• Set the vision and standard for Seed's digital experience across web and app • Drive the product roadmap in close partnership with Engineering and Design • Own the A/B testing and experimentation program • Champion site performance, accessibility, and speed • Own discount and incentive architecture, subscription mechanics, and upsell strategy • Lead on-site merchandising • Partner with Product Marketing on pricing dynamics • Translate audience segmentation into personalized digital experiences • Own the digital execution for all product launches • Serve as the primary digital product voice across DTC, pricing, channel, and commercial planning • Drive alignment across Engineering, Design, Creative, and Performance • Build a high-performing, increasingly autonomous team

Role Description Monica + Andy is seeking a highly detail-oriented and organized Catalog Operations Specialist Consultant to provide operational catalog support across Amazon, Walmart, and DTC, and additional marketplace channels. This contract engagement is focused on catalog accuracy, product launch execution, marketplace maintenance, and operational support across multiple selling platforms. - The ideal consultant is process-driven, responsive, highly organized, and comfortable managing large amounts of product information in a fast-moving environment. - This consultant will collaborate cross-functionally with US-based merchandising, operations, creative, and leadership stakeholders to support accurate, timely product launches and maintain ongoing catalog consistency across channels. Qualifications - 2–5+ years of experience in eCommerce operations, catalog management, or marketplace support - Experience working within Amazon Seller Central and/or Vendor Central - Experience with Walmart Marketplace preferred - Familiarity with Shopify or similar eCommerce platforms - Strong proficiency in Excel and/or Google Sheets - Exceptional attention to detail and organizational capabilities - Clear and professional written English communication skills - Ability to manage multiple deadlines and repetitive operational tasks with high accuracy - Comfortable collaborating across time zones with US-based teams Requirements - Create, update, and maintain product listings across Shopify/DTC, Amazon Seller Central/Vendor Central, Walmart Marketplace, and other platforms - Upload and manage product information, including titles, bullet points, descriptions, product attributes, sizing information, pricing, imagery, backend keywords, and metadata - Ensure listings remain accurate, complete, and aligned across channels - Maintain parent/child variation structures and category organization - Support setup and launch execution for new collections, seasonal drops, replenishment products, and promotional updates - Coordinate launch timing and required deliverables with internal stakeholders - Validate listings prior to launch to ensure accuracy and completeness - Monitor products post-launch for issues or operational errors - Monitor catalog health and identify listing suppressions, content errors, missing images, or operational issues - Support Amazon and Walmart troubleshooting related to item setup and product visibility - Help maintain marketplace compliance and content standards - Escalate issues quickly and communicate updates clearly - Maintain organized product trackers, SKU files, and catalog documentation - Audit listings regularly for accuracy and consistency - Support reporting related to launches, listing health, and catalog maintenance - Help identify process improvements and documentation opportunities for operational workflows - Collaborate with merchandising, creative, operations, and leadership stakeholders - Coordinate image uploads and asset management with creative partners - Communicate proactively regarding missing information, launch risks, or catalog issues - Attend periodic operational alignment meetings and workflow reviews as needed Benefits - This is an independent contractor/consulting engagement and does not constitute employment with Monica + Andy. - The consultant will be responsible for their own taxes, insurance, equipment, internet access, and local compliance requirements. - Engagement structure, scope, compensation, and timelines will be discussed separately and outlined in an independent contractor agreement. - Consultants are expected to manage their own schedules while ensuring timely communication, deliverables, and collaboration with Monica + Andy stakeholders.

• SEO Técnico: Auditoria e implementação de melhorias em Core Web Vitals, arquitetura de informação, renderização (SSR/CSR) e tagueamento técnico em parceria com o time de TI. • On-page & Conteúdo: Definição de clusters de conteúdo para categorias e produtos, garantindo que a Beleza na Web domine as SERPs de intenção de compra e informativas. • Link Building & Autoridade: Estratégia de PR Digital e autoridade de domínio focada em ganhar Share of Voice no ecossistema de beleza. • Adequação técnica de conteúdos do site com foco em LLMs; • Arquitetura de dados e web semântica: Adequação técnica para leitura de de LLM's, garantindo que as IAs entendam o contexto; • Brand Citation: Monitorar e influenciar como a marca é citada por LLMs; • Benchmarking em LLMs: Realizar testes de prompt recorrentes em LLMs; • Agentic Commerce: Preparar a fundação de dados da plataforma para comério agêntico. • Interface e Influência Cross-funcional: Traduzir requisitos de SEO em user stories para o backlog de produto/engenharia. • Conteúdo/Social: Orientar a produção editorial para tendências de busca e formatos que performem bem; • Negócios/Comercial: Alinhar a estratégia orgânica com as prioridades de estoque, lançamentos de marcas exclusivas e sazonalidades.

• Multichannel Performance Design: Develop visual concepts and create assets for the main e-commerce touchpoints, including site banners (main homepage and secondary pages), category cards, and integrated communications. • Visual Strategy for CRM: Design newsletter and email marketing layouts that balance promotional (conversion-driven) appeal with rich editorial content and personalized journey flows. • Paid Media Design (Growth): Produce static and dynamic creatives optimized for Meta Ads (Facebook/Instagram), Google, and TikTok, respecting each platform’s format, native language, and user behavior. • Motion Design: Bring digital pieces to life with animations and fluid transitions to elevate engagement of creatives across digital channels. • Visual Identity Consistency: Act as a brand guardian, ensuring all deliverables strictly follow the style guide and Beleza na Web’s brand DNA.