Omada.ai | Remote | Reports to Co-Founder & Head of GTM About Omada Omada.ai is a venture-backed AI marketing platform revolutionizing how small businesses approach marketing. We provide specialized AI agents that handle complex marketing tasks, freeing business owners to focus on what they do best. We're scaling aggressively and preparing for our Series A round. This is a rocket ship. We need someone ready to own the throttle. The Role We're looking for a Senior Head of Growth Marketing who has proven they can scale user acquisition in the SMB tech space. You'll own our entire growth engine—from brand new channel discovery to optimizing what's already working. You'll report directly to Andrew Miller (Co-Founder & Head of GTM) and have the autonomy to build, break, and rebuild until we find repeatable, scalable growth. This isn't a "manage the existing playbook" role. This is: figure out what works, fast, and scale it faster. What You'll Own: Channel Discovery & Experimentation - Design and run rapid-fire experiments across paid, organic, partnership, and unconventional channels - Build a rigorous testing framework—hypothesize, test, analyze, kill or scale - Find the 2-3 channels that become our unfair advantages in SMB acquisition Data-Driven Growth - Own all growth metrics: CAC, LTV, payback period, activation rates, channel ROAS - Build dashboards and reporting that tell us what's working and what's not—no fluff - Use behavioral data and conversion psychology to optimize every step of the funnel Paid Acquisition at Scale - Launch and optimize campaigns across Meta, Google, LinkedIn, Quora, Reddit, newsletters, influencers—wherever our customers are - Manage budget allocation across channels based on performance data - Work closely with creative resources to test messaging, hooks, and formats Growth Infrastructure - Build systems for attribution, experimentation, and reporting that scale with us - Partner with Product on activation, onboarding, and retention levers - Collaborate with our Territory Partner program to create demand-gen flywheels What Success Looks Like 30 Days - Deep dive into our current metrics, customer data, and existing channels - Identify 5-10 hypotheses for new growth experiments - Launch your first 3 tests 90 Days - Establish our growth experimentation rhythm and reporting cadence - Identify and validate 1-2 new channels showing early promise - Optimize existing channels and improve CAC by 15-20% 6 Months - Own a predictable, scalable acquisition engine delivering consistent MoM growth - Help establish Omada as a category leader in AI-powered marketing for SMBs Why Omada - Autonomy: You'll have the freedom to test, fail, learn, and scale without bureaucracy - Ownership: This is your growth engine to build - Mission: Help millions of small business owners escape marketing hell and focus on their craft - Team: Work directly with founders who've scaled companies to acquisition (Zoom, Postman) and understand what great growth looks like

Omada.ai | Remote | Reports to Co-Founder & Head of GTM About Omada Omada.ai is a venture-backed AI marketing platform revolutionizing how small businesses approach marketing. We provide specialized AI agents that handle complex marketing tasks, freeing business owners to focus on what they do best. We're scaling aggressively and preparing for our Series A round. This is a rocket ship. We need someone ready to own the throttle. The Role We're looking for a Senior Head of Growth Marketing who has proven they can scale user acquisition in the SMB tech space. You'll own our entire growth engine—from brand new channel discovery to optimizing what's already working. You'll report directly to Andrew Miller (Co-Founder & Head of GTM) and have the autonomy to build, break, and rebuild until we find repeatable, scalable growth. This isn't a "manage the existing playbook" role. This is: figure out what works, fast, and scale it faster. What You'll Own: Channel Discovery & Experimentation - Design and run rapid-fire experiments across paid, organic, partnership, and unconventional channels - Build a rigorous testing framework—hypothesize, test, analyze, kill or scale - Find the 2-3 channels that become our unfair advantages in SMB acquisition Data-Driven Growth - Own all growth metrics: CAC, LTV, payback period, activation rates, channel ROAS - Build dashboards and reporting that tell us what's working and what's not—no fluff - Use behavioral data and conversion psychology to optimize every step of the funnel Paid Acquisition at Scale - Launch and optimize campaigns across Meta, Google, LinkedIn, Quora, Reddit, newsletters, influencers—wherever our customers are - Manage budget allocation across channels based on performance data - Work closely with creative resources to test messaging, hooks, and formats Growth Infrastructure - Build systems for attribution, experimentation, and reporting that scale with us - Partner with Product on activation, onboarding, and retention levers - Collaborate with our Territory Partner program to create demand-gen flywheels What Success Looks Like 30 Days - Deep dive into our current metrics, customer data, and existing channels - Identify 5-10 hypotheses for new growth experiments - Launch your first 3 tests 90 Days - Establish our growth experimentation rhythm and reporting cadence - Identify and validate 1-2 new channels showing early promise - Optimize existing channels and improve CAC by 15-20% 6 Months - Own a predictable, scalable acquisition engine delivering consistent MoM growth - Help establish Omada as a category leader in AI-powered marketing for SMBs Why Omada - Autonomy: You'll have the freedom to test, fail, learn, and scale without bureaucracy - Ownership: This is your growth engine to build - Mission: Help millions of small business owners escape marketing hell and focus on their craft - Team: Work directly with founders who've scaled companies to acquisition (Zoom, Postman) and understand what great growth looks like

• Manage and optimize paid social campaigns (primarily Snapchat & TikTok). • Monitor performance and make data-driven optimizations. • Assist with budget allocation and scaling. • Collaborate with the creative team on ad concepts, testing, and iterations. • Analyze creative and campaign performance; provide actionable feedback. • Run A/B tests to identify winning creatives, audiences, and strategies. • Work closely with the data team to use reports and insights effectively. • Research market trends, competitors, and best practices in paid social. • Collaborate cross-functionally to support overall user acquisition goals. • Demonstrate ownership and proactivity by identifying growth opportunities, experimenting with new ideas, and driving sustainable increases in spend and ROI.

• Manage the full commercial lifecycle independently—from opportunity origination to close • Qualifying inbound demand generated by Growth Marketing • Sourcing outbound opportunities • Leading discovery and demo conversations • Advancing proposals through contract execution, renewal and expansion • Drive research, ICP assessment, discovery, demo, and proposal processes that surface buyer/customer pain • Use ROI-based storytelling, business case development, and QBRs/EBRs to build internal consensus • Maintain clean opportunity records and activity tracking in HubSpot • Document subsidy allocation and provide weekly forecasting • Self-diagnose gaps in sales and expansion pipeline coverage • Adhere to CareMessage’s sales methodology • Submit consistent activity logs and updates on opportunity progress • Serve as a subject matter expert on CareMessage’s core segments and value proposition