• Update and refine existing website copy to align with refreshed brand messaging and positioning • Collaborate closely with the web developer to implement content updates efficiently and accurately • Strengthen website messaging to improve user engagement, clarity, and conversion across key pages • Maintain a consistent voice and tone throughout the website experience • Uplevel existing content by improving structure, readability, and flow while preserving brand authenticity • Partner with internal stakeholders to understand business goals, audience needs, and messaging priorities • Support ongoing website content needs, including landing pages, UX copy, and promotional messaging as needed • Ensure copy supports SEO best practices without sacrificing readability or user experience

• Lead end-to-end narrative development for RFIs, RFPs, and oral presentations • Translate complex client challenges, RKD capabilities, and vertical expertise into clear, compelling stories • Structure proposals and presentations to guide evaluators intuitively from problem to solution • Collaborate closely with Brand & Marketing, Sales, Vertical & Solution leads to build strategic submissions • Manage and mentor a Copywriter • Develop and maintain a library of core narratives, proof points, case studies

Role Description The Copywriter will be responsible for creating compelling sales copy across various platforms for Millionaire Publishing and StockstoTrade. Key responsibilities include: - Full-Length Sales Promotions & Front-End Copy: - Write and edit long-form sales promotions (digital and direct mail style) of 2,000–20,000+ words designed to convert cold and warm traffic into paying customers. - Develop compelling big ideas, unique mechanisms, leads, and closes tailored to the target audience’s financial goals and pain points. - Produce space ads and advertorial-style copy for display and native advertising placements. - Write landing page copy for lead generation, product launches, and promotional campaigns. - Create order forms and checkout page copy optimized to reduce friction and maximize conversion. - Video Sales Letter (VSL) Scripts: - Write full VSL scripts including hooks, story arcs, proof elements, offer stacks, and calls to action. - Adapt long-form promotions into VSL format and vice versa, maintaining conversion logic throughout. - Collaborate with the Creative Director and production team on scripting, pacing, and on-screen text elements. - Email Sequences & SMS Copy: - Produce multi-step email sequences for new subscriber onboarding, product launches, evergreen funnels, re-engagement campaigns, and winback series. - Draft full emails in under 20 minutes using AI-assisted workflows, with fewer than 10% requiring major revisions. - Write SMS copy that is concise, compliant, and action-driving; maintain drafting speed under 10 minutes per message. - Implement A/B subject line testing, preview text optimization, and CTA variations in coordination with the email marketing team. - Upsell, Upgrade & Ancillary Copy: - Write upsell and order bump copy for post-purchase and mid-funnel upgrade paths, including one-time offer (OTO) pages and upsell video scripts. - Produce lift notes—short, high-urgency letters from a named endorser or authority figure—to accompany primary promotions. - Write banner ads and display creative copy for paid media campaigns. - Create downsell and save-the-sale copy to reduce cancellations and retain subscribers. - Webinar Slide Decks: - Build and write full slide deck presentations for live and automated webinar funnels, including educational segments, pitch sequences, objection handling slides, and offer stacks. - Collaborate with the Creative Director and design team to align copy with visual structure, branding, and slide layout. - Revise decks based on webinar performance data, attendee feedback, and conversion metrics. - Fact-Checking & Compliance: - Verify all material facts cited in copy—including performance claims, statistics, testimonials, and third-party data—before submitting work for review. - Ensure all claims and disclosures meet applicable FTC marketing guidelines and company compliance standards. - Coordinate with the compliance team or Creative Director when claims require review, substantiation, or legal signoff. - Maintain working knowledge of financial advertising regulations relevant to investment education and trading software marketing. - Strategic & Collaborative Responsibilities: - Participate in kick-off and ideation sessions with the Creative Director and marketing team to develop campaign concepts, big ideas, and offer strategy. - Present copy drafts and creative concepts to the Creative Director; iterate based on structured feedback. - Collaborate cross-functionally with designers, email marketers, media buyers, and product managers to ensure cohesive campaign execution. - Contribute to copy swipe files, brand voice guides, and internal style standards. - Conduct market and competitor research to identify proven offers, hooks, and angles relevant to the financial trading space. - Track and report individual copy performance KPIs (open rates, click rates, conversion rates, revenue per email) on a weekly and monthly basis. - Participate actively in team meetings and contribute to process improvement initiatives. - Perform additional related duties as assigned. Qualifications - Proven experience writing direct-response copy, including long-form sales promotions, VSLs, email sequences, and/or upsell copy. - Demonstrated ability to write persuasive, original, and brand-consistent copy under deadline pressure. - Strong command of direct-response principles: AIDA, big idea development, unique mechanisms, proof stacking, and offer construction. - Proficiency with AI writing tools (e.g., Claude, ChatGPT, Jasper) for copy drafting and ideation. - Strong copy editing and proofreading skills; meticulous attention to factual accuracy. - Ability to manage multiple projects and deadlines simultaneously without sacrificing quality. - Excellent organizational skills; adherence to file naming conventions and project management systems. - Proficiency in Microsoft Office Suite (Word, PowerPoint) and Google Suite (Docs, Slides, Sheets). Requirements - High school diploma or equivalent required; bachelor’s degree in English, Communications, Marketing, or a related field preferred. - Minimum 2 years of direct-response copywriting experience; financial, health, or information marketing strongly preferred. - Portfolio demonstrating a range of copy formats (sales promotions, email sequences, VSL scripts, or similar) required for consideration. Company Description Millionaire Publishing is a financial media and education company focused on empowering individual investors and traders with premium research, newsletters, and training programs. StockstoTrade is a professional-grade stock scanning and trading platform designed for active traders.

