• Build and execute AI-first digital marketing strategies focused on growth, scalability, and efficiency. • Identify opportunities for automation and AI integration across marketing operations and workflows. • Utilize AI-driven insights, audience intelligence, and predictive analytics to uncover growth opportunities. • Stay ahead of evolving MarTech, generative AI, conversational AI, and AI SEO trends. • Lead AI-assisted content development across blogs, landing pages, social media, paid campaigns, email marketing, and video marketing. • Utilize tools such as ChatGPT, Gemini, Claude, Jasper, Adobe Firefly, Veo, Google Vids, Copy.ai, and similar platforms for content ideation and production. • Drive conversion-focused creative strategies using adaptive and personalized content experiences. • Manage A/B testing, experimentation, and AI-assisted optimization for improved engagement and conversion rates. • Design and execute multi-channel campaigns across LinkedIn, Google, Meta, email, SEO, and outbound channels. • Leverage AI-enabled marketing platforms and automation tools to improve campaign efficiency and personalization. • Align marketing initiatives with sales and business development teams to accelerate pipeline growth and revenue generation. • Develop account-based marketing (ABM) and intent-driven marketing strategies. • Monitor campaign performance using analytics platforms and AI-powered dashboards. • Translate KPIs including CPL, CAC, CTR, CVR, ROAS, pipeline contribution, and LTV into actionable business insights. • Optimize funnel performance using behavioral data, attribution models, and predictive forecasting. • Generate monthly and quarterly performance reports for leadership. • Build scalable AI-powered workflows for outbound marketing, lead nurturing, CRM automation, and campaign management. • Integrate and manage tools such as HubSpot, Salesforce, Apollo, Clay, RB2B, Zapier, GA4, SEMrush, Ahrefs, and related platforms. • Improve internal marketing productivity through AI-assisted systems and automation frameworks. • Collaborate closely with content, design, development, PR, and sales teams. • Foster a culture of experimentation, innovation, and AI adoption within the marketing team. • Train team members on emerging AI tools, prompt engineering, and workflow optimization.

• Own special projects directly for the CEO across revenue, partnerships, market expansion, strategic accounts, AI workflows, internal systems, and narrative development • Use AI to compress research, synthesis, drafting, workflow design, meeting prep, and execution cycles • Build commercial briefs, operating docs, account plans, market maps, partner analyses, and internal decision memos • Turn vague CEO priorities into clear workstreams with owners, deadlines, and outputs • Pressure-test ideas using commercial logic, not startup theater • Support founder-led growth work where speed, preparation, and sharpness matter • Build repeatable AI-assisted workflows that improve team productivity across marketing, sales, client strategy, and execution • Help leadership move faster without lowering standards • The CEO can hand you a messy strategic problem and get back a sharp, usable answer • You know how to use AI, but more importantly you know what good judgment looks like before the AI output arrives • You can operate across product, revenue, commerce, marketing, and media contexts • You raise the level of clarity in every room • You are not precious, political, or slow

• Help test and improve an exciting new tool developed by a top global tech company • Work remotely with flexible hours • Collaborate to contribute to the future of technology

• Lead organic growth across content, SEO / AEO, social media, and video using AI as the primary execution layer • Report directly to the VP of Marketing and manage execution independently • Own the quality of everything published under the Knack name • Manage SEO, AEO & content production (blog, landing pages, FAQ) • Handle organic social management (LinkedIn & others) • Engage in AI video scripting, production, and publishing • Create visual assets (graphics, promotional imagery) • Publish via WordPress and setup landing pages • Support email campaigns in HubSpot • Perform reporting and optimization