passion for changing lives through travel. We live and breathe our purpose and are looking for someone who can not only share this passion, but also spread it to our media and content creator community - Experience - we’re looking for at least 6 years of experience in PR and communications, either in agency or in-house - Be our ‘boots on the ground’ in the US, attending industry and media functions across the US to grow and nurture strategic relationships with media, creators and industry partners. - Ability to travel - as storytellers, we often go to the source of the story and the individual must be able to travel both regionally and internationally - Develop and implement the G Adventures communication strategy for the US market, continuing to position us as the leader in the adventure travel and responsible travel sector - Have a nose for a good story, and how and where to tell it. A strong understanding and connections within the travel industry and media, with proven understanding of how to place stories based on target audiences - An ideas-driven individual, who is able to look beyond the ‘standard’ and brainstorm new and creative ways to bring our stories to market - An organised self-starter - with the ability to independently manage multiple projects and announcements with a cool head and strategic approach - A connected networker - Able to rub shoulders with A list media, with an enviable black book of journalist contacts, across trade, consumer, business and broadcast - Experience developing and running strategic partnerships with content creators, demonstrating understanding of KPIs and results tracking - Be a voice of authority for communications across the business, sharing insights and expertise to help the business grow - A team player - you’ll be liaising with stakeholders across the business globally - Strong understanding of digital PR and proven experience securing coverage to support a wider digital/ SEO/ LLM strategy - Proven experience of managing a diverse and busy communications strategy, implementing creative media and public relations campaigns that drive brand awareness and equity, while also monitoring and reporting on successes - Experience in managing and quantifying content creator campaigns, ideally working with affiliates and multi-platform promotion across social media - Proven track record of crafting and securing data-driven stories What Do We Offer You? - Competitive Total Rewards Package, including exclusive travel perks! - Additional days off, including on your birthday! - Vacation time for you to recharge - Enhanced Parental Leave - Meaningful Employee Recognition Program - Learning and Growth Opportunities - Employee Resource Groups *Applicable based on location* Please note that Artificial Intelligence (AI) is used in the selection or interview process. G Adventures is an equal opportunity employer committed to fostering a diverse and inclusive work environment. We consider all qualified applicants.