Role Description This position will support the Embodied Marketing ads team in writing all client copy & supporting with copy related audits and client support. This consists of writing ad copy, funnel copy, emails and conducting audits for all clients on individual roster. The ads team copywriter will have the ability to shift voices for the different clients on their roster and consistently produce highly converting copy for our clients. The copywriter is a key member of each client's Embodied Marketing team and will participate and conduct themselves in a proactive and supportive way, representing all Embodied Marketing values in their day to day work and execution. This person will be immersed in the world of copywriting as well as digital marketing so they are able to drive strategy and content and bring ideas to the table to improve their clients' overall messaging and copy conversion & effectiveness. Responsibilities - Consistently write ad copy that converts for your roster of client accounts. - Understand the strategy and the why behind different types of ad copy (registration, retargeting, application, lead gen, testimonial ads). - Write copy that converts for sales funnels such as opt-in pages, sales pages, and emails on an as needed basis for your client accounts. - Provide landing page and email sequence audits on an as needed basis, providing an audit report to the client of your findings and revisions to follow. - Turn around high quality ad copy tasks quickly. - Turn around thorough, high quality landing page and email sequence quickly. - Turn around high quality “from scratch” or rewritten landing page and email sequence copy quickly. - Thoroughly review new clients' creative direction & angles established by the Creative Manager to ensure high quality initial copy that perfectly aligns with the clients' brand, voice & tone. - Own and support with making sure the client is set up to stand out and convert in all their marketing copy. - Spend time reviewing a client's social media, videos and content to completely nail their voice when writing their copy. - Learn and integrate yourself into your ads team so you can easily write converting copy in your clients' voices. - Clear understanding of the client click through rate for clients on roster and an ability to be data oriented with creative work. - Devote 1 hour per week to researching new, innovative, creative ideas via social media platforms. - Attend & participate weekly meetings with the entire Creative team. - Participate as needed in the Monday ads team meeting with insights, questions and concerns related to the creative team and clients on your roster. - Proactively reach out as needed for collaboration and ideas with the creative team and/or ads team members on your client accounts. - Frequently collaborate with ads managers or the clients if our campaign is not hitting its goals. - Take initiative to jump in and provide suggestions or support on a campaign that is not hitting its goals. - Provide feedback to the creative manager on processes that are inefficient or ineffective. - Track your tasks & work and KPIs related to each every week. - Communicate updates and deadlines on all client accounts with ads managers and relevant team members. Results - Consistently meeting 95%+ of task (copy, audits, etc.) deadlines. - Clients on roster are maintaining a 1% and above link CTR. - Very minimal revisions requested by clients on all work submitted to them. - Zero grammatical errors and oversights in client copy work. - Clear demonstration of new ideas and angles being tested in all client accounts. - Increased client satisfaction, retention and referrals based on consistent high quality copywriting. - Messaging & copy that stands out from other ads being written consistently for our clients. - Collaboration and innovation being shown between the copywriter and ads manager. - Consistent ability to dig deep and take all copy & funnel page audits to the next level. - Collaboration with the graphic designer on an as needed basis to support with headlines and overall copy & creative cohesiveness. - Ability to quickly pivot messaging angles when a campaign isn't converting. - Ability to take client feedback around copy returned to them and get to the bottom of what it is they are looking for. - Internal weekly reports and individual KPIs are updated and submitted to the Creative Manager on a weekly basis. - Cohesive collaboration between creative team members and ads team members due to overcommunication from the copywriter. Requirements - 2+ years of digital marketing copywriting experience with solid examples to showcase. - Experience with digital marketing strategy and therefore has the ability to come up with messaging ideas and angles that will convert. - Specific experience writing ad copy, funnel copy and emails for digital marketing companies. - Specific experience writing marketing materials for clients selling online information products/services. - Ability to do research and ask specific questions to a client so they can get clear on messaging & voice. - Ability to talk & connect with clients and understand their products, messaging and ideal customer. - Ability to write copy and content that connects with audiences on an emotional level. - Ability to work with urgency and meet tight deadlines without sacrificing the quality of copywriting. - Excellent time management & prioritization and ability to manage multiple requests and tasks. - Extremely proactive and eager personality. - Highly organized and process driven. Compensation $60,000-$70,000 full-time salaried position.