Demand Generation Marketing Coordinator
Location
United States
Posted
18 days ago
Salary
0
Seniority
Junior
Job Description
Demand Generation Marketing Coordinator
ECI Software Solutions
• Assist in the execution of marketing campaigns that support new systems, cross-sell, retention, and migration goals across key product lines. • Coordinate with internal teams (creative, digital, content, etc.) in Asana to develop marketing assets and ensure campaign deliverables are completed on time and aligned with strategy. • Set up, test, and deploy marketing campaigns in tools like Marketo and Salesforce. • Monitor performance of live campaigns and support reporting efforts by pulling data, tracking KPIs, and flagging areas for optimization. • Support marketing webinars, email campaigns, social media, and digital ads by organizing logistics, building assets, and coordinating across teams. • Help maintain content and campaigns within marketing systems, such as Pathfactory and Craft CMS. • Assist with completing customer testimonials, case studies, and referrals. • Provide support for customer enablement and advocacy programs. • Maintain marketing calendars and project timelines in tools like Asana to ensure alignment across stakeholders.
Job Requirements
- Bachelors degree in marketing, communications, or a related field (or equivalent experience)
- 1-2 years of experience in B2B marketing or internship experience in a marketing function
- Familiarity with digital marketing tactics such as email, social media, or paid search
- Understanding of marketing automation and CRM platforms (experience with Marketo and Salesforce a plus)
- Strong communication and organizational skills
- Ability to manage multiple tasks and meet deadlines in a fast-paced environment
- Attention to detail and a willingness to learn
Benefits
- Flexible work arrangements
- Professional development opportunities
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