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Pano AI

The leader in early wildfire detection and actionable intelligence

Field and Event Marketing Lead

EventsEventsFull TimeRemoteSeniorTeam 51-200Since 2019H1B No SponsorCompany SiteLinkedIn

Location

California

Posted

36 days ago

Salary

$133K - $172K / year

Seniority

Senior

Bachelor Degree5 yrs expEnglish

Job Description

Field and Event Marketing Lead

Pano AI

• Own and execute Pano’s field marketing calendar — trade shows, industry conferences, regional events, and owned Pano experiences — end-to-end from strategy through logistics and post-event follow-up • Partner with Sales to drive pipeline through field programs — aligning on target accounts, pre-event outreach, and post-event follow-through to convert attendance into pipeline • Build and manage Customer Advisory Boards (CABs) and community programs that deepen relationships with key customers, surface product insights, and create advocates • Plan and produce executive and customer-facing experiences — roundtables, hosted dinners, and community gatherings — that accelerate deals and expand existing accounts • Own field marketing measurement: set goals, track ROI, and report on event-sourced and event-influenced pipeline to marketing and sales leadership • Manage event vendors, agencies, and budgets to deliver high-quality experiences on time; build scalable playbooks that grow with the business

Job Requirements

  • 5–8 years of field marketing, event marketing, or demand generation experience, ideally at a high-growth B2B tech or SaaS company
  • Proven track record of planning and executing field programs — events, conferences, or owned experiences — that generate pipeline and influence revenue
  • Experience running Customer Advisory Boards (CABs), customer roundtables, or other structured community programs
  • Strong project management skills — comfortable juggling multiple events and programs simultaneously with sharp attention to detail and a bias for follow-through
  • Collaborative partner to Sales and Customer Success — you know how to align field programs to revenue goals and communicate impact in terms the business cares about
  • Familiarity with marketing and CRM tools (e.g., HubSpot, Salesforce) to track event attribution and report on field marketing’s contribution to pipeline.

Benefits

  • comprehensive medical, dental, and vision coverage
  • matching 401(k) plan
  • flexible paid time off
  • eligibility for stock options

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