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New Engen is a digital marketing agency driving impact for brands across every phase of the customer journey.
Creative Strategist
Location
California + 17 moreAll locations: California | Colorado | Florida | Illinois | Nevada | New Jersey | New York | North Carolina | Oregon | Michigan | Missouri | Pennsylvania | South Carolina | Tennessee | Texas | Virginia | Washington | Wisconsin
Posted
19 days ago
Salary
$60K - $70K / year
Seniority
Senior
Job Description
Creative Strategist
New Engen, Inc.
• Develop performance-driven creative and messaging strategies and frameworks for clients across digital channels (e.g., FB, IG, TikTok, YouTube, Display, etc.). • Participate in client meetings as Donut’s in-house creative expert for assigned accounts. • Advise external client teams on media best practices, strategies, and ideas. • Manage launch pipeline for assigned clients with your media counterpart, including the completion and transfer of deliverables to clients in a timely manner. • Apply full-funnel thinking to increase click-through rates and conversion rates on ads and landing pages. • Synthesize consumer target’s mindsets, attitudes, and behaviors to inform strong creative development. • Partner with media counterparts to review creative performance and formulate strategies based on KPIs and client feedback. • Effectively brief and project manage assignments to team members within Asana and Slack. • Quality control exports to ensure creative standards are up to client expectations, brand guidelines, and deadlines. • Develop processes to ensure cross-functional collaboration and intra-marketing team success.
Job Requirements
- 4+ years of proven experience ideating and developing high-performing direct response and social media creative strategies, ideally at a creative and performance marketing agency.
- A background in creating UGC to enhance engagement and reach is a plus.
- Digitally savvy, creative, and knowledgeable about who and what is trending in the digital space on platforms including YouTube, Instagram/Facebook, TikTok, etc.
- A growth mindset, always thinking about how our clients can develop resonant, insightful advertising and what makes content engaging across audiences.
- Strong grasp on culture, with a keen understanding of what is relevant and an eye for upcoming digital trends.
- Excellent performance marketing and creative instincts with a track record of driving new concepts and pioneering new approaches within your company.
- Strong team player, with a passion for collaboration.
- Entrepreneurial spirit with a self-starting attitude and an ability to persuasively communicate strategic insights to the department and to stakeholders.
- Ability to navigate and influence within a fast-paced start-up organization.
- Fluency in Adobe Creative Suite or Figma is a plus.
- Proficiency in Asana and Google Sheets experience is a plus.
Benefits
- Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D
- 401k - Employer match
- HSA - Employer contributes
- Flexible Vacation & PTO plan
- Paid Maternity / Paternity
- Paid Holidays
- Remote/Flex day schedule
- Laid back office environment
- The coolest team ;)
- Fun company events & off-sites
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