OnePage

• You are the point of contact for your online marketing team, continuously develop them, and provide constructive feedback. • You develop the company's marketing strategy together with the executive management. • You coordinate various performance marketing channels and are responsible for monitoring performance metrics and reporting. • You lead the optimization of campaigns. • You drive brand development and effective reach growth through creative ideas and data-driven approaches. • You act as an interface with other departments and external service providers.

• You develop our feature communication and turn it into email sequences and landing page copy that not only inform but persuade. • You analyze target audiences and competitors to continuously improve our customer journey – from the first click to a loyal customer. • You build scalable processes that incorporate AI tools for copy generation, A/B test variants, and audience personalization. • You help scale our content, leveraging AI tools effectively to make content production highly efficient while maintaining top quality. • You write ad copy and other texts grounded in psychological principles that deliver measurable results.

• Messaging & Positioning: You define how we talk about our features, create razor-sharp messaging frameworks, and sharpen our market profile. • Market & Audience Intelligence: You develop a deep understanding of our target audiences and competitors to continually optimize our market positioning. • Smart Content Creation: You turn strategy into relevant content — from landing page copy to video scripts. • Enabling: You act as a sparring partner for our design and performance teams and provide the briefings that make the difference.