Innovating business travel with a free-to-use hotel booking platform.
Manager, Field Events
Location
United States
Posted
6 days ago
Salary
$115.6K - $160K / year
Seniority
Senior
Job Description
Manager, Field Events
Hotel Engine
• End-to-end field program ownership: Strategy and execution of Engine's full field marketing program including event selection, audience targeting and recruiting, content and run-of-show, on-site execution, pre and post-event follow-up, and pipeline reporting. You own the calendar and you own the number. • Traditional field events: Customer dinners, sporting event suites and activations, and regional roadshows. Partner with go-to-market leadership to align event mix to pipeline targets and territory priorities. • Experimental in-person activations: Identify, test, and scale unconventional channels for getting Engine in front of buyers, eg. job site visits, office drop-ins, and other activations that meet our ICP where they actually are. Bring a test-and-learn mindset: hypothesis, MDE, post-event readout, decision to kill or scale. • DMO and destination partnerships: Own Engine's relationship with regional travel organizations and partners, then build the playbook to expand the model to additional destinations. • Pipeline accountability: Net-new logo influence, opportunity acceleration, and customer expansion sourced or influenced by field. Deliver clean post-event reporting to sales, growth, and executive leadership. • Sales partnership and enablement: Tight alignment with AEs, AMs, and sales leadership on account targeting, pre-event prep, and post-event follow-up. • Team leadership: Manage and develop a team of two while staying hands-on as a senior IC. Set standards for program quality, raise the bar on creative, and create career pathing as the function grows.
Job Requirements
- 5+ years in field marketing, event marketing, or demand generation, including 1+ years managing a team or operating as a player-coach.
- Deep field marketing experience: you've owned a calendar end-to-end, hit pipeline targets, and you understand the difference between throwing an event and running a program.
- Strong AI execution: you can ship copy, lists, and follow-up sequences yourself, and Claude or GPT is tightly integrated into your workflows.
- Experimentation fluency: you know how to size a bet, set success criteria, and turn a one-off activation into a durable playbook. You raise the bar when it isn't set high enough.
- Strong analytical instincts: you're comfortable in Salesforce and a BI tool, can interrogate a pipeline funnel, and know which metrics to trust and which to question.
- Sales partnership chops: you've worked shoulder-to-shoulder with AEs and sales leadership, and you know how to drive account targeting and follow-through without burning cycles.
- Systems thinking: you distinguish between proven plays worth scaling and experimental swings worth testing, and you know how to sequence both across a calendar.
- Hands-on leadership: you set strategy and you also build the run-of-show yourself.
Benefits
- Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
- Check out our full list at http://engine.com/culture.
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