• Develop and execute territory business plans • Build relationships with key personnel at channel partners who drive Pelco business • Identify and understand customer challenges and recommend Pelco solutions • Develop new opportunities with channel partners • Support channel partners on joint end-user customer visits • Provide Pelco product training • Conduct product demonstrations • Communicate key information on new products, announcements, and promotions • Execute and support regional marketing events • Develop and maintain healthy opportunity pipeline • Conduct quarterly business reviews and monthly pipeline reviews with channel partners • Provide accurate territory forecasting to sales leadership • Assist channel partners with quotations and proposals • Collaborate with Pelco colleagues including Business Development Managers, Vertical Managers, Inside Sales, and Technical Sales Engineering • Meet/exceed assigned territory revenue targets • Perform other related duties as assigned

• Engaging with ‘C’ level and key customer personas to promote the Cordant Solutions portfolio. • Being a Trusted Advisor and Customer Champion, establishing partnership relationships with key clients. • Developing, owning and driving strategic account plans for named key accounts. • Introducing technical sales representatives and sales support teams for deep technical dives and understanding of the solutions. • Leading efforts to establish and expand market share, own pipeline planning, creation and maintenance. • Supporting regional software sales leader with developing and executing sales strategies relevant to the market. • Working with leaders across the organization to develop growth strategies across product offerings with complex and enterprise customers.

• Develop and execute a district business plan and territory plans to achieve or exceed sales goals. • Recruit, develop, and maintain a strong dealer network aligned with the company’s distribution strategy. • Build and maintain relationships with dealers and growers; provide agronomic recommendations and product placement guidance. • Champion the brand’s positioning, value proposition, and customer experience. • Collaborate with the Area Sales Manager, Market Development Manager, and Marketing Communications team to plan and execute branded events. • Utilize CRM and internal systems to manage sales, inventory, and customer data accurately. • Monitor product performance and address customer inquiries. • Coordinate test plots, field days, and branded events to showcase products and drive engagement. • Maintain company vehicles and comply with company policies.

• Develop and execute a district business plan and territory plans to achieve or exceed sales goals. • Recruit, develop, and maintain a strong dealer network aligned with the company’s distribution strategy. • Build and maintain relationships with dealers and growers; provide agronomic recommendations and product placement guidance. • Champion the brand’s positioning, value proposition, and customer experience, while influencing and coaching dealers to adopt effective selling techniques, marketing programs, and service practices that deliver consistent farmer experience. • Collaborate with the Area Sales Manager, Market Development Manager, and Marketing Communications team to plan and execute branded events, promotional activities, and dealer development initiatives. • Utilize CRM and internal systems to manage sales, inventory, and customer data accurately, ensuring timely completion of critical operational tasks such as order bank management, returns, dumps, and account reconciliation. • Monitor product performance and address customer inquiries; communicate trends to Area Sales Manager and Agronomy team. • Collect accounts receivable from customers and ensure timely payment compliance. • Coordinate test plots, field days, and branded events to showcase products and drive engagement. • Maintain company vehicles and comply with company policies.