Role Description The Social Media Manager will oversee all aspects of the company's social media strategy while taking an active role in content creation. This leadership position ensures the smooth operation of the social media team, manages employees, and coordinates with higher management. As one of the main content creators, the Social Media Manager will be featured in videos and become one of the key faces of the brand's social presence. Responsibilities include: - Creating and managing UGC content - Overseeing social media campaigns - Scheduling posts and maintaining the content calendar - Communicating all deliverables to senior leadership - Driving consistent growth in social media engagement, audience size, and brand presence - Ensuring alignment with overall marketing goals Qualifications - 2 years minimum management experience - In-depth knowledge of current social media platforms and trends - 3–5 years of professional experience in Social Media Requirements - Creative strategist who can move quickly from concept to execution - Deep knowledge of social media platforms and algorithms across TikTok, Instagram, Twitter, and YouTube - Comfortable being on camera and representing the brand - Analytical, organized, and data-driven in approach - Thrive managing multiple projects simultaneously in a fast-paced environment - Natural leader who inspires teams to deliver their best work - Strategic thinker about brand positioning and audience growth - Adaptable and can pivot quickly to capitalize on trends and opportunities Benefits - 99% coverage of our medical base plan, dental, and vision insurance - 65% coverage of our medical base plan, dental, and vision insurance for qualified dependents - 100% coverage of short-term disability, long-term disability, and life insurance for qualified employees - 50% 401(k) match up to 6% per month - Flexible paid time off

Role Description We currently have an immediate opening for a full-time Social Media Coordinator. The ideal candidate is extremely personable, creative, detail-oriented, and passionate about social media. This role supports the execution of content, engagement, and community growth strategies across platforms including Instagram, TikTok, Pinterest, X (Twitter), Facebook, and YouTube Shorts. In this role, you’ll collaborate with our marketing team to bring our voice to life through daily social content, trend participation, community management, and reporting. You’ll also help manage influencer relationships, monitor campaign KPIs, and contribute to bold marketing campaigns that speak to an aspirational, high-end lifestyle. This role requires travel at least once per quarter, with the possibility of additional trips. Key Responsibilities - Content Support & Scheduling - Assist with content creation, drafting captions, repurposing assets, and uploading content using native application platforms - Organize and maintain content calendars in coordination with the marketing team - Monitor trends and help ideate reactive and proactive content opportunities - Collaborate with the marketing team to craft social campaigns that reflect the interests and lifestyles of our members. - Community Management & Growth - Monitor and engage with online communities across all platforms - Respond to comments, DMs, and mentions in a brand-aligned voice - Establish and coordinate relationships with social media influencers to support brand-aligned campaigns and content initiatives. - Stay current with trends, memes, and viral content to ensure relevancy across platforms - Campaign Performance & Reporting - Support the tracking and reporting of social media KPIs in collaboration with the Social Media Manager. - Track campaign performance and provide weekly/monthly performance reports - Use social media analytics tools to surface insights and inform future campaigns - Collaboration - Work closely with the Social Media Manager, content creators, and designers to ensure consistent brand identity - Participate in brainstorms for upcoming campaigns and launches - Support broader marketing team initiatives across luxury brand positioning - Source relevant updates and releases from cross-functional teams (Product, PR, Copy, etc.) to inform timely and relevant social content - Occasionally join creative off-sites or content shoots with our Las Vegas-based team - Social Productions, Activations & Events - Support the planning and execution of social media content productions, campaign shoots, lifestyle content sessions, and brand activations - Assist with influencer events, experiential activations, pop-ups, and branded experiences to help drive social engagement and brand awareness - Capture and publish real-time social content during events, including behind-the-scenes footage, event highlights, and live social storytelling - Coordinate with photographers, videographers, creators, influencers, vendors, and internal teams to support smooth production and event execution - Help organize production schedules, shot lists, content capture plans, and event logistics - Identify and capture engaging social moments and creator-generated content opportunities during activations and events - Assist with influencer coordination, including attendance tracking, content collection, approvals, and deliverable management - Ensure all event and activation content aligns with brand guidelines, campaign objectives, and social media best practices - Support post-event content organization, asset management, and performance reporting as needed Qualifications - Some college preferred; Bachelor’s degree in Marketing, Communications, or a related field is a plus - 1–2 years of experience in social media, community management, or content coordination - Basic design or video editing experience (e.g., Canva, CapCut, Adobe Express) - Strong writing and grammar skills - Experience with TikTok, Instagram Reels, Pinterest, YouTube Shorts, and emerging platforms - Familiarity with social media scheduling tools and analytics dashboards - Knowledge of or interest in luxury branding, modern relationships, or pop culture - Able to travel once a quarter

• Own and scale Simple's social ecosystem across Instagram, TikTok, YouTube, and Facebook — spanning the main brand, UGC-led accounts, AI creator-led formats, and R&D/experimentation channels. • Turn social into a measurable growth channel by driving organic acquisition, funnel contribution, and social-driven revenue — not just reach and engagement. • Build and operate a structured content engine: trend discovery → concept → production → publishing → performance analysis → new hypotheses. Run dozens of bets per month, double down on winners, and quickly kill what doesn't work. • Lead a lean cross-functional production team — including a designer, motion designer, creator/host, nutrition expert, and external contributors — while owning the production pipeline end-to-end, including budget. • Build AI-assisted workflows across research, ideation, scripting, editing, and iteration — enabling the team to ship 5–10x more content without compromising brand quality. • Lead viral and trend-driven experimentation in the fitness & nutrition space without putting the core brand at risk — using sub-brand and R&D accounts as testing grounds before scaling winning formats to the main feed. • Partner closely with Product Marketing, Science, and Influencer Marketing teams to ensure messaging stays accurate, scientifically grounded, and highly reusable across creators and channels.

• Identify and research relevant influencers across Instagram and YouTube. • Use Instagram Search, YouTube Search, hashtags, keywords, and influencer discovery platforms to find suitable creators. • Build and maintain influencer databases with accurate profile information. • Discover influencers across different niches, audience sizes, and geographic locations. • Analyze influencer profiles and content quality. • Evaluate influencer performance using key metrics such as: Engagement Rate (ER), Follower growth, Reach and impressions, Audience quality and authenticity, Average views and interactions. • Identify fake followers, suspicious engagement patterns, or low-quality audiences. • Assess influencer-brand fit based on content style, audience demographics, values, and niche relevance. • Initiate and manage conversations with influencers via Instagram DMs and email. • Follow up with influencers regarding collaboration opportunities. • Maintain professional communication and build long-term influencer relationships. • Track outreach status and response rates. • Maintain influencer outreach trackers and campaign databases. • Prepare influencer shortlists and recommendation reports. • Coordinate with marketing and internal teams regarding influencer selections. • Provide regular updates on outreach progress and campaign readiness.