• Leda implementering och optimering av varumärkes- och marknadsstrategi i Sverige, Norge och Danmark • Driva och utveckla regionala marknads- och varumärkesaktiviteter • Planera och genomföra kampanjer, kundaktiviteter och event • Arbeta datadrivet med KPI:er, analys och uppföljning • Utveckla synlighet och aktivering hos nyckelkunder och på digitala plattformar • Leda projekt och koordinera externa byråer och partners • Vara med och utveckla arbetssätt kopplat till digitalisering, performance marketing och MarTech

• Review, analyze, and assess RFP documents to determine the best approach for proposal response. • Responsible for quarterbacking the RFP process from receipt to submission, ensuring deadlines are met. • Work with cross-functional teams to gather necessary information and develop comprehensive proposals. • Engage with internal departments to ensure that proposals are accurate, comprehensive, and aligned with the company’s goals. • Review and ensure that proposals fully comply with RFP instructions and client requirements. • Maintain a detailed record of all RFPs, including RFP Tracker for status tracking, timelines, and deadlines. • Establish and manage timelines for proposal development, review, and submission, ensuring on-time delivery. • Serve as the point of contact for internal stakeholders and clients throughout the RFP process. • Assist with post-submission activities, such as clarifications, presentations, and follow-up questions. • Continuously assess and refine the RFP process and content library.

• Support the Head of Marketing in developing and delivering external communications • Work closely with natural capital, investment, and technology teams • Shape external narrative and positioning across media and investor audiences • Monitor performance across channels and campaigns

• Assist in planning, launching, and managing Meta Ads campaigns across Facebook and Instagram • Support lead generation and promotional campaigns for studio memberships and brand awareness • Monitor campaign performance, budgets, and advertising metrics regularly • Help optimize campaigns through audience testing, retargeting, and creative adjustments • Conduct basic A/B testing on ad creatives, copy, and campaign variations • Collaborate with the team to create engaging ad creatives and campaign messaging • Suggest ideas for ad content, hooks, and promotional angles • Ensure ads align with the brand’s tone, style, and marketing goals • Stay updated on social media and Meta Ads trends • Prepare campaign performance reports and summaries • Track key metrics such as leads, engagement, and ad performance • Provide insights and recommendations to help improve campaign results • Help maintain organized marketing documentation and campaign records • Support general digital marketing initiatives when needed • Assist with improving campaign workflows and marketing processes • Communicate proactively with the team regarding campaign updates and issues • Contribute ideas to improve customer engagement and online presence