Role Description The Performance Specialist for Townsquare Ignite’s Home Services Team is a client-facing role focused on retention, growth, and strategic support. You will serve as the main point of contact for vertical-specific advertiser accounts and drive outcomes by ensuring campaigns are strategically planned, managed, and optimized by internal teams. - Vertical experience (home services: HVAC, plumbing, roofing, etc.) is critical to understanding client pain points, seasonality, and customer behavior. - This role does not directly manage campaigns inside platforms but serves as the quarterback — partnering with Campaign Managers, Search Strategists, Buyers, and Interactive Strategists. - Success in this role is measured by client satisfaction, platform performance, retention, new account growth, and revenue expansion. Responsibilities - Serve as the primary post-sale client-facing contact, responsible for building strong relationships to drive retention and satisfaction. - Lead the strategic direction of client campaigns with a focus on business outcomes and revenue growth. - Facilitate clear communication between clients and internal teams to maintain alignment on goals, deliverables, and timelines. - Identify upsell opportunities to deliver added value and encourage incremental investment. - Conduct regular performance reviews, providing insights and recommendations tied to business goals and KPIs. - Act consistently in the best interest of the business and uphold high professional and ethical standards. - Coordinate with Campaign Managers, Search Strategists, Buyers, and Interactive Strategists to ensure proper setup and launch. - Support strategy formation to align with business objectives and market context. - Ensure internal teams understand client objectives, audience, and KPI targets. - Monitor high-level campaign performance to ensure KPIs are met and ROI goals achieved. - Provide proactive insights and data-backed recommendations to clients on a routine basis. - Communicate optimizations, status updates, and next-step priorities directly with clients. - Help preserve client goodwill and long-term relationship value. Minimum Performance Expectations - Maintain a minimum $3,000,000 book of business. - Conduct monthly reporting calls and share reports with all clients. - Maintain 95% month-over-month client retention. - Onboard at least one (1) new client per month. Qualifications - Experience supporting digital media or strategic accounts; familiar with paid search, paid social, programmatic, or multi-channel campaigns. - Home Services category experience strongly preferred (HVAC, plumbing, roofing, electrical, etc.). - Ability to interpret performance data and translate findings into actionable insights. - Strong relationship-building and communication skills. - Highly organized, with the ability to manage multiple accounts simultaneously. - A proactive mindset with enthusiasm for helping clients grow. - Agency or client-facing experience is preferred. Benefits - Competitive Salary + Commission on go-live revenue. - 3 weeks of PTO (+ 9 paid holidays). - Medical, Dental, and Vision Insurance. - 401(k) Retirement Plan. - Casual, high-energy work environment. - Opportunity for upward mobility. - Company provided laptop. - Competitive salary + bonus program.

• Own Cloud Marketplace Strategy & Execution • Manage and grow HG’s presence across leading cloud marketplaces • Drive marketplace transactions, including private offers and enterprise deal alignment • Ensure HG’s products are effectively positioned within each ecosystem • Drive Co-Sell and Partner Revenue • Build and execute co-sell motions with cloud partner teams • Develop relationships with partner sellers, solution teams, and ecosystem stakeholders • Generate and manage partner-influenced pipeline and revenue • Expand Ecosystem Presence • Strengthen HG’s positioning within cloud partner ecosystems • Align with partner priorities and solution areas to increase visibility and deal flow • Support joint go-to-market initiatives with key partners • Explore Emerging AI & Data Ecosystem Opportunities • Identify opportunities to integrate HG’s data into modern AI-driven and workflow-based use cases • Prototype and test new ideas that expand how customers access and use HG data • Collaborate cross-functionally to bring new ecosystem opportunities to market • Collaborate Cross-Functionally • Partner with Sales, Product, and Marketing to align ecosystem efforts with broader GTM strategy • Share insights from partners and customers to inform product direction and opportunities

• Perform all traditional account management responsibilities for all accounts in specified territory; Maintain full communication with key distribution, end users, OEM’s, electrical contractors, representatives, and plant employees to establish and build long term relationships for business continuity. • Handle the Canadian sales effort to increase sales growth through the sales agents’ representatives and distribution channel and develop demand for our Appleton products at major end users, electrical contractors, and OEM accounts; Establish product specifications and sales at major accounts for major projects, retrofits, MRO, and temporary power business. • Target small, mid-size and large engineering firms to support the Appleton sales strategy in establishing Appleton product specifications, as well, focus on International Accounts in the specified territory to drive demand for our products for export which require Global Certifications. • Implement sales and marketing programs as advised by head office; Build and implement strategic business plans to acquire the opportunities available and develop forecasts of existing and new products. • Harness and optimally utilize vital customer service support and management resources to ensure success and monitor pricing for accuracy and consistency, working within the established responsibility structure of Emerson Canada about pricing and new distributor appointments. • Serve as full technical field representative, direct field handling of claims and adjustments within prescribed policy and consultation as necessary. • Implement product training for existing sales reps/engineering firms/distributors, OEM’S, electrical contractors, and end users.

• Establish and maintain strong relationships with key accounts, understanding their needs, and providing solutions to maximize customer satisfaction • Develop and implement a robust plan to achieve significant growth within the Adhesives related industries • Tactical and operational planning with the Segment Manager to determine primary objectives within accounts • Align with distributor network to promote significant growth in region through identifying opportunities at major accounts • Develop and report accurate sales forecasts by account and product line and understand changes in demand • Identify and resolve customer pain points and offer solutions • Collaborate with product management and development to identify new product requirements and aid in the development and launch of new products within our Innovation Framework • Demonstrate strong Sales Excellence including a disciplined competency in the understanding and utilization of Sales Force CRM • Collaborate with (National Account) Channel management to support accounts and channel partners to grow the wider business • Participate in market/channel projects as required to support the overall business strategy • Effectively communicate with others inside and outside of the company in a tactful, courteous manner to promote excellent customer service • Promote, support, and adhere to all safety and quality related policies and procedures