Span logo
Span

Make big engineering teams feel small

Field Marketer

Location

California

Posted

8 days ago

Salary

$100K - $145K / year

Seniority

Senior

Bachelor Degree4 yrs expEnglish

Job Description

Field Marketer

Span

• You'll own and execute field marketing programs that drive awareness, engagement, and pipeline across our target accounts and markets. • Partner closely with Sales to identify opportunities, build account-focused campaigns, and create programs that help move prospects through the funnel. • Plan and execute a variety of events—including conferences, trade shows, executive dinners, customer gatherings, webinars, and community events—from strategy through post-event follow-up. • Develop compelling event experiences and campaigns that resonate with engineering leaders, platform teams, and technical decision-makers. • Work cross-functionally with Product Marketing, Sales, Customer Success, and Leadership to ensure consistent messaging and flawless execution. • Measure and report on program performance, pipeline impact, and ROI, sharing insights and recommendations with the broader team. • Build relationships with customers, partners, and industry communities to strengthen Span's presence in the market. • Experiment with new event formats, channels, and technologies to help us scale our field marketing efforts efficiently.

Job Requirements

  • 4+ years of experience in field marketing, event marketing, demand generation, or a related B2B marketing role.
  • Experience executing events and marketing programs that drive measurable pipeline and revenue outcomes.
  • Strong project management skills—you can juggle multiple programs, stakeholders, and deadlines without dropping the ball.
  • Experience working closely with Sales teams and aligning marketing efforts to territory and account goals.
  • Excellent communication skills and the ability to engage both technical and business audiences.
  • A passion for learning and self-improvement—you’re not afraid of a challenge and can thoughtfully implement feedback immediately.
  • Team players who want to win on an individual and company-wide level.
  • A data-driven mindset with experience tracking program performance and using insights to improve future campaigns.
  • You thrive in a fast-paced, startup environment and embrace the hustle.

Benefits

  • Offers Equity

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