• Lead discovery independently - running client interviews, synthesising research, and forming a clear point of view on what problem is worth solving and why • Work with internal stakeholders (commercial, professional services, support) and external clients to surface and validate problems before committing to solutions • Maintain a foundation document for each initiative - a living record of the problem, what you've learned, your approach, and your confidence level • Know when you have enough to proceed and when you need to go back to the evidence • Define scope clearly - what you're building, what you're not, and why • Work closely with UX design and UX research to shape experiences that are usable and purposeful • Partner with engineering to turn intent into well-understood, deliverable work • Make trade-off decisions with confidence, communicate them clearly, and stand behind them • Track outcomes - not just whether something shipped, but whether it worked • Collaborate with product marketing to prepare launch materials, positioning, and messaging • Contribute to sales enablement - creating materials, briefing commercial teams, and helping them understand what's been built and why it matters • Think about release sequencing, client readiness, and adoption - not just feature completeness • Understand the commercial context of what you're building: who pays for it, why, and what success looks like from a business perspective

• Develop, execute and actively manage (full lifecycle) products within the Mobile Intelligence services portfolio, contributing to the overall JT Strategy • Develop new products and service propositions, including seeking and evaluating new ideas from any relevant sources • Market research & strategy - Conduct market research and competitive analysis to identify trends, opportunities, and customer needs. Use data-driven insights to inform product decisions • Prepare and present relevant business cases and obtain support from all relevant stakeholders, especially from the customer facing teams to ensure buy in to revenue and customer targeting ambitions • Act as a subject matter expert for product area and services with a client-led focus, including strategic positioning for JT within the competitive landscape with a detailed understanding of the technologies and developments in the marketplace • Provide technical supplier management across operator partners, adapting to evolving technical standards and influencing operator roadmaps where required, while supporting the technical testing and development of services to ensure operational readiness and successful delivery • Introduce and manage new products, including developing end-to-end services processes, ensuring legal / regulatory compliance, and training for pre / post support, producing portfolio documentation and support materials all the way through to being responsible for launch, offering in-depth sales on-boarding as required • Management of software delivery and technical ownership for specific product areas and markets, adapting to changing requirements and standards to ensure products are tested, released in a timely and efficient manner • In-life management of portfolio. Monitor performance against target & market, propose and introduce enhancements, promote propositions to relevant channels and produce exit / replacement strategy for products & service to be withdrawn • Communicate services and proposition target market, portfolio elements and promotional targets to the business, enable suitable campaign delivery and appropriate sales activity. Maintain and prioritise key portfolio KPIs to monitor changes in portfolio behaviour

• Define and communicate the vision and strategy of your product, aligned with the company and product area objectives. • Lead continuous discovery together with Product Design and Engineering, validating both problems and solutions before development begins. • Be accountable for the outcomes of the product, ensuring business and user metrics are continuously monitored, improved, and agreed upon with the Product Director. • Take full ownership of the product backlog, which is a reflection of product decisions made during discovery, ensuring priorities remain aligned with business value and strategic goals. • Own and evolve the product strategy and roadmap, ensuring clarity on what is being built and why, including expansion opportunities across multiple countries and platforms. • Manage live operations and respond to critical incidents when necessary, ensuring continuity of service and rapid decision-making. • Work closely with Engineering, QA, Product Design, and Business stakeholders to ensure smooth execution and alignment. • Ensure the business has sufficient product understanding and context to operate autonomously without relying on Product for every decision. • Support and coach Product Managers and Product Analysts when applicable, acting as a product leadership reference within the organisation. • Prioritise initiatives based on impact, balancing short-term operational needs with long-term product strategy. • Continuously identify opportunities to improve product processes, operational efficiency, and delivery effectiveness.

