• You are the point of contact for your online marketing team, continuously develop them, and provide constructive feedback. • You develop the company's marketing strategy together with the executive management. • You coordinate various performance marketing channels and are responsible for monitoring performance metrics and reporting. • You lead the optimization of campaigns. • You drive brand development and effective reach growth through creative ideas and data-driven approaches. • You act as an interface with other departments and external service providers.

Role Description We're looking for a part-time Social Media and Digital Marketing Manager to take ownership of the client's digital presence and paid advertising from a remote base in the Philippines. - You'll be working with a strong brand that already has great content and visual identity. - Your job is to ensure it's being used consistently and strategically, keeping the socials active, running and optimizing paid campaigns, and helping shift the brand perception to better reflect the corporate and private events side of the business alongside weddings. - You'll work closely with the founder and coordinate with a local content creator on the ground in Sydney who handles photography and video production. Key Responsibilities - Social Media Management - Plan and manage the content calendar across Instagram, Facebook, and some TikTok. - Write captions, schedule posts, and ensure a consistent publishing cadence. - Edit and repurpose content supplied by the local team into Reels, TikToks, and feed posts. - Monitor engagement, respond to comments where appropriate, and grow audience. - Help rebalance the brand narrative to showcase corporate, private, and seasonal events alongside weddings. - Paid Advertising - Set up, manage, and optimize Meta Ads (Facebook and Instagram) campaigns. - Manage Google Ads to drive inbound inquiries to the client's website. - Monitor ad spend and performance, adjusting targeting and creative to improve results. - Report on campaign performance with clear insights and recommendations. - Strategy and Reporting - Provide monthly reporting covering social growth, ad performance, and website traffic from campaigns. - Proactively flag opportunities to improve reach, engagement, or lead generation. - Collaborate with the founder on upcoming events and activations to plan content around them. Qualifications - 2-3+ years experience managing social media and paid advertising for a brand or agency. - Hands-on experience running Meta Ads (essential) and Google Ads (strong advantage). - Proficient with Canva, CapCut, or similar tools for content adaptation and light editing. - Experience working with premium or lifestyle brands: hospitality, events, food, or similar is a strong plus. - Strong written English: captions and copy need to match the Pepi's brand voice. - Organised, proactive, and comfortable working independently with a remote setup. - Experience working with Australian or Western clients is preferred. - Proficient with AI tools to optimise processes and generate content (Chat GPT, Claude etc.). Benefits - Work with a well-established brand that already has a strong identity and great content to work with. - Genuine creative latitude to shape the brand's digital strategy. - Flexible part-time arrangement with a founder who values initiative. - Long-term opportunity and full-time equivalent potential for the right person as the business grows. Work Arrangement & Expectations - This is a remote role that will be set up as an independent contractor engagement. - To ensure alignment and transparency, successful candidates will be expected to: - Disclose any existing ongoing roles or client work. - Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”).

• Social media management across Instagram and Facebook, plus building out YouTube presence • Website updates and content management on the Shopify platform, ensuring product pages, blogs, landing pages, and site content remain accurate, current, and optimized • Content creation: graphic design, short-form video, product imagery direction • Email and EDM campaigns via Klaviyo, including list management and automation • Website updates and content management (keeping product pages, blogs, and landing pages current) • Blog writing and SEO-friendly content to support organic traffic • Trade show and event communications, including pre- and post-event campaigns • Coordination with existing paid ads agency to provide creative assets and strategic direction • Product marketing support including working with factory renders for new product launches • Monthly reporting on key marketing metrics

Role Description We're looking for a digital marketing all-rounder who can take ownership of our online presence and outbound marketing activity. You'll work directly with the leadership team to consolidate what was previously spread across multiple agencies into a single, cohesive function. Key Responsibilities - Social media management across Instagram and Facebook, plus building out YouTube presence - Website updates and content management on the Shopify platform, ensuring product pages, blogs, landing pages, and site content remain accurate, current, and optimized - Content creation: graphic design, short-form video, product imagery direction - Email and EDM campaigns via Klaviyo, including list management and automation - Blog writing and SEO-friendly content to support organic traffic - Trade show and event communications, including pre- and post-event campaigns - Coordination with existing paid ads agency to provide creative assets and strategic direction - Product marketing support including working with factory renders for new product launches - Monthly reporting on key marketing metrics Qualifications - 3-5+ years in a digital marketing role, ideally in a B2B or product-led business - Strong graphic design skills (Canva, Adobe Creative Suite, or similar) - Solid Klaviyo experience for email marketing and automation - Proficiency with AI tools (Claude, Chat GPT etc.) - Comfortable managing and growing social media accounts with a results-focused mindset - Website web experience (Shopify); basic HTML a bonus - Excellent written English for content creation and client-facing communications - Self-starter who can manage multiple workstreams without heavy direction - Experience in sports, fitness, or commercial/industrial products is a plus Requirements - Looking for Philippines-based candidates - Compensation range: $2,000 AUD - $3,000 AUD / Monthly - Engagement type: Independent Contractor Agreement - Work Schedule: This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time. Work Arrangement & Expectations - This is a remote role that will be set up as an independent contractor engagement. - To ensure alignment and transparency, successful candidates will be expected to: - Disclose any existing ongoing roles or client work - Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”)