Job Description About HiBob HiBob helps modern, mid-size businesses transform the way they manage people, giving HR and managers everything they need to connect, engage, develop, and retain top talent. Our platform is intuitive, data-driven, and built for the way people work today: globally, remotely, and collaboratively. Fast-growing companies around the world rely on Bob to create exceptional employee experiences. As part of HiBob's AI Group, you'll help shape the next generation of AI-native product experiences across the platform. About the Role We are looking for a visionary and execution-oriented AI Product Manager to shape the unified agentic experience across the Bob platform, redefining how users interact with software, complete work, and discover value through AI. This role owns the AI product experience and agentic behavior layer of the platform, ensuring AI capabilities translate into intuitive, trusted, and high-impact workflows for customers. Rather than simply adding AI features into existing workflows, your mission is to help define an AI-first product experience where agents, automation, orchestration, and conversational interactions become a natural part of how work gets done across HR, Finance, Payroll, and beyond. You'll work across product, engineering, design, data, and domain teams to invent new interaction patterns, drive adoption of AI-powered workflows, and help shape the future operating model of the Bob platform. This role is ideal for a product leader who is deeply curious about AI, actively uses AI tools in their daily work, and is excited about rethinking product experiences from first principles. Job Requirements - 5+ years of product management experience in fast-paced product organizations - Strong product intuition and user empathy, with a passion for crafting exceptional product experiences - Visionary mindset with the ability to rethink workflows and interaction models in an AI-first world - Deep curiosity and hands-on familiarity with modern AI tools, assistants, and emerging AI product patterns - Strong experimentation mindset with a track record of rapidly validating ideas and iterating based on feedback - Experience driving product adoption, engagement, behavioral change, or PLG-style product growth, with B2B2C or B2C product experience considered a strong advantage - Strong systems thinking and ability to connect workflows across multiple domains and products - Excellent communication and storytelling skills - Comfortable operating in ambiguity and helping define new product categories - Analytical mindset with the ability to use product metrics and behavioral insights to drive decision-making - Strong collaboration skills and ability to work effectively across highly cross-functional environments - Advanced professional proficiency in Hebrew and English is a must Job Responsibilities - Lead the evolution and adoption of the unified agentic experience across Bob - Define AI-first interaction models, workflows, and user journeys across the platform - Shape how users discover, trust, adopt, and repeatedly engage with AI-powered workflows and agents - Drive behavioral change toward AI-first ways of working across the platform - Identify high-value cross-domain workflows and opportunities for automation - Lead discovery and experimentation around emerging AI capabilities, workflows, and interaction paradigms - Partner closely with design and engineering to invent intuitive and high-utility AI experiences - Define how agents reason, orchestrate capabilities, and execute meaningful workflows across domains - Translate advanced AI capabilities into practical and valuable customer outcomes - Use product analytics, behavioral insights, and customer feedback to continuously improve the experience - Collaborate closely with platform teams to ensure AI capabilities can effectively power customer-facing value - Help shape the long-term vision of AI across the Bob platform Benefits HiBob is a village filled with amazing people and we're especially proud of that. It's a place where Bobbers can be themselves. We're about fun, dreams, hopes and ambition, just as much as we are about precision, growth, and top performance. Becoming a Bobber means you'll receive competitive Total Reward offer including: Financial & Equity Incentives - Equity Plan: Participation in the Company Share Options Plan - Social Contributions and Keren Hishtalmut - Employee Referral Program: $2,500 for each successful hire - Wolt Benefit (meal card): ₪1,000 per month Health, Wellness - Private Health Insurance: Comprehensive premium medical coverage - Sick Leave: Full payment from the first day of illness - Wellness Benefits: Annual Headspace subscription and dedicated wellness programs - Preventive Screening: Health screenings for employees aged 40+ Work-Life Balance & Leave ⚖️ - Paid Time Off: Competitive paid time off policy - HiBaby: 3 weeks of additional fully paid bounding time for new parents - Bob Balance Days: 4 additional company-wide "long weekend" days (one per quarter) - Social Impact: 2 paid days per year for volunteering and social contribution - Work from Anywhere: Temporary remote work option for up to 2 months (available after 6 months of tenure). - Birthday Day Off: Enjoy a day off during your birthday month Hybrid Work & Office Environment - Hybrid Model: A flexible balance between office and home-based work - Home Office Allowance: One-time stipend to ensure an ergonomic and productive home setup - Transportation: Monthly travel allowance or parking arrangements - Pet-Friendly: Dog-friendly office environment to support a stress-free workplace Culture & Growth - Social Events: Regular team-building and company-wide events, both local and global - Professional Growth: A culture built on precision, performance, and ambitious career scaling If this sounds like something you've been looking for, we'd love to have you. Come on, join